Customers now use five times the data when
roaming in the U.S.
More than one million customers enrol in ROAM
LIKE HOME in the first six months
Popular ROAM LIKE HOME service expanding to
over 35 European countries for just $10/day
(ROAM LIKE HOME U.S. stays at $5/day)
TORONTO, April 10, 2015 /CNW/ - Rogers Communications is
once again shaking up Canada's
wireless industry by extending its popular ROAM LIKE
HOMETM offer to over 35 countries in Europe.
Starting April 15, Rogers customers
can talk, text, send emails, share photos and surf in more than 35
European countries for a flat fee of $10/day with ROAM LIKE HOME on their Share
EverythingTM plans.
"Canadians used to be afraid to use their devices when
travelling – it was just too complicated and they were worried
about their bills. Six months ago we fixed this with a unique
technology called ROAM LIKE HOME and over a million of our
customers are enrolled to use it. They are now using their phone in
the U.S. just like they would at home," said Guy Laurence, President and Chief Executive
Officer, Rogers Communications. "Given how much customers love ROAM
LIKE HOME in the U.S. it made sense to expand it so now our
customers can use it in over 35 European countries."
According to a recent survey, 60 per cent of Canadians aren't
using their phones like they do at home when they travel to
Europe. Nearly six million Canadians plan on visiting
Europe in the next year. Nine out
of 10 Canadians said if cost and confusion around roaming were not
an issue, they would use their mobiles and tablets just like they
do at home – to keep in touch with friends and family (84 per
cent), email (82 per cent), look at maps and directions (76 per
cent), check the weather (68 per cent), find local restaurants and
attractions (66 per cent), and share pictures (57 per cent).
Customers travelling to Europe
will pay only $10 per day when
roaming within an eligible country and only be charged for a
maximum of 10 days on each monthly bill or a maximum of
$100. They will have access to
the data and the unlimited talk and text included in their Share
Everything plan. Calls and texts to local numbers in the
country they're visiting or back to Canada are included and no long distance
charges will apply for those calls.
Share Everything customers already enrolled in ROAM LIKE
HOME U.S. don't have to do anything to use it in Europe. They
can simply start using their devices while travelling to
Europe and will enjoy the new flat
fee roaming rate of $10 per
day. Our flat fee roaming rate when travelling to the U.S.
will remain $5 per day. Existing
Share Everything customers, including small businesses, can
enroll by texting "travel" to 222 for free before they leave or
once they've landed in the U.S. or eligible European countries. New
Share Everything customers will be automatically enrolled so
they can immediately take advantage of this technology, and can opt
out at any time.
About Rogers
Rogers Communications is a leading
diversified public Canadian communications and media company. We
are Canada's largest provider
of wireless communications services and one
of Canada's leading providers of cable television,
high-speed Internet and telephony services to consumers and
businesses. Through Rogers Media, we are engaged in radio and
television broadcasting, televised shopping, magazines and trade
publications, sports entertainment, and digital media. We are
publicly traded on the Toronto Stock Exchange (TSX: RCI.A and
RCI.B) and on the New York Stock Exchange (NYSE: RCI). For
further information about the Rogers group of companies, please
visit rogers.com.
About the survey
This online survey was conducted by
Nielsen on behalf of Rogers among a national sample of 827 Canadian
panelists, aged 18+ who carry a mobile phone or tablet with them
and who have travelled to Europe
in the past three years or plan on travelling to Europe in the next 12 months. The survey
was administered in both English and French between March 27 and April 8, 2015. The
data is weighted to replicate the actual population distribution by
gender and region according to the 2011 Census.
SOURCE Rogers Communications Inc.