Hilton Grand Vacations Celebrates 30 Years of Exceptional Vacations with a New Membership Program, Exclusive New Event Series
April 12 2022 - 10:00AM
Business Wire
Company to elevate Diamond properties under new
Hilton Vacation Club brand
Hilton Grand Vacations Inc. (NYSE:HGV), the industry-leading
global vacation ownership company, is celebrating its 30th
anniversary this year, and as part of this milestone HGV is
announcing its largest expansion of membership offerings since its
inception. This includes the addition of HGV Max, a new membership
program, and HGV Ultimate Access, an experiential events
platform.
HGV Max will provide members with exceptional features and
benefits, including the ability to visit more properties in more
destinations. HGV Max members will also have access to
invitation-only special events and exclusive discounts across
Hilton’s global network of more than 6,800 hotels and resorts.
HGV Ultimate Access will showcase private concerts with top
artists including Lee Brice, Carly Pearce, Joey Fatone and Boyz II
Men as well as chef dinners, meet-and-greets with celebrities and
more. This events platform will be available exclusively to members
and invited guests and is designed to appeal to the next generation
of travelers. More than 4,000 events are planned for this year at
HGV properties worldwide.
“As we celebrate our 30th anniversary and this exciting next
chapter, we’re thrilled to launch our new membership program, HGV
Max, which offers enhanced and elevated benefits to members,” said
Mark Wang, president and CEO of Hilton Grand Vacations. “In
addition, HGV Ultimate Access is reimagining the future of travel
with exclusive access to exciting shows, beloved entertainers and
experiential offerings.”
HGV’s recent acquisition of Diamond Resorts created the largest
upper upscale and luxury timeshare operator with the broadest
variety of global destinations in the vacation ownership industry,
and HGV Max members are anticipated to have access to this expanded
portfolio later this year. Starting in the first quarter, HGV
kicked-off rebranding Diamond’s leisure resorts and sales centers,
which will be elevated under the new Hilton Vacation Club brand.
The first group of properties expected to be rebranded are in
sought-after destinations such as Orlando, Scottsdale, Williamsburg
and Sedona.
In celebration of the company’s 30th anniversary, HGV is also
announcing its 30 for 30 campaign that will expand on the company’s
Corporate Social Responsibility program, HGV Serves, underscoring
the importance of giving back. Through 30 volunteer and
philanthropic initiatives, HGV will focus on supporting
organizations based on four philanthropic areas including disaster
relief, homelessness, veterans and youth development. The first
initiative includes the completion of a successful $50,000 matching
gift campaign with the American Red Cross to assist with domestic
disaster relief efforts.
“Without the support of the amazing communities we call home,
this historic milestone would not be possible,” said Pablo Brizi,
executive vice president, chief human resources officer &
corporate affairs at Hilton Grand Vacations. “Throughout our 30th
anniversary year, we’re proud to expand our efforts to provide
critical resources to those in need in our communities, across the
country and around the world.”
About Hilton Grand Vacations Inc.
Hilton Grand Vacations Inc. (NYSE:HGV) is recognized as a
leading global timeshare company. With headquarters in Orlando,
Florida, Hilton Grand Vacations develops, markets and operates a
system of brand-name, high-quality vacation ownership resorts in
select vacation destinations. As one of Hilton’s 18 premier brands,
Hilton Grand Vacations has a reputation for delivering a
consistently exceptional standard of service, and unforgettable
vacation experiences for guests and more than 710,000 owners.
Membership with the Company provides best-in-class programs,
exclusive services and maximum flexibility for our Members around
the world. For more information, visit
www.hiltongrandvacations.com.
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Lauren George 407-613-8431 lauren.george@hgv.com
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