Marley Coffee Showcases Innovative and Award-Winning Recyclable RealCup™
April 14 2015 - 9:00AM
Business Wire
Marley Coffee, Recyclable RealCup™ Featured on
MSNBC, FOX Business and Bloomberg Television
Marley Coffee (OTCQB:JAMN), the sustainably grown, ethically
farmed and artisan-roasted premium coffee company, has recently
been recognized for excellent taste and championing innovative
sustainable leadership for the recyclable RealCup™, a sustainable
and easy-to-recycle single-serve capsule that’s compatible with
most Keurig® K-Cup® machines. With recent concerns about the
K-Cup®’s negative impact on the environment, Marley Coffee has
seized the opportunity to speak out about the brand and the
recyclable RealCup™ in recent interviews with MSNBC’s “NewsNation
with Tamron Hall,” FOX Business’s “Varney & Company,” and
Bloomberg “Market Makers.”
“When I got into this business, I wanted to do something for the
community—both around our coffee farm and for the worldwide
community as a whole,” said Rohan Marley, Chairman of Marley
Coffee. “In life you have to put yourself forward. You have to
plant the seeds and watch yourself grow. Our recyclable RealCup™ is
a sustainable solution that will benefit all communities and we’re
proud of the recognition for our commitment to sustainability and
the new packaging that will help call out this benefit to
consumers.”
“We estimate that over 10 billion single-serve capsules are
discarded in landfills annually in North America alone,” said Brent
Toevs, CEO of Marley Coffee. “With the introduction of the
recyclable RealCup™, we believe that we are providing a
game-changing, sustainable solution that consumers have been
demanding without compromising taste or quality. Marley Coffee is
thrilled to be leading the category in sustainability by bringing
the recyclable RealCup™ to market this summer. We
estimate that if we can convince 1% of the market to switch to
our RealCup™, we can keep 100 million capsules out of
landfills. From a business perspective this has the potential to
more than double our projected gross sales. For us it’s good
business, but more than that, it’s also the right business.”
Marley Coffee is the first premium coffee brand to bring the
recyclable RealCup™ to market, five years ahead of industry giants.
The recyclable RealCup™ technology created by strategic partner
Mother Parkers was recently recognized as a winner of the Frost
& Sullivan 2015 Manufacturing Leadership Awards in both New
Product Leadership and Engineering & Production Technology
Leadership for embracing and accelerating breakthrough innovation.
The recyclable RealCup™ was also recognized by the Specialty Coffee
Association of America as the Winner of Best New
Product—Sustainability—SCAA 2015 as well as a recipient of the 2015
People’s Choice Award—Sustainability—SCAA 2015. These awards
further reinforce the importance of the launch of recyclable
RealCup™.
Furthering the brand’s sustainability efforts, Marley Coffee
also donates one cent of every single-serve capsule sold to Water
Wise Coffee™, an initiative dedicated to improving water quality in
coffee-producing countries around the world. Starting in Ethiopia,
Water Wise Coffee is helping to convert wet mills with vetiver
grass wetlands in the Sidama region’s Kolla River.
In addition to collecting accolades for the recyclable RealCup™
Marley Coffee’s “Buffalo Soldier” Dark Roast has recently been
named a winner of Clean Eating magazine’s 2015 Clean Choice Awards
in the Breakfast category. Marley Coffee has recently been featured
in Harper’s Bazaar India, InStyle magazine online and Food &
Wine online.
About Jammin Java Corp., d/b/a Marley Coffee
Marley Coffee (corporate name Jammin Java Corp.) is a U.S.-based
company that provides premium, artisan roasted coffee to the
grocery, retail, online, service, hospitality, office coffee
service and big box store industry. Under its exclusive licensing
agreement with 56 Hope Road, the company continues to develop its
coffee lines under the Marley Coffee brand. The company is a fully
reporting company quoted on the OTCQB under the symbol "JAMN." For
additional information, follow Marley Coffee on Facebook, Twitter
and visit MarleyCoffee.com or visit the Investor Relations
section at Investor.MarleyCoffee.com.
*Marley Coffee and RealCups™ have no affiliation with Keurig®
Inc. or the K-Cup®.
Forward-Looking Statement
This Press Release includes forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended and Section 21E of the Securities Exchange Act of 1934, as
amended (the "Acts"). In particular, the words "believe," "may,"
"could," "should," "expect," "anticipate," "estimate," "project,"
"propose," "plan," "intend," and similar conditional words and
expressions are intended to identify forward-looking statements and
are subject to the safe harbor created by these Acts. Any
statements made in this news release about an action, event or
development, are forward-looking statements. Such statements are
based upon assumptions that in the future may prove not to have
been accurate and are subject to significant risks and
uncertainties. Investors are cautioned that any forward-looking
statements are not guarantees of future performance and actual
results or developments may differ materially from those projected.
The forward-looking statements in this press release are made as of
the date hereof. The company takes no obligation to update or
correct its own forward-looking statements, except as required by
law or those prepared by third parties that are not paid by the
company. The company's SEC filings are available
at www.sec.gov.
Media:Havas FormulaJessica Weeg,
212-219-0321weeg@formulapr.com
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