RNS Number:4600I
Toshiba Corporation
07 March 2003


March 7, 2003

FOR IMMEDIATE RELEASE

Toshiba Unveils Proactive Medium-term Business Plan

Covering Fiscal Years 2003 to 2005

Tokyo - Toshiba Corporation today announced a wide-ranging consolidated mid-term
business plan for the three fiscal years to the end of March 2006. The plan is
designed to complete Toshiba's transition to a dynamic group of companies active
in two high growth business domains, digital products and electronic devices,
and a social infrastructure domain that generates stable profit. Key objectives
of the plan are a stable and strong profit structure that will support Toshiba
in generating consolidated operating income of more than 270 billion yen in
fiscal year 2005, and improved financial soundness and a D/E ratio of 150% at
the end of fiscal year 2005.

The core of the plan, which Toshiba uses to clarify mid- to long-term goals and
strategies for Toshiba Group, is a commitment to building: "highly profitable
group of companies, active in both high growth and stable growth businesses."
This will be pursued through

the enhanced competitiveness achieved with the '01 Action Plan that Toshiba
initiated in 2001, and through a series of structural reforms, including a
reorganization of in-house companies and transfers of some businesses into group
companies, that will be

engineered from April 2003 on.

1. The Fundamentals

The timeframe of the plan will see the emergence of truly ubiquitous networks
and computing, a shift that will bring dramatic changes to our life environment:
in the home, in the office, through to social administration, healthcare and all
aspects of daily life. Toshiba expects this transition to be accompanied by
growth in demand for products based on mobile and wireless technologies, and for
the electronic devices supporting those products.

At the same time, the company sees opportunities for business expansion in
social infrastructure. Environmental concerns will become more pronounced,
generating demand for environmentally friendly products, infrastructure and
services. The emergence of broadband networks will support new services, and an
emphasis on overseas markets will help drive business expansion.

In its new plan, Toshiba responds to this market reality by defining three major
areas as business domains: digital products and electronic devices, the company
fs high growth domains; and social infrastructure as a third domain generating
stable profits. In line with this business delineation, Toshiba will strengthen
the competitiveness of its home appliance business by spinning it off and
integrating it with

related group companies.

1. Basic Strategies

In its high growth domains, Toshiba will aim to secure its position among the
top three in each product area and to realize a growth rate surpassing the pace
of market expansion. In these two domains, the company will target consolidated
operating income of 180 billion yen in 2005, with an average annual growth rate
of 8%.

In its stable business domain, Toshiba will generate new sources of profit by
establishing new businesses, by moving into overseas markets, particularly in
Asia, and by reorganizing group companies. Combining this approach with a policy
of lean management, Toshiba aims to secure an operating profit of 750 billion
yen in fiscal year 2005, even assuming a sales expansion rate as low as 2% per
annum.

In all of its businesses, Toshiba will promote enhanced overseas operations,
with an emphasis on business in Asia. By the end of fiscal year 2005, Toshiba
expects overseas sales to account for 50% of all sales, a 10% increase over
fiscal 2002.

2. Enhanced financial soundness

Toshiba is determined to reinforce financial soundness. The company will further
extend the Asset Light program initiated under the '01 Action Plan as a means to
improve the effectiveness of use of assets. Capital expenditure will be limited
to within cash flows, and 400 billion yen of the free cash flow generated within
the period of the plan will be channeled to reducing interest-bearing debt.
Proactive measures will be taken to strengthen the companyfs capital base, and
an improved D/E ratio of 150% is targeted for the end of fiscal year 2005.

3. Capital Expenditure

Toshiba's will invest 204 billion yen in capital expenditures in fiscal year
2002 and envisages investments of 840 billion yen in the three years to March
2006. Three quarters of these investments will be dedicated to high growth
areas, including semiconductors.

4. Enhancing R&D

R&D will continue to drive Toshiba's future, and a key emphasis over the course
of the plan will be on development and innovation in "engines of growth." The
company will also continue to build for its future, cultivating seed
technologies that will sustain growth beyond the new three-year plan.

R&D in semiconductors will be directed to sustaining Toshiba's industry-leading
position in new generations of process technology, reinforcing SoC-solution
capabilities, and strengthening technologies that enable differentiation from
competitors.

In digital products, the focus will be on digital AV and information equipment,
including the high-end home servers that will soon become an essential part of
every household. Toshiba aims to build a leading position in this new field.

Environmentally friendly equipment and technologies for environmental monitoring
will be a key area in R&D related to social infrastructure, alongside
development of new businesses, such as next generation plant and equipment and
operation and maintenance services.

