Client Secures TotalSocial® Platform in One Year
Deal Valued at Approximately CAD $80,000
NEW BRUNSWICK, N.J.
and TORONTO, Aug. 14, 2020 /CNW/
-- Engagement Labs Inc. (TSXV: EL) (the "Company") announced today
that it has secured a one-year TotalSocial® contract
valued at approximately CAD $80,000
with a sports division of a major U.S broadcasting company.
TotalSocial will provide data and strategy across multiple sports
and team coverage including baseball and basketball.
Engagement Labs will provide the Client with a comprehensive and
aggregated view of sports fans for all major sports leagues, teams
and networks. The Client finds value in TotalSocial data and
analytics that Engagement Labs provides as they are proven to be
predictive of consumer engagement and sales, as well as other key
business performance indicators such as TV viewing and digital
"Sports and entertainment are two of the most popular sectors.
Rain or shine, win or lose, even during pandemic, fans are always
there – talking about and standing by their teams. Sports
marketers, media companies and brands are looking to our data to
analyze and understand of how people are talking about them, both
on and offline even when they're sheltered in place," said
Ed Keller, CEO at Engagement Labs.
"Marketing works best when it drives conversations across all
media, and we are pleased to work with our Client to help measure
the effects of content for their leading sponsors."
"We are very pleased to welcome a new sports media company to
our roster of clients. As leagues and broadcasters restart their
season and coverage, TotalSocial data provides unique data and
insights of a challenging and complicated marketplace," said
Steven Brown, President and Chief
Revenue Officer of Engagement Labs.
About Engagement Labs
Engagement Labs (TSXV: EL) is an
industry-leading data and analytics firm that provides social
intelligence for Fortune 500 brands and companies.
To learn more visit www.engagementlabs.com
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or accuracy of
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Vanessa Lontoc / Ed
SOURCE Engagement Labs