CNET TV Launches Online After Successful Beta; Expands Offline Reach With Additional Video-on-Demand Partnership
October 16 2006 - 8:30AM
Business Wire
CNET (www.cnet.com), where people go to discover the latest tech
and consumer electronics and a property of CNET Networks, Inc.
(NASDAQ:CNET), today announced the official launch of its video
destination, CNET TV (www.cnettv.com), as well as a partnership
with Verizon to distribute CNET�s video through on-demand
television. The latest partnership extends the reach of CNET
content and its original videos to even more people interested in
today�s latest tech and consumer electronics. Launched earlier this
year, CNET TV offers a unique and immersive environment where users
can find all of CNET�s videos. In addition, CNET TV makes a
selection of the site�s popular video content available for
distribution on television. The partnership with Verizon follows on
successful partnerships with Cox Communications and TiVo, Inc.,
which currently make CNET�s videos available to consumers through
their on-demand services. Verizon, which currently offers Verizon,
FiOS TV in seven states, will also make CNET�s video content
available to its on-demand subscribers, including product reviews,
help and how-to videos, and commentary on breaking news. Online,
CNET TV is also introducing downloadable content, making CNET�s
videos available to consumers while they are on-the-go. Users can
subscribe to a video podcast they�ve created based on their own
play lists or with the existing channels on CNET TV. For example, a
person looking to buy a new flat-screen TV could create a playlist
with the latest product reviews and tips and tricks from CNET�s
experts that they can take with them shopping. �The latest VOD
partnerships are further proof of CNET�s unique ability to create
video programming that helps demystify technology and help people
get the most out of their products,� said Joe Gillespie, executive
vice president of CNET. �With the official launch of CNET TV and
these additional partnerships, CNET videos are available everywhere
our consumers want � online, offline, and on-the-go.� CNET TV
quickly became a popular destination as a result of its unique
design and personalization features, which includes a virtual
remote control, a �draggable� interface so users can move things
around, full-screen playback, playlists, and customizable channels
and backgrounds. With more than 30 original videos produced each
week and a library of thousands of videos, CNET TV gives people a
single destination to easily find the latest videos on their
favorite technology products and topics. Since launch, streams have
increased 152 percent thanks to popular video features like the
Buzz Report, Car Tech, Insider Secrets, Prize Fight and First Look
from the Lab that help consumers figure out what gadgets to buy and
how to get the most out them. About CNET CNET (www.cnet.com) is
where people go to discover the latest in tech and consumer
electronics. Driven by a trusted voice and a passionate community,
CNET creates an open environment for people to find and use the
best products to fit their lifestyle. The powerful combination of
CNET�s award-winning news, lab-tested product reviews, safe and
spyware-free downloads, and user-generated content give people
information and inspiration to live and thrive in today�s digital
world. About CNET Networks CNET Networks, Inc. (Nasdaq:CNET)
(www.cnetnetworks.com) is an interactive media company that builds
brands for people and the things they are passionate about, such as
gaming, music, entertainment, technology, business, food, and
parenting. The company's leading brands include CNET, GameSpot,
TV.com, MP3.com, Webshots, CHOW, ZDNet and TechRepublic. Founded in
1993, CNET Networks has a strong presence in the US, Asia and
Europe. CNET (www.cnet.com), where people go to discover the latest
tech and consumer electronics and a property of CNET Networks, Inc.
(NASDAQ:CNET), today announced the official launch of its video
destination, CNET TV (www.cnettv.com), as well as a partnership
with Verizon to distribute CNET's video through on-demand
television. The latest partnership extends the reach of CNET
content and its original videos to even more people interested in
today's latest tech and consumer electronics. Launched earlier this
year, CNET TV offers a unique and immersive environment where users
can find all of CNET's videos. In addition, CNET TV makes a
selection of the site's popular video content available for
distribution on television. The partnership with Verizon follows on
successful partnerships with Cox Communications and TiVo, Inc.,
which currently make CNET's videos available to consumers through
their on-demand services. Verizon, which currently offers Verizon,
FiOS TV in seven states, will also make CNET's video content
available to its on-demand subscribers, including product reviews,
help and how-to videos, and commentary on breaking news. Online,
CNET TV is also introducing downloadable content, making CNET's
videos available to consumers while they are on-the-go. Users can
subscribe to a video podcast they've created based on their own
play lists or with the existing channels on CNET TV. For example, a
person looking to buy a new flat-screen TV could create a playlist
with the latest product reviews and tips and tricks from CNET's
experts that they can take with them shopping. "The latest VOD
partnerships are further proof of CNET's unique ability to create
video programming that helps demystify technology and help people
get the most out of their products," said Joe Gillespie, executive
vice president of CNET. "With the official launch of CNET TV and
these additional partnerships, CNET videos are available everywhere
our consumers want -- online, offline, and on-the-go." CNET TV
quickly became a popular destination as a result of its unique
design and personalization features, which includes a virtual
remote control, a "draggable" interface so users can move things
around, full-screen playback, playlists, and customizable channels
and backgrounds. With more than 30 original videos produced each
week and a library of thousands of videos, CNET TV gives people a
single destination to easily find the latest videos on their
favorite technology products and topics. Since launch, streams have
increased 152 percent thanks to popular video features like the
Buzz Report, Car Tech, Insider Secrets, Prize Fight and First Look
from the Lab that help consumers figure out what gadgets to buy and
how to get the most out them. About CNET CNET (www.cnet.com) is
where people go to discover the latest in tech and consumer
electronics. Driven by a trusted voice and a passionate community,
CNET creates an open environment for people to find and use the
best products to fit their lifestyle. The powerful combination of
CNET's award-winning news, lab-tested product reviews, safe and
spyware-free downloads, and user-generated content give people
information and inspiration to live and thrive in today's digital
world. About CNET Networks CNET Networks, Inc. (Nasdaq:CNET)
(www.cnetnetworks.com) is an interactive media company that builds
brands for people and the things they are passionate about, such as
gaming, music, entertainment, technology, business, food, and
parenting. The company's leading brands include CNET, GameSpot,
TV.com, MP3.com, Webshots, CHOW, ZDNet and TechRepublic. Founded in
1993, CNET Networks has a strong presence in the US, Asia and
Europe.
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