Toshiba anticipates total R&D expenditure of 1,100 billion yen in the three
years to 2005, against 340 billion yen in fiscal 2002. Of that amount, three
fourths will be invested in high growth domains.

In a related measure, Toshiba will strengthen intellectual property management
and secure competitiveness by retaining know-how on advanced high-tech within
Toshiba Group.

5. Organizational Restructuring

(1) Introduction of business group chief executive officers

Toshiba is determined to enhance management speed and efficiency. Toward this,
the company will group in-house companies and group companies together,
according to their characteristics: the nature of the business, time constants
and growth rates. A corporate executive will supervise each group and assure its
optimized management.

More specifically, business group chief executive officers will be assigned to
assist the President and CEO in overseeing the digital products business, the
electronic devices business, the social infrastructure business, the home
appliance business and group company businesses, including the solutions and
medical systems businesses. The role of these executives will be to promote
enhanced management agility in the group and to assure flexible allocation of
resources.

(2) Promotion of spin-offs

Toshiba has undertaken a comprehensive review of its operational framework in
order to secure its optimization. As a result of this, the company will reform
some in-house businesses and separate others from the parent and integrate them
with group companies.

In-house companies that will be spun off fall into one or more of four
categories: those whose integration with another group company will boost
competitiveness; those that would increase operating effectiveness by becoming
completely autonomous; those that would expedite alliances with third parties by
becoming completely autonomous; and those whose business and style of operation
require adoption of a particular management style.

The first results of this policy will see the Display Devices & Components
Company, e-Solutions Company, Medical Systems Company and Home Appliances
Company move into new operating structures through integration with group
companies.

Strategies for Individual Businesses

Major strategies for each of the business domains and major organizational
changes that will assure their implementation are described

below.

1. Digital Products Businesses

Our business is centered on advances in the mobile and wireless solutions
businesses, where Toshiba is a recognized innovator.

Proactive introduction of advanced products that support and build on ubiquitous
networks will assure a leading position in the market.

Mobile Communications Company

Continuous introduction of market-defining, leading-edge products with motion
picture capabilities, a particular Toshiba strength, is expected to secure a
profitable structure for our mobile phone business and to build a high market
share. Market expansion is also expected in Europe and China, markets that
Toshiba has recently entered by focusing on high-end models.

Digital Media Network Company

From a position in the vanguard of the shift to ubiquitous networking and all
that it offers, Toshiba create new markets and assure growth by delivering
competitive technologies and products fusing wireless and broadband
technologies.

The Digital Media Network Company will continue timely introduction of new
digital AV and PC products, and reinforce its leading position by promoting new
businesses in such areas as high-end home servers.

As the leading supplier in the Japanese market for HDD/DVD recorders, the
company aims for the number one position in the market for DVD recorders/players
in 2005. It also aims to regain the number one share in portable PCs, through
the introduction of new wireless, AV media, and fuel cell technologies, and by
moves to strengthen marketing and sales and production.

In manufacturing, we will continue our drive to define benchmarks for
cost-efficient manufacturing operations. Our new portable PC plant will come on
line in Hangzhou, Zhejiang Province, China, this spring, supplementing the
capacity of our plant in the Philippines. Operations of our German PC facility
in Regensburg will shift to a focus on configuration-to-order service, like our
facility in Irvine, California.

Our PC business core facility, Ome Operations in Tokyo, will direct its energies
to product and technology R&D and to engineering capabilities that will add to
the mass production technologies at our plants serving the global market.

In marketing and sales, there will be a greater emphasis on direct sales, both
in Japan and overseas.

The Digital Media Network Company will also take over the e-Solutions Companyfs
cable modem business and business communications systems unit on April 1st,
2003, and strengthen them in combination with servers and network operations.

2. Electronic Devices Businesses

(1) Basic strategies

We will continue to channel resources to electronic devices for such high growth
areas as digital consumer products and mobile equipment. An emphasis on the
expanding markets of China and Asia and moves to enhance strategic marketing to
large accounts is expected to fuel high growth and the profitability of this
major business area.

Semiconductor Company

Toshiba will maintain its top-three position in the global semiconductor market
by positioning discrete devices, analogue ICs and NAND flash memories as sources
of sustained profit, while further expanding its system on silicon solution
businesses.

A three-fold strategy of early development and introduction of large capacity
devices, utilization of multilevel cell technology, and advances in process
technologies ahead of competitors will sustain global leadership in flash memory
market share.

In system LSIs, a differentiation strategy will continue to direct our work in
high-level devices, including graphic processors. Moves to establish high
profitability will include furthering alliances with strategic partners,
reinforcing new product development and cultivation of new markets.

