Adobe and Broadcom Bring the Adobe Flash Platform to TVs
January 06 2009 - 8:00AM
PR Newswire (US)
Collaboration Extends Flash Platform Ecosystem to Digital TVs and
Set-Top Boxes LAS VEGAS, Jan. 6 /PRNewswire-FirstCall/ -- 2009
International CES -- Broadcom Corporation (NASDAQ:BRCM) and Adobe
Systems Incorporated (NASDAQ: ADBE) today announced the integration
of the Adobe(R) Flash(R) Platform into Broadcom's latest digital
television (DTV) and set-top box (STB) system-on-a-chip (SoC)
platforms. The collaboration paves the way for rich Flash based
entertainment experiences on televisions that offer viewers new
options for accessing web content on their TVs. With Adobe Flash
Lite(TM) 3 software supported in the Broadcom(R) BCM3549, BCM3556,
BCM7400 and BCM7405 SoC solutions, TV viewers will be able to view
Flash based content and applications from popular online providers
and entertainment sites. Broadcom DTV and STB platforms with
integrated Adobe Flash support are expected to be available to
manufacturers in the first half of 2009. Broadcom will demonstrate
Adobe Flash support on its BCM7405 and BCM3549 solutions at this
week's 2009 International Consumer Electronics Show. The technology
collaboration between Broadcom and Adobe will further accelerate
the transition to high definition (HD) web-based video on
televisions, fortifying the TV as the main entertainment hub within
the home. With Adobe Flash as the number one video format on the
web, coupled with Broadcom's leadership position in digital
television and set-top box platforms, the collaboration will enable
a consistent viewing experience across TV screens, addressing
format fragmentation and authoring challenges that exist today. As
online video viewing shifts from the PC to the TV, the number of
worldwide viewers will reach nearly one billion by 2013, according
to a study by ABI Research. The dramatic increase of free and
premium online video content, and the emerging trend of watching
web-based video on televisions, will help drive its overall
adoption according to ABI. "Consumers with broadband Internet
access increasingly enjoy viewing the wide array of video content
available to them and it is clear that they want to watch their
favorite online video content on their televisions for the best
viewing experience," said Dan Marotta, Senior Vice President &
General Manager of Broadcom's Broadband Communications Group. "By
integrating Adobe Flash support in our latest portfolio of digital
television and set-top box solutions, Broadcom will pave the way
for an exciting new entertainment experience in the home."
"Consumers want to experience rich and consistent applications and
web content across devices and screens," said David Wadhwani,
General Manager & Vice President, platform business unit at
Adobe. "Broadcom's leadership in designing highly integrated and
advanced TV and STB platforms provides an ideal stage for the over
one million Flash developers to showcase their content. We look
forward to our continued efforts with Broadcom to broaden the
availability of great multi-screen experiences." Broadcom is a
recognized leader in the set-top box market with 161 million
set-top box chipsets shipped to date. The company's recent
acquisition of the AMD digital TV business expands the number of TV
brands utilizing its highly integrated silicon solutions.
Broadcom's ongoing commitment and significant contribution to
connected home technologies, such as the Digital Living Network
AllianceSM (DLNA(R)), furthers the quest for seamless content
distribution and connectivity - changing the way that consumers
interact and share content in the next generation digital home.
Adobe Flash is the most widely distributed technology on the web,
enabling virtually anyone to view and interact with a vast
selection of rich content. With Adobe Flash Player supporting all
major operating systems and browsers, Flash technology has become
the number one video format on the web. Ninety-nine percent of
Internet-connected desktops have Adobe Flash Player installed and
more than 800 million mobile devices have shipped to date with
Flash Lite, Adobe's Flash Player for mobile phones and devices.
Adobe Flash Player is a key component of the Adobe Flash Platform,
a complete system of integrated tools, frameworks, clients and
servers to develop Web applications, content and videos. For more
information about the Adobe Flash Platform, visit
http://www.adobe.com/flashplatform. About Adobe Systems
Incorporated Adobe revolutionizes how the world engages with ideas
and information - anytime, anywhere and through any medium. For
more information, visit http://www.adobe.com/. About Broadcom's
Broadband Communications Group Broadcom offers manufacturers a
range of broadband communications and consumer electronics
system-on-a-chip solutions that enable voice, video, data and
multimedia services over residential wired and wireless networks.
