Drinks Americas Announces 75% Presale of Limited Edition "Los Ultimos Dias" KAH Tequila Bottle
November 16 2012 - 9:14AM
Drinks Americas Holdings, Ltd., ("Drinks") (OTCQB:DKAM), a leading
developer and marketer of beverage products, is pleased to announce
it presold 75% of the limited edition Los Ultimos Dias bottle of
its award-winning KAH® Tequila ("KAH").
"We are excited about the strong demand for our limited edition
Los Ultimos Dias bottle," stated Steve Dallas, chief financial
officer of Drinks. "The entire production run is already 75%
presold, and we expect to sell out before December. This should add
an estimated $650,000 in gross income in the fiscal third quarter
of 2013, on top of our already-growing sales."
Each Los Ultimos Dias bottle is numbered and hand-crafted with
gold. Walgreens at 3400 Coors N.W., Albuquerque, NM 87109, will
host a signing with bottle artist Richard Cabo on the first weekend
in December.
Los Ultimos Dias is based on the Mayan calendar, which is
divided into 144,000-day cycles. The last cycle ends on December
21, 2012, causing many to speculate that the world will end on that
day. The last day of the Mayan calendar corresponds with the winter
solstice, which is culturally significant all over the world.
"As the exclusive distributor of KAH, we continue to benefit
from the strong demand for the brand both nationally and
internationally," continued Mr. Dallas. "Our growing reach and
expanding portfolio of premium alcoholic beverages positions Drinks
for substantial shareholder value improvement in the quarters
ahead."
About Drinks Americas
Drinks Americas develops, owns, markets, and nationally
distributes alcoholic premium beverages. In June 2011, the Company
entered into a sales, distribution and licensing agreement with
Worldwide Beverage Imports, LLC and is now selling and
distributing KAH® Tequila, Agave 99® Tequila, Rio
Bravo Beer, Crazy Pig Mexican Ale, Mexicali Beer and Chili
Devil Beer. The Company also markets Willie Nelson's Old Whiskey
River Bourbon, receives a royalty for Kid Rock's American Badass
Beer and Damiana Mexican Liqueur, and owns and
distributes Rheingold Beer.
For further information, please visit us on Facebook at
http://www.facebook.com/KahTequila or see our website at
www.drinksamericas.com.
Safe Harbor
Except for the historical information contained herein, the
matters set forth in this release, including the description of the
company and its product offerings, are forward-looking statements
within the meaning of the "safe harbor" provision of the Private
Securities Litigation Reform Act of 1995. These forward-looking
statements are subject to risks and uncertainties that may cause
actual results to differ materially, including the historical
volatility and low trading volume of our stock, the risk and
uncertainties inherent in the early stages of growth companies, the
company's need to raise substantial additional capital to proceed
with its business, risks associated with competitors, and other
risks detailed from time to time in the company's most recent
filings with the Securities and Exchange Commission. These
forward-looking statements speak only as of the date hereof. The
company disclaims any intent or obligation to update these
forward-looking statements.
CONTACT: Jon Cunningham
RedChip Companies, Inc.
Tel: +1-800-733-2447, Ext. 107
info@redchip.com
http://www.redchip.com
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