Videotron is pleased to invite the media to two press conferences at which it will announce details of the launch of illico TV: The New Generation, a new experience designed by Quebecers for Quebecers.

Manon Brouillette, President, Consumer Services, and Myrianne Collin, Senior Vice President, Strategy & Marketing, will be in Quebec City for the occasion to explain the simplicity, speed and performance of the new customizable television platform.

Robert Depatie, President & CEO of Videotron, and Pierre Roy, Vice President, Engineering, Research & Development, will be in Montreal to discuss how Videotron built on 50 years of expertise in the field to develop an interactive system which will set a new standard for television entertainment.

The press conference will be followed at 2 p.m. by a conference call for analysts about the launch.


WHO:           VIDEOTRON              
                                      
WHEN:          Tuesday, March 27, 2012

QUEBEC CITY - The launch


TIME:          10 a.m.                                                     
                                                                           
WHO:           Manon Brouillette, President, Consumer Services             
               Myrianne Collin, Senior Vice President, Strategy & Marketing
                                                                           
WHERE:         Hotel Pur                                                   
               395 rue de la Couronne                                      
               Quebec City, Quebec

MONTREAL - The story behind the launch


TIME:          11 a.m.                                                     
                                                                           
WHO:           Robert Depatie, President & CEO, Videotron                  
               Pierre Roy, Vice President, Engineering, Research &         
               Development                                                 
                                                                           
WHERE:         Videotron Head Office                                       
               612 Saint-Jacques St., 19th floor                           
               Montreal, Quebec

CONFERENCE CALL FOR ANALYSTS


TIME:          2 p.m.                                                      
                                                                           
WHAT:          Conference call for analysts about the launch of illico TV: 
               The New Generation.                                         
               Media will be able to access the call in listen-only mode.  
                                                                           
               To access the call:           1-877-293-8052 (Canada - US)  
               Pass code for participants:   36689                         
                                                                           
WHO:           Moderator:                    Isabelle Dessureault, Vice    
                                             President, Corporate Affairs, 
                                             Videotron and President, VOX  
                                                                           
               Speakers:                     Robert Depatie, President &   
                                             CEO, Videotron                
                                             Pierre Roy, Vice President,   
                                             Engineering, Research &       
                                             Development, Videotron        
                                             Jean-Francois Pruneau, CFO,   
                                             Quebecor Inc. and Quebecor    
                                             Media Inc.

View invitation: http://generation-illico.ca/en

Contacts: INFORMATION and RSVP: Elodie Girardin-Lajoie Specialist, Media and Analysts, Corporate Communications Telephone: 514 380-7772 Mobile: 514 516-7772elodie.girardin@videotron.com

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