Cablevision Brings Original Videos and Tech Content From CNET Direct to iO(R) Digital Cable Customers Through Innovative Interac
July 31 2007 - 9:45AM
PR Newswire (US)
'CNET TV - Powered By Optimum,' Features Hours of Product Reviews,
Tech News, Help And How-To Advice From CNET, All Available On
Demand to iO Digital Cable Customers on Channel 607 BETHPAGE, N.Y.,
July 31 /PRNewswire-FirstCall/ -- Cablevision Systems Corp.
(NYSE:CVC) today announced the launch of an innovative technology-
focused interactive channel in partnership with CNET
(http://www.cnet.com/), the place where people go to discover the
latest in tech and consumer electronics, and a property of CNET
Networks, Inc. (NASDAQ:CNET). "CNET TV - Powered By Optimum" is now
available to iO digital cable customers on channel 607. The free
channel features hours of product reviews, commentary on breaking
tech news, help and how-to advice, and CNET's popular tech shows
like the Top 5, Insider Secrets, and Prize Fight, available at all
times through the convenience of on demand. "Our Optimum customers
enjoy the best voice, video and high-speed Internet services in our
market, over the nation's most advanced fiber optic network, which
makes them a perfect audience for the kind of technology-focused
news and information for which CNET is so highly regarded," said
Dermot McCormack, Cablevision's senior vice president of
interactive product management. "We are pleased to deliver this
valuable content to our digital cable customers through the power
and convenience of interactive television, particularly since CNET
is focused on covering the kinds of devices our customers use to
get the most out of their Optimum services, including computers,
high- definition televisions, digital cameras and music players."
"We are pleased to use the power of interactive television to
deliver CNET's award-winning original programming to an audience
that clearly appreciates life has gone digital," said Joe
Gillespie, executive vice president at CNET. "This is a terrific
extension of our existing distribution, both on the Web and on TV,
and will make it even easier for Optimum customers to make smart
and educated decisions when it comes to buying and consuming
technology." "CNET TV - Powered By Optimum," initially features
several hours of programming, broken into more than 100 distinct
titles or choices for iO customers. Selections available today
include the latest videos on favorite tech products and topics,
from reviews of Apple's iPhone and the new MacBook Pro notebook
computer, popular gaming systems, the latest HDTV's, to MP3
Players. Viewers are also able to view CNET's popular tech shows
like Top 5 and Prize Fight, which help consumers figure out which
gadgets to buy and how to get the most out of them. The content
will be refreshed and updated each month and the service will be
advertiser-supported and available to Cablevision's iO customers
without any additional charge. With more than 2.5 million iO
digital cable customers, 80 percent of Cablevision's cable
television customers are digital customers, with access to video on
demand and interactive television services like News 12 Interactive
and CNET TV - Powered By Optimum. About Cablevision Cablevision
Systems Corporation (NYSE:CVC) is one of the nation's leading
entertainment and telecommunications companies. Its cable
television operations serve more than 3 million households in the
New York metropolitan area. The company's advanced
telecommunications offerings include its iO: Interactive Optimum(R)
digital television, Optimum Online(R) high-speed Internet, Optimum
Voice(R) digital voice-over-cable, and its Optimum Lightpath
integrated business communications services. Cablevision's Rainbow
Media Holdings LLC operates several successful programming
businesses, including AMC, IFC, WE tv and other national and
regional networks. In addition to its telecommunications and
programming businesses, Cablevision owns Madison Square Garden and
its sports teams, the New York Knicks, Rangers and Liberty. The
company also operates New York's famed Radio City Music Hall, and
owns and operates Clearview Cinemas. About CNET CNET
(http://www.cnet.com/), a CNET Networks property, is where people
go to discover the latest in tech and consumer electronics. Driven
by a trusted voice and a passionate community, CNET creates an open
environment for people to find and use the best products to fit
their lifestyle. The powerful combination of CNET's award-winning
news, lab-tested product reviews, safe and spyware-free downloads,
and user-generated content give people information and inspiration
to live and thrive in today's digital world. DATASOURCE:
Cablevision Systems Corp.; CNET CONTACT: Jim Maiella,
+1-516-803-3947, or Sarah Chaikin, +1-516-803-2352, both of
Cablevision Systems Corp.; or Jenifer Concepcion of CNET,
+1-415-344-2441, Web site: http://www.cablevision.com/
http://www.cnet.com/
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