TIDMHMF 
 
RNS Number : 6008D 
Handmade PLC 
04 December 2009 
 
Financial Services Authority 
 
 
+--------------------+-----------------+-----------------+-----------------+---------+ 
| TR-1: NOTIFICATION OF MAJOR INTEREST IN SHARES                                     | 
|                                                                                    | 
+------------------------------------------------------------------------------------+ 
|                                                        |                           | 
+--------------------------------------------------------+---------------------------+ 
| 1. Identity of the issuer or the underlying issuer     |       Handmade Plc        | 
| of existing shares to which voting rights are          |                           | 
| attached:                                              |                           | 
|                                                        |                           | 
+--------------------------------------------------------+---------------------------+ 
| 2. Reason for the notification (please tick the appropriate box or boxes):         | 
+------------------------------------------------------------------------------------+ 
| An acquisition or disposal of voting rights                              |         | 
+--------------------------------------------------------------------------+---------+ 
| An acquisition or disposal of qualifying financial instruments which may |         | 
| result in the acquisition of shares already issued to which voting       |         | 
| rights are attached.                                                     |         | 
|                                                                          |         | 
+--------------------------------------------------------------------------+---------+ 
| An acquisition or disposal of instruments with similar economic effect   |         | 
| to qualifying financial instruments                                      |         | 
|                                                                          |         | 
+--------------------------------------------------------------------------+---------+ 
| An event changing the breakdown of voting rights                         |         | 
+--------------------------------------------------------------------------+---------+ 
| Other (please      | Placing                                             |  Yes    | 
| specify):          |                                                     |         | 
|                    |                                                     |         | 
+--------------------+-----------------------------------------------------+---------+ 
| 3. Full name of person(s) subject to |    Artemis Investment Management Limited    | 
| the                                  |                                             | 
| notification obligation:             |                                             | 
+--------------------------------------+---------------------------------------------+ 
| 4. Full name of shareholder(s)       |            Artemis Alpha Trust              | 
|  (if different from 3.):             |        Artemis UK Smaller Companies         | 
+--------------------------------------+---------------------------------------------+ 
| 5. Date of the transaction and date  |            TD 22nd October 2009             | 
| on                                   |            SD 17th November 2009            | 
| which the threshold is crossed or    |                                             | 
| reached:                             |                                             | 
+--------------------------------------+---------------------------------------------+ 
| 6. Date on which issuer notified:    |              18 November 2009               | 
+--------------------------------------+---------------------------------------------+ 
| 7. Threshold(s) that is/are crossed  |  5%                                         | 
| or                                   |                                             | 
| reached:                             |                                             | 
|                                      |                                             | 
+--------------------+-----------------+-----------------+-----------------+---------+ 
 
