DaimlerChrysler Chairman Dr. Dieter Zetsche Joins F1 and NASCAR Partners to Affirm DaimlerChrysler's Leadership in Global Motor
July 02 2006 - 4:26PM
PR Newswire (US)
* DaimlerChrysler's unique German-American makeup drives its
leadership in the global motorsports arena INDIANAPOLIS, July 2
/PRNewswire-FirstCall/ -- Dr. Dieter Zetsche, Chairman of the Board
of Management DaimlerChrysler AG (NYSE:DCX) and head of Mercedes
Car Group told media here today that the company's strategic focus
on global presence, leading brands and innovation has resulted in
an unmatched presence, past and present, in motorsports around the
world. (Photo: http://www.newscom.com/cgi-bin/prnh/20060702/NYSU016
) In a press briefing, Dr. Zetsche was joined by two leading
players in motorsports: Ron Dennis, CEO and Chairman of the McLaren
Group and team principle of the Team McLaren Mercedes Formula 1
team, and Ray Evernham, President and CEO of Evernham Motorsports.
The discussion followed the previous evening's NASCAR Nextel Cup
Pepsi 400 at Daytona International Speedway and preceded Sunday's
U.S. Grand Prix Formula 1 race in Indianapolis. At the media
briefing, Zetsche, Dennis and Evernham discussed racing in general,
and highlighted some of the sharing of technology and strategies
between the Team McLaren Mercedes team and Evernham Motorsports
Dodge NASCAR team. As a part of DaimlerChrysler's global racing
network, Evernham Motorsports and the McLaren Group share
information in areas such as how they measure critical performance
in testing, their general simulation methods and organizational
structure. According to Dr. Zetsche, "Like the Mercedes Car Group
and the Chrysler Group, Formula 1 and NASCAR are both unique and
interrelated. Their similarities and differences, and success,
mimic the unique makeup of DaimlerChrysler's management, product
offering and racing programs. The fact that DaimlerChrysler is the
only car-maker currently participating in Formula 1 and NASCAR
demonstrates that our presence and history in global motorsports is
unmatched. We intend to continue to leverage our unique
German-American organization to be leaders in this arena." "A great
example of the synergy possibilities within DaimlerChrysler is
found just 50 miles from here in Kokomo, Indiana," said Zetsche.
"The Indiana Transmission Plant II in Kokomo, produces a
DaimlerChrysler 5-speed automatic transmission originally used in
Mercedes-Benz vehicles that has now been engineered for use in the
Chrysler 300, Dodge Charger and Magnum and Jeep Commander and Grand
Cherokee. We believe our unique German-American organization gives
us an advantage in the marketplace."
http://www.newscom.com/cgi-bin/prnh/20060702/NYSU016
http://photoarchive.ap.org/ DATASOURCE: DaimlerChrysler AG CONTACT:
Wolfgang Schattling, Mercedes-Benz, +49-160-862-4864; or Stuart
Schorr, DaimlerChrysler, +1-519-562-7353
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