Special Genre TV Trend Explodes as First Ever SingleMalt.TV Chooses Narrowstep
September 28 2006 - 9:00AM
PR Newswire (US)
NEW YORK, Sept. 28 /PRNewswire-FirstCall/ -- Narrowstep(TM) Inc.
(OTC:NRWS) (BULLETIN BOARD: NRWS) , the TV on the Internet Company,
announced today that it will be providing its proprietary
technology platform, telvOS(TM), to launch SingleMalt.TV
(http://www.singlemalt.tv/), the world's first TV on IP channel
with 24/7 subscription-based programming dedicated to Single Malt
Scotch Whisky, a favorite around the world. The channel will launch
on Friday, September 29th. SingleMalt.TV will cater to the malt
whisky enthusiast and builds on Narrowstep's success in delivering
thriving niche oriented TV on IP channels which have taken the
marketplace by storm. Some of SingleMalt.TV's programming will
include: * MacLean's Miscellany (Stories & Wisdom from
Scotland's Leading Whisky Writer) * Distillery Drams (Distillery
Tours & Exclusive Interviews) * The Whisky World News (Whisky
News from around the Globe) * The Whisky Chef (French chef/author
Martine Nouet Pairs Single Malt with Fine Cuisine) * Destination
Scotland (Moors & Mountains...Heritage & History...Golf
& Fly-Fishing) * Festival Follies (Highlights of Single Malt
Events in Scotland & Around the World) * Assignment: Scotch
(In-Depth Stories Prepared by Award-Winning Journalists) * Liquid
Treasure (Profiles of the World's Top Single Malt Whisky) Steve
Beaumont, CEO of Narrowstep Inc., says "This is an excellent
validation of the power of niche broadcasting, given that
SingleMalt.TV caters to such a specific target demo. We are
thrilled to be the chosen technology partner of such a great global
brand." Rob Draper, President/CEO of Visionmill Productions, the
creator of SingleMalt.TV, agrees. "Narrowstep's technology platform
is such a proven entity and we knew that partnering with them would
help us develop our brand globally and continue to build our
audience of the Single Malt enthusiast. TV on IP channels are a
growing proposition in many countries, including the UK, the USA
and Germany, and are finding markets hungry for the new platform.
Narrowstep's telvOS(TM) system provides the backbone for TV on IP
for 90+ channels, representing niche market interest groups ranging
from entertainment, tourism, gaming, sports, and local broadcasters
who want to expand their market and remove geographical boundaries
to broadcasting. About Narrowstep Narrowstep(TM) Inc. (OTC:NRWS)
(BULLETIN BOARD: NRWS) , the TV on the Internet company, is a
leading global provider of broadband television services.
Narrowstep's proprietary technologies and customer-focused services
enable TV channels to be delivered over the Internet. 90+ companies
have chosen Narrowstep because it offers the most television-like
and true community building broadband experience. The company's
telvOS(TM) (Television Operating System(TM)) and nBed(TM)
technologies enables the most comprehensive delivery of video to
mobile, wireless, Internet, broadband, VOIP and entirely new
IP-delivered broadcast services. Narrowstep has launched over 90
channels worldwide. For more information, go to
http://www.narrowstep.com/. About Visionmill: Visionmill
Productions is a Hi-Definition television, film and new media
company founded by cinematographer Rob Draper, ACS. A veteran of
Hollywood, Draper is known for his work on feature films such as
the Sundance winner "Spitfire Grill", and television series such as
NBC's "Ed" and HBO's "Tales From The Crypt." He has shot on
location in 40 countries. Visionmill creates programming for the
global marketplace. Its state-of-the-art production facility offers
a fully integrated Hi-Def post-production workflow, with Final Cut
Pro offline and online edit suites, an audio suite and color
correction services. SingleMalt.TV, created by Draper, is the first
of several planned television-on-the-Internet channels to be
launched by Visionmill. All program content will originate in HD.
DATASOURCE: Narrowstep Inc. CONTACT: Nick Perez of Bob Gold &
Associates, +1-310-784-1040, , for Narrowstep; or Cynthia Cooper of
Narrowstep, +1-212-404-1860, ; or Rob Draper of Visionmill
Productions, +1-207-230-0885, ext. 108, Web site:
http://www.narrowstep.com/ http://www.singlemalt.tv/
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