Laphroaig 10-Year-Old Cask Strength Named 'Best Scotch Whisky In The World'
March 16 2005 - 10:00AM
PR Newswire (US)
Laphroaig 10-Year-Old Cask Strength Named 'Best Scotch Whisky In
The World' ISLAY, Scotland, March 16 /PRNewswire-FirstCall/ --
Renowned for its intrinsic boldness, massive explosion of smokiness
and powerful taste, Allied Domecq's Laphroaig 10-Year-Old Cask
Strength has achieved a most prestigious recognition: 2005's Best
Scotch Whisky in the World. This coveted honor was bestowed on
Laphroaig 10-Year-Old Cask Strength by Whisky Magazine during its
bi-annual quest to determine the world's best whisky. After four
months of 'blind' taste tests, one hundred of the world's foremost
Whisky writers, tasters and aficionados selected Laphroaig
10-Year-Old Cask Strength over some strong competition. More than
60 whiskies from three continents and five different
Whisky-producing nations vied for the top honor, but none could
compete against Laphroaig's unique flavor. Not only did Laphroaig
10-Year-Old Cask Strength win the distinction as the world's best
Scotch whisky, but it also was awarded the highest score of all the
whiskies tasted -- a crowning achievement solidifying the spirit as
the ultimate champion. "We are absolutely honored that Laphroaig
10-Year-Old Cask Strength was awarded this great accolade," said
Kevin McCarthy, Brand Director, Scotch Malts Portfolio at Allied
Domecq Spirits, North America. "After 200 years of dedicated work,
we are humbled to be given such a tribute." The rich gold color of
Laphroaig 10-Year-Old Cask Strength reflects its vibrant quality.
It is a full-bodied, straight-from-the-cask malt bottled at natural
strength, with unparalleled smokiness that captivates the senses.
Bottled on the remote Atlantic Ocean island of Islay, Laphroaig
captures the sea's essence, giving it an initial hint of salt
flavor with a surprisingly sweet finish. As uncompromising as the
weather on its island of origin, Laphroaig 10-Year-Old Cask
Strength is not for the faint of heart, and is sure to delight the
most daring single malt connoisseur. Tasting Notes Embodying a full
and refractive gold color, Laphroaig 10-Year-Old Cask Strength has
uncompromising and powerful seaweed and ozone characters. It has a
full, smoky burst of flavor with hints of delicate sweetness at the
end and possesses a long and savory finish. Laphroaig can best be
enjoyed anytime and anywhere, with friends or after dinner.
Laphroaig 10-Year-Old Cask Strength won Double Gold at the 2004 San
Francisco International Spirits and Wine Competition, the highest
award bestowed in the Single Malt/Islands category. Bottled
straight from the cask, Laphroaig 10-Year-Old Cask Strength is
Laphroaig's strongest single malt at 57% alc/vol. It is available
at fine retail locations nationwide, with a suggested retail price
of $59.99 for a 750ml bottle. About Laphroaig Laphroaig produces
the world's finest and most unique single malt scotch whisky and is
part Allied Domecq's Scotch Malts Portfolio, which includes
hand-crafted malts from the 4 corners of Scotland -- Laphroaig from
Islay, Glendronach from the Highlands, Tormore from Speyside and
Scapa from Orkney. The portfolio is distributed by Allied Domecq
Spirits and Wine, North America. For more information, please visit
http://www.laphroaig.com/ . About Allied Domecq PLC - Brands People
Want Allied Domecq PLC is one of the world's largest premium
spirits, wines and food service operations. A global company with
annual sales of more than 3,229 million Pounds Sterling/$5,844
million*, Allied Domecq serves consumers through its operations in
more than 50 countries, supported by 12,000 highly skilled
employees. Core spirits brands include Ballantine's, Beefeater,
Canadian Club, Courvoisier, Kahlua, Malibu, Maker's Mark, Sauza and
Stolichnaya. Allied Domecq's wine portfolio features Campo Viejo,
Champagne Mumm, Champagne Perrier Jouet, Clos du Bois and Montana.
Allied Domecq owns or distributes 14 of the top 100 international
premium spirit brands and its brand portfolio commands world No. 1
or No. 2 positions in six leading categories. Dunkin' Brands, Inc.,
the company's international quick service restaurants business,
includes Dunkin' Donuts, Baskin-Robbins and Togo's which operate in
more than 50 countries, with over 12,000 franchised outlets
worldwide. Allied Domecq's performance is driven by its globally
recognised portfolio, its geographically diverse market and
customer presence, and the talents of its people. Allied Domecq is
traded on both the London Stock Exchange (LSE:ALLD) and the New
York Stock Exchange (NYSE:AED). Further information on the company
can be found at http://www.allieddomecq.com/ . * FY 2004 Laphroaig
Single Malt Whisky, 48% alc./vol. Imported by Allied Domecq
Spirits, USA, Westport, CT Immoderate in our praise of moderation.
Please drink responsibly. DATASOURCE: Allied Domecq PLC CONTACT:
Jack Shea, Director, Corporate Communications of Allied Domecq
Spirits & Wine, +1-203-221-5540, or fax, +1-203-221-6332, or ;
or Media: Manuela Savona, VP, Food, Wine & Spirits Division of
Evins Communications, Ltd., +1-212-688-8200, ext. 32, or fax,
+1-212-935-6730, or Web site: http://www.allieddomecq.com/
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