Mercury Avator™ 20e and 35e Electric Outboards Begin Production
July 10 2023 - 6:00AM
Mercury Marine, a division of Brunswick Corporation (NYSE: BC), has
announced that it has begun serial production of its new 20e and
35e Avator electric propulsions systems, with release for sale
planned for later in 2023. Mercury launched its first electric
propulsion product, the award-winning Avator 7.5e, at the Consumer
Electronics Show (CES) in January and recently began shipments to
dealers worldwide. Mercury has committed to the introduction of
five Avator products in 2023.
“We are thrilled to take the next step in our electrification
journey as we continue to deliver on our commitment to being the
industry leader in both internal combustion products and electric
propulsion,” said John Buelow, Mercury Marine president. “Consumer
feedback from the Avator 7.5e has been very positive and we are
confident the same will be true for the 20e and 35e once they enter
the marketplace.”
Mercury will formally launch its Avator 20e and 35e electric
outboards later this summer.
About Mercury Marine
Headquartered in Fond du Lac, Wisconsin, Mercury Marine® is the
world’s leading manufacturer of recreational marine propulsion
engines. A division of Brunswick Corporation (NYSE: BC), Mercury
provides engines, boats, services and parts for recreational,
commercial and government marine applications. Mercury empowers
boaters with products that are easy to use, extremely reliable and
backed by the most dedicated customer support in the world. The
company’s industry-leading brand portfolio includes Mercury
outboard engines, Mercury MerCruiser® sterndrive and inboard
packages, Mercury propellers, Mercury inflatable boats, Mercury
SmartCraft® electronics, Land 'N' Sea marine parts distribution and
Mercury and Quicksilver® parts and oils. More information is
available at www.MercuryMarine.com.
About Brunswick
Brunswick Corporation (NYSE: BC) is the global leader in marine
recreation, delivering innovation that transforms experiences on
the water and beyond. Our unique, technology-driven solutions
are informed and inspired by deep consumer insights and powered by
our belief that “Next Never Rests™”. Brunswick is dedicated to
industry leadership, to being the best and most trusted partner to
our many customers, and to building synergies and ecosystems that
enable us to challenge convention and define the future. Brunswick
is home to more than 60 industry-leading brands. In the category of
Marine Propulsion, these brands include, Mercury Marine, Mercury
Racing and MerCruiser. Brunswick’s comprehensive collection of
parts, accessories, distribution, and technology brands includes
Mercury Parts & Accessories, Land ‘N’ Sea, Lowrance, Simrad,
B&G, Mastervolt, RELiON, Attwood and Whale. Our boat brands are
some of the best known in the world, including Boston Whaler, Lund,
Sea Ray, Bayliner, Harris Pontoons, Princecraft and Quicksilver.
Our service, digital and shared-access businesses include Freedom
Boat Club, Boateka and a range of financing, insurance, and
extended warranty businesses. While focused primarily on the marine
industry, Brunswick also successfully leverages its portfolio of
advanced technologies to deliver an exceptional suite of solutions
in mobile and industrial applications. Headquartered in Mettawa,
IL, Brunswick has more than 18,500 employees operating in 29
countries. In 2022, Brunswick was named by Forbes as a World’s Best
Employer and as one of America’s Most Responsible Companies by
Newsweek, both for the third consecutive year. For more
information, visit Brunswick.com.
Lee
Gordon —
Vice President – Corporate Communications, Public Relations & Public Affairs
M: (904) 860-8848 | O: (847) 735-4003
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