Looking for a Last Minute Gift Idea?
December 21 2004 - 10:32AM
PR Newswire (US)
Looking for a Last Minute Gift Idea? You Don't Have to Be Donald
Trump to Give Real Estate This Holiday Season ISLAY, Scotland, Dec.
21 /PRNewswire/ -- Real estate is undeniably one of the best
presents to give or receive, and this holiday season it's easy to
look like a big shot. That's because Laphroaig(R) Scotch Whisky is
offering square-foot plots of land at the Laphroaig distillery,
located just off the coast of Scotland on the historic island of
Islay, to single malt scotch aficionados who enroll as "Friends of
Laphroaig." The simple steps to leasing your land appear on the
brand's website, http://www.laphroaig.com/. Each plot is registered
and may be '"visited" through the Friends of Laphroaig section of
the site. To entice Friends of Laphroaig leaseholders to visit the
distillery in person, Laphroaig will pay a yearly rent, on site, in
the form of one dram of the finest! In addition, according to lease
documents, Friends who actually want to set foot on their plots are
provided with: * An impermeable pair of Wellington boots *
Protective headgear to safeguard against low-flying geese -- A
thick overcoat to repel the inclement Scottish mist -- A lifebelt
and anchor to prevent being blown out to sea -- One ball of string
for securing trouser legs from inquisitive stoats! Friends of
Laphroaig was created in 1994 as a way to reach out to whisky
lovers worldwide and thank them for their loyalty. Of course,
whisky enthusiasts insist that the intriguing taste of Laphroaig
Scotch Whisky is thanks enough. Nevertheless, Friends of Laphroaig
members are pampered and treated to an even fuller Laphroaig
experience. Simply by joining via mail or the Internet, Friends are
spoiled with countless perks, including: Members Shop -- Members
receive special access to purchase Laphroaig items. My Parcel --
Connect to like-minded Friends, whether they share a common
interest, live in the same town, or are 'virtual' neighbors on the
Islay plot next-door! The Land -- Aerial photographs identify
exactly where your personal square foot is located. The Whiskies --
Information about the range of Laphroaig whiskies and the awards
they have received. Chat Area -- Where Friends from around the
world meet and enjoy lively exchanges. Writers Corner -- A place to
share your first Laphroaig experience or the strangest place you've
come across Laphroaig Scotch Whisky. Postcards -- Send special
Laphroaig postcards to friends across the world, or post your own
card to the website. Members Auction - Friends are exclusively
allowed to bid for special items. News section -- This covers any
news a member would like to share with other Friends around the
world. Visiting Islay -- All the information needed to make the
'ultimate pilgrimage' to Islay and the Laphroaig distillery (and
collect your rent, of course!). Friends of Laphroaig offers much
more than a lease of land. Like Islay itself, the club is an
ever-growing community. Membership in the Friends of Laphroaig has
grown to include more than 200,000 single malt aficionados from 150
countries worldwide. Bound together by their love of Laphroaig
Scotch Whisky and all that it embodies, Friends boasts members in
more than 150 countries -- all of whom have become virtual
neighbors by leasing their own square foot of the sprawling
Laphroaig estate in Scotland. You must be of legal drinking age to
become a "Friend of Laphroaig." About Laphroaig Laphroaig single
malts have been recognized as some of the pre-eminent malt whiskies
of the world for nearly 200 years. Their bold, distinctive flavor
is a result of the tempestuous climate of Islay, the quality of the
ingredients and the skill of the craftsman. The unmatched quality
and superior taste of Laphroaig single malts have made them a
perennial favorite of critics and aficionados alike. Laphroaig is
part of Allied Domecq's Scotch Malts Portfolio, which includes
handcrafted malts from the four corners of Scotland -- Laphroaig
from Islay, Glendronach from the Highlands, Tormore from Speyside
and Scapa from Orkney. The portfolio is distributed by Allied
Domecq Spirits and Wine, North America. About Allied Domecq Spirits
& Wine North America Allied Domecq Spirits & Wine North
America is a division of Allied Domecq PLC (NYSE:AED). Allied
Domecq is a marketing-driven brands business that operates globally
in spirits and wine and quick service restaurants. Powerful and
exciting brands drive profitable growth and strong, consistent cash
flows. Leading North American brands include Kahlua(R) coffee
liqueur, Stolichnaya(R) vodkas, Sauza(R) tequilas, Beefeater(R)
gin, MALIBU(R) flavored rum, Canadian Club(R) whisky,
Courvoisier(R) cognacs, Maker's Mark(R) bourbon, WET by Beefeatertm
gin, Midori(R) melon liqueur, Hiram Walker(R) Liqueurs, Buena
Vista(R), William Hill(R) Wines, Clos Du Bois(R), Brancott(R),
Atlas Peak(R), Champagne Perrier Jouet(R), Champagne Mumm(R),
Dunkin Donuts(R), Baskin Robbins(R) and Togo's(R) restaurants.
Enjoy Allied Domecq's brands responsibly and in moderation. Allied
Domecq, North America's vision is to be the "First Choice Supplier"
in the hearts and minds of its customers, consumers and employees.
For further information on Allied Domecq please visit
http://www.allieddomecqplc.com/. DATASOURCE: Allied Domecq Spirits
& Wine CONTACT: Lainie Friedman, Acct. Mgr., Food, Spirits
& Wine Division of Evins Communications, Ltd., +1-212-688-8200,
(ext. 47), Fax: +1-212-935-6730, ; or Jack Shea, Director,
Corporate Communications of Allied Domecq Spirits & Wine,
+1-203-221-5540, or Fax: +1-203-221-6332, Web site:
http://www.allieddomecqplc.com/ http://www.laphroaig.com/
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