These highly integrated silicon solutions continue to enable the
most advanced system solutions on the market, which include digital
cable, satellite and IP set-top boxes and media servers, broadband
modems and residential gateways, high definition and digital
televisions, Blu-ray Disc(R) players and recorders and personal
video recorders. About Broadcom Broadcom Corporation is a major
technology innovator and global leader in semiconductors for wired
and wireless communications. Broadcom products enable the delivery
of voice, video, data and multimedia to and throughout the home,
the office and the mobile environment. It provides the industry's
broadest portfolio of state-of-the-art system-on-a-chip and
software solutions to manufacturers of computing and networking
equipment, digital entertainment and broadband access products, and
mobile devices. These solutions support Broadcom's core mission:
Connecting everything(R). Broadcom is one of the world's largest
fabless semiconductor companies, with 2007 revenue of $3.78
billion, and holds over 3,000 U.S. and over 1,300 foreign patents,
more than 7,500 additional pending patent applications, and one of
the broadest intellectual property portfolios addressing both wired
and wireless transmission of voice, video, data and multimedia.
Broadcom is headquartered in Irvine, Calif., and has offices and
research facilities in North America, Asia and Europe. Broadcom may
be contacted at +1.949.926.5000 or at http://www.broadcom.com/.
Cautions regarding Forward Looking Statements: All statements
included or incorporated by reference in this release, other than
statements or characterizations of historical fact, are
forward-looking statements. These forward-looking statements are
based on our respective current expectations, estimates and
projections about our industry and business, management's beliefs,
and certain assumptions made by Broadcom and Adobe Systems, all of
which are subject to change. Forward-looking statements can often
be identified by words such as "anticipates," "expects," "intends,"
"plans," "predicts," "believes," "seeks," "estimates," "may,"
"will," "should," "would," "could," "potential," "continue,"
"ongoing," similar expressions, and variations or negatives of
these words. Examples of such forward-looking statements include,
but are not limited to, the ability of the collaboration between
Adobe and Broadcom to further accelerate the transition to high
definition (HD) web-based video on televisions and to enable a
consistent viewing experience across TV screens, the availability
of Broadcom DTV and STB platforms with integrated Adobe Flash
support, the growth in the number of worldwide viewers of online
video, and Broadcom's ability to pave the way for an exciting new
entertainment experience in the home . These forward-looking
statements are not guarantees of future results and are subject to
risks, uncertainties and assumptions that could cause our actual
results to differ materially and adversely from those expressed in
any forward-looking statement. The respective Annual Reports on
Form 10-K, subsequent Quarterly Reports on Form 10-Q, recent
Current Reports on Form 8-K, and other Securities and Exchange
Commission filings of Adobe Systems and Broadcom discuss important
risk factors that could contribute to such differences or otherwise
affect their respective businesses, results of operations and
financial conditions. The forward-looking statements in this
release speak only as of this date. Neither Adobe Systems nor
Broadcom undertakes any obligation to revise or update publicly any
forward-looking statement, except as required by law. Broadcom, the
pulse logo, Connecting everything, and the Connecting everything
logo are among the trademarks of Broadcom Corporation and/or its
affiliates in the United States, certain other countries and/or the
EU. Adobe, Adobe Flash and Adobe Flash Lite(TM) are trademarks of
Adobe Systems Incorporated. Blu-ray Disc is a trademark of the
Blu-ray Disc Association. DLNA and Digital Living Network
AllianceSM are trademarks of the Digital Living Network Alliance.
Any other trademarks or trade names mentioned are the property of
their respective owners. Broadcom Trade Press Contact Dana
Brzozkiewicz Senior Communications Specialist 949-926-6367 Adobe
Systems Stefan Offermann 408-536-4023 Broadcom Investor Relations
Contact T. Peter Andrew Vice President, Corporate Communications
949-926-5663
http://www.newscom.com/cgi-bin/prnh/20060609/BROADCOMLOGO
http://photoarchive.ap.org/ DATASOURCE: Broadcom Corporation; BRCM
Corporate CONTACT: Broadcom Trade Press Contact, Dana Brzozkiewicz,
Senior Communications Specialist, +1-949-926-6367, , or Broadcom
Investor Relations Contact, T. Peter Andrew, Vice President,
Corporate Communications, +1-949-926-5663, , both of Broadcom
Corporation; or Stefan Offermann of Adobe Systems, +1-408-536-4023,
Web Site: http://www.adobe.com/
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