UNCA Unica (MM)

Unica� Corporation (Nasdaq: UNCA), a global provider of enterprise marketing management (EMM) solutions, today announced it has been named a Finalist for The 2007 American Business Awards (the �Stevies�) in the categories of �Best Customer Service Organization� and �Best Overall Company.� This is the second consecutive year Unica has been named a Finalist in the �Best Overall Company� category. In 2006, Unica�s co-founder and CEO, Yuchun Lee, also was named a winner in the �Best Executive� category by The American Business Awards. Hailed as �the business world�s own Oscars� (New York Post, April 27, 2005), The American Business Awards are the only national, all-encompassing awards program honoring great performances in business. �Being named a Finalist in The American Business Awards is an important achievement,� said Michael Gallagher, founder and president of The Stevie� Awards. �It means that independent business executives have agreed that the nominee is worthy of national recognition. We congratulate all of the Finalists on their achievement and wish them well in the competition.� More than 2,000 entries from companies of all sizes and in virtually every industry were submitted for consideration in more than 40 categories. Unica joins four other organizations as a Finalist for �Best Customer Service Organization� and 18 other companies as a Finalist for �Best Overall Company.� �We are very pleased to be selected as a Stevie Award Finalist for the second year in a row,� said Yuchun Lee, co-founder and CEO of Unica Corporation. �I�m especially pleased to see our own Customer Success department recognized for its achievements in building truly great relationships with our customers. This recognition is a testament to our continued commitment to achieve the highest levels of customer satisfaction and development.� Members of the Awards' Board of Distinguished Judges & Advisors and their staffs will select Stevie Award winners this week from among Finalists. Finalists were chosen by business professionals nationwide during preliminary judging in April through early May. Stevie Award winners will be announced during the annual gala on Monday, June 11 at the Marriott Marquis Hotel in New York City. More than 700 executives from across the U.S.A. are expected to attend. The ceremonies will be videocast on the Internet and broadcast on radio, and hosted by Larry Wilmore of TