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  Hot Tuna (International) plc
  02 July 2008
   

    2 July 2008

    Hot Tuna PLC

    ("Hot Tuna" or "the Group")

    Hot Tuna Developments 


    Hot Tuna PLC, a leading surf wear and fashion brand, provides a further update on developments within the company.  

    The company is delighted to announce the opening in August of its first European standalone, flagship store in Shoreditch, London. The
store, which will be located alongside other independent boutiques, will stock the new and revamped collections which have helped drive
record sales recently as reported in our trading update on 29 May 2008.  

    As part of the ongoing cost-cutting programme, the European showroom will operate from the second floor of this new store - thus
eliminating the need for the expensive St John's Wood location.  

    This new store is in addition to the Los Angeles store that opened in May, connected to the new showroom in the Cooper Building
downtown.  

    The designers in London and LA are successfully blending beach and fashion, using designs that evoke the same relaxed and
countercultural spirit Hot Tuna embodied in its original form back in 1969.  

    Given the success of these new collections, the following stores - across the world, have been shipped for Spring / Summer 2008:

    Fred Segal, Los Angeles 
    Patricia Fields, New York
    House of Fraser, UK
    El Corte Ingles, Spain
    David Jones and Myers, Australia

    This is in addition to over 250 independent boutiques across the US, UK, UAE, Germany, Spain and Australia.

    The Company will be showcasing the new Spring 2009 collections at the Bread and Butter show in Barcelona this week.  

    - Ends -

 Enquiries:
  
 Hot Tuna PLC           Tel: 020 7016 5100
 David Lenigas -        Tel: +12138919409
 Chairman  
 Niels Juul - CEO
  
 Pelham PR              Tel: 020 7743 6678
 Kate Catchpole 
  
 Seymour Pierce         Tel: 020 7107 8000
 Limited
 Mark Percy / Parimal
 Kumar


This information is provided by RNS
The company news service from the London Stock Exchange
 
  END 
 
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