+----------------+----------------+------+---+--------+---+---+----+---+---+----------------+---+------+-----------+--------+---+---+--------+ 
| 8. Notified details:                                                                                                                       | 
|                                                                                                                                            | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| A: Voting rights attached to shares                                                                                                        | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| Class/type of  |            Situation previous              |                  Resulting situation after the triggering                    | 
| shares         |             to the triggering              |                                 transaction                                  | 
| if possible    |                transaction                 |                                                                              | 
| using          |                                            |                                                                              | 
| the ISIN CODE  |                                            |                                                                              | 
+                +--------------------------------------------+------------------------------------------------------------------------------+ 
|                |          Number           |    Number      |  Number    |              Number of                |      % of voting        | 
|                |            of             |      of        | of shares  |                voting                 |         rights          | 
|                |          Shares           |    Voting      |            |                rights                 |                         | 
|                |                           |    Rights      |            |                                       |                         | 
+                +                           +                +            +---------------------------------------+-------------------------+ 
|                |                           |                |            |      Direct        |    Indirect      |  Direct    |  Indirect  | 
+----------------+---------------------------+----------------+------------+--------------------+------------------+------------+------------+ 
| GB0006508476   | 6,250,000 6,250,000                        |21,250,000  |    21,250,000      |                  |   9.12%    |            | 
+                +--------------------------------------------+            +                    +                  +            +            + 
|                |                                            |            |                    |                  |            |            | 
+                +--------------------------------------------+            +                    +                  +            +            + 
|                |                                            |            |                    |                  |            |            | 
+----------------+--------------------------------------------+------------+--------------------+------------------+------------+------------+ 
|                                                                                                                                            | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| B: Qualifying Financial Instruments                                                                                                        | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| Resulting situation after the triggering transaction                                                                                       | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| Type of financial                      | Expiration | Exercise/                           | Number of                     | % of voting    | 
| instrument                             | date       | Conversion Period                   | voting                        | rights         | 
|                                        |            |                                     | rights that                   |                | 
|                                        |            |                                     | may be                        |                | 
|                                        |            |                                     | acquired if                   |                | 
|                                        |            |                                     | the                           |                | 
|                                        |            |                                     | instrument is                 |                | 
|                                        |            |                                     | exercised/                    |                | 
|                                        |            |                                     | converted.                    |                | 
+----------------------------------------+------------+-------------------------------------+-------------------------------+----------------+ 
|                                        |            |                                     |                               |                | 
+----------------------------------------+------------+-------------------------------------+-------------------------------+----------------+ 
|                                                                                                                                            | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| C: Financial Instruments with similar economic effect to Qualifying Financial Instruments                                                  | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| Resulting situation after the triggering transaction                                                                                       | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| Type of financial               | Exercise | Expiration | Exercise/  | Number of                     | % of voting rights                  | 
| instrument                      | price    | date       | Conversion | voting rights                 |                                     | 
|                                 |          |            | period     | instrument                    |                                     | 
|                                 |          |            |            | refers to                     |                                     | 
|                                 |          |            |            |                               |                                     | 
+---------------------------------+----------+------------+------------+-------------------------------+-------------------------------------+ 
|                                 |          |            |            |                               |          Nominal           | Delta  | 
+                                 +          +            +            +                               +----------------------------+--------+ 
|                                 |          |            |            |                               |                            |        | 
+---------------------------------+----------+------------+------------+-------------------------------+----------------------------+--------+ 
|                                                                                                                                            | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| Total (A+B+C)                                                                                                                              | 
+--------------------------------------------------------------------------------------------------------------------------------------------+ 
| Number of voting rights                                          | Percentage of voting rights                                             | 
+------------------------------------------------------------------+-------------------------------------------------------------------------+ 
|                            21,250,000                            |                                  9.12%                                  | 
+------------------------------------------------------------------+-------------------------------------------------------------------------+ 
|                                                                  |                                                                         | 
+----------------+----------------+------+---+--------+---+---+----+---+---+----------------+---+------+-----------+--------+---+---+--------+ 
 
 
+--------------------------------------------+---+---------------------------------+ 
| 9. Chain of controlled undertakings through which the voting rights and/or the   | 
| financial instruments are effectively held, if applicable:                       | 
+----------------------------------------------------------------------------------+ 
|                                                                                  | 
+----------------------------------------------------------------------------------+ 
|                                                                                  | 
+----------------------------------------------------------------------------------+ 
| Proxy Voting:                                                                    | 
+----------------------------------------------------------------------------------+ 
| 10. Name of the proxy holder:                  |                                 | 
+------------------------------------------------+---------------------------------+ 
| 11. Number of voting rights proxy holder will  |                                 | 
| cease                                          |                                 | 
| to hold:                                       |                                 | 
+------------------------------------------------+---------------------------------+ 
| 12. Date on which proxy holder will cease to   |                                 | 
| hold                                           |                                 | 
| voting rights:                                 |                                 | 
+------------------------------------------------+---------------------------------+ 
|                                                                                  | 
+----------------------------------------------------------------------------------+ 
| 13. Additional information:                |                                     | 
+--------------------------------------------+-------------------------------------+ 
| 14. Contact name:                          |          Alistair Fleming           | 
+--------------------------------------------+-------------------------------------+ 
| 15. Contact telephone number:              |            0131 718 0411            | 
+--------------------------------------------+---+---------------------------------+ 
 
 
 
This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
 HOLFSWFSLSUSEEE 
 

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