We lead the world in deploying 90-nanometer production capabilities, and will
continue to do so in the transition to next generation 65-nanometer process
technology.

The key target in our discrete business is expanded market share in two key
growth markets, China and Korea. Increased assembly in Asia will promote cost
competitiveness, while an expansion of our well-differentiated product lines
will assure we remain the world No.1 in market share.

LCD Business

The April 2002 establishment of Toshiba Matsushita Display Devices, integrating
our LCD business with that of Matsushita Electric Industry, has given us a
stronger, more viable LCD business with world-class reach. A primary emphasis on
medium and small displays for mobile devices, our market-leading low-temperature
polysilicon TFT technology, and a dedication to improved cost competitiveness is
aimed at regaining profits in this highly competitive business.

(2) Organizational changes

Following on from recent reorganizations of the LCD and CRT businesses, Toshiba
will study separation into Toshiba Group subsidiaries of the electron tubes and
devices, materials and components and secondary battery businesses, currently
handled by the Display Devices & Components Company, with October 2003 as the
target date. Assuming that this reorganization goes ahead, the Display Devices &
Components Company will be dissolved; a new Display Devices & Components Control
Center will be set up to support Matsushita Toshiba Visual Display Company Ltd.,
and to pursue the steady reorganization of the other three businesses.

3. Social Infrastructure Businesses

(1) Basic strategies

A reorganization to maximize management resources will improve the cost
structure and secure profitable sources of business. We will actively expand
overseas businesses and enter new businesses with the potential to become
sources of profit.

Industrial and Power Systems & Services Company

The key strategy of the newly established Industrial and Power Systems &
Services Company will be development of overseas business opportunities,
particularly in Asia and China. We will pursue provision of new thermal power
plants, maintenance of existing plants, and provide electrical systems for
locomotives, other industrial systems and components.

Promising business opportunities on the horizon include entry into Japan's power
generation business as deregulation proceeds; growing demand for environmentally
friendly technologies, increased interest in medium and small power generation
systems, such as wind power systems; and opportunities in industrial system
management services.

Social Network & Infrastructure Systems Company

The Hardware Solutions Company, a new in-house company to be established on
October 1st, will promote overseas business in system solutions, centering on
hardware for broadcasting, telecommunications and graphic recognition.

e-Solutions businesses

Package-type solution services will be reinforced by consolidating marketing, R&
D and engineering, so as to fully exploit potential and make full use of
wide-ranging expertise, sophisticated technologies and high-level reliability
nurtured through long experience.

Medical Systems business

The goal of becoming a total medical solutions provider, able to deliver timely
advanced products and excellent services, will be furthered by establishing a
comprehensive global business structure covering planning, R&D, design,
manufacturing, sales and marketing and after-sales services.

(2) Organizational changes

1) The Power Systems & Services Company and Social Infrastructure and Systems
Company will be merged in the Industrial and Power Systems & Services Company to
be set up on April 1st, 2003.

2) Another new in-house company, the Social Network & Infrastructure Systems
Company, will combine telecommunications and broadcasting systems,
railway-related systems, automation and other systems of the e-Solutions
Company, and the radio application systems of the Social Infrastructure and
Systems Company. Its mission is to enhance integrated solutions for these
systems.

3) To reinforce package-type solution businesses, Toshiba will separate the
e-Solutions Companyfs divisions for software solutions businesses from the
parent company and integrate them with Toshiba IT Solution Co., Ltd. This will
be effected on October 1, 2003.

4) The Medical Systems Company, currently an in-house company, will be spun off
as a new group company and integrate Toshiba Medical Systems Co., Ltd., a
domestic sales company. The new company will reinforce its business through
global integration of product development, manufacturing and sales and
technologies. This will be effected on October 1, 2003.

4) Home Appliances Businesses and Others

Home Appliances Businesses

A new marketing company will be established on October 1st, 2003, to reinforce
marketing functions for white goods, lighting fixtures and air-conditioners,
with the goal of enhancing Toshiba's businesses both in Japan and abroad. The
new umbrella company will supervise a new subsidiary that will be established to
manufacture white goods, Toshiba Lighting & Technology Corporation, Toshiba
Carrier Corporation and Toshiba Batteries Co., Ltd.

Network Service & Content Businesses

The establishment of a Network Services & Contents Control Center will encompass
network services, content and media services. The i-Value Creation Company, one
of the present 10 in-house companies, will migrate into this organization on
April 1, 2003.

                                     # # #


                      This information is provided by RNS
            The company news service from the London Stock Exchange
END
MSCILFFSVVIDIIV