Britain's most senior cleric on Sunday waded into a growing debate over home fuel bills in the U.K., challenging companies to justify steep rate increases for electricity and gas.

Archbishop of Canterbury Justin Welby, a former oil executive, said energy companies have a moral obligation to set prices fairly, because they sell something everyone has to buy.

"With that amount of power comes huge responsibility to serve society," he said in an interview with the British newspaper The Mail on Sunday. "It is not like some other sectors of business where people can walk away from you if they don't want to buy your product and you are entitled to seek to maximize your profit."

Before becoming a vicar, the archbishop worked 11 years as a financial manager in the oil industry: five years for French firm Elf Aquitaine followed by six years for London-based Enterprise Oil, a production company now part of the Shell conglomerate.

The issue of fuel prices erupted when Ed Miliband, leader of the opposition Labour Party, pledged last month to freeze bills for 20 months if he wins the next election, set for 2015.

The debate intensified when energy suppliers SSE and British Gas announced rate hikes this month that shocked and angered many Britons. The companies pointed to factors including the rising cost of wholesale energy and government-imposed levies to support renewable energy and energy efficiency.

Next month, British Gas customers will pay 8.4% more for gas and 10.4% more for electricity. SSE customers will see their bills rise 8.2%. Other U.K. energy suppliers are expected to follow suit in coming months.

The Archbishop said people are understandably upset.

"I can understand people being angry about it, because having spent years on a low income as a clergyman, I know what it is like when your household budget is blown apart by a significant extra fuel bill and your anxiety levels become very high. That is the reality of it."

Full story: http://www.dailymail.co.uk/news/article-2467854/Archbishop-Justin-Welby-damns-energy-price-hikes-controversial-attack-Firms-generosity--just-maximise-profits.html

-Write to London bureau at generaldesklondon@dowjones.com

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