Sun Media to Launch SUN+, Exclusive Insider Access on Flagship SUN Websites
November 27 2012 - 2:12PM
Marketwired
Sun Media announces the upcoming launch of SUN+, exclusive insider
access to an unlimited digital experience on TorontoSUN.com,
CalgarySUN.com, OttawaSUN.com, EdmontonSUN.com, WinnipegSUN.com and
their mobile apps.
Effective Tuesday, December 4th, visitors to any one of the five
SUN websites will be encouraged to register for a SUN+ subscription
to enjoy a completely unlimited SUN digital content experience.
Visitors to the SUN websites can still enjoy unlimited access to:
news highlights, hot topics, breaking news stories, an extensive
lineup of bloggers, the daily Sunshine Girl photo, 'coffee break'
diversions and 20 SUN+ premium articles per month absolutely free!
SUN app users enjoy news highlights on its Android, iOS or
BlackBerry mobile apps.
SUN+ provides insider access to in-depth local news,
hard-hitting columnists, live sports commentary, unlimited social
sharing of SUN+ content, exclusive Sunshine Girl videos and the
investigative journalism that keeps visitors coming back for more.
SUN+ subscribers also receive a mobile app upgrade unlocking an
enhanced on-the-go experience for Android and iOS device users.
"Today marks another important milestone in Sun Media's digital
transformation and its commitment to delivering the quality and
reliable journalism our readers expect and deserve," said Pierre
Karl Peladeau, President and CEO of Sun Media.
All new SUN+ digital subscribers get access to a special
introductory rate of $0.99 per month for their first three months,
allowing visitors to go beyond the headlines and enjoy the SUN+
digital experience. Thereafter, the $5.99 regular monthly rate for
a SUN+ digital subscription provides great value for
subscribers.
While other media outlets have or plan to embark on this
industry wide transformation, Sun Media's market leading Journal de
Montreal and Journal de Quebec introduced a VIP digital experience
for website visitors in September. "Encouraging early results
suggest our customers support digital monetization and value our
extensive team of experienced journalists across the country," said
Peladeau.
As a thank you for their past and future readership ALL
subscribers of the Toronto SUN, Calgary SUN, Ottawa SUN, Edmonton
SUN and Winnipeg SUN will receive a complimentary subscription to
SUN+. SUN print subscribers will be required to go online and
register for FREE to gain unlimited access to the website and
mobile apps.
"Sun Media is dedicated to delivering on its digital leadership
position and its commitment to providing quality content, with
local presence, and maximum value to its advertisers and
customers," added Peladeau.
Sun Media Corporation
Sun Media Corporation, a subsidiary of Quebecor Media Inc., is
Canada's largest newspaper publisher, based on the circulation of
paid and free newspapers, publishing over 15.1 million copies each
week. With 36 paid-circulation daily newspapers and six free
dailies in nine of the 10 largest urban markets in Canada, each
with its own dedicated website, and almost 200 community
newspapers, shopping guides and other specialty publications, Sun
Media Corporation's English and French language newspapers and
websites make it a leading provider of local news and information.
Sun Media Corporation includes the activities of Osprey Media and
Canoe.ca, an integrated enterprise offering e-commerce, information
and communication services that operates a network of Internet
portals that attracts over 10.5 million unique visitors per month
in Canada, including 5.7 million in Quebec. Sun Media Corporation
also provides a range of commercial printing and related services
as well as distribution services for newspapers, flyers and
magazines.
Contacts: Martin Tremblay Vice President, Public Affairs
Quebecor Media Inc. 514.380.1985martin.tremblay@quebecor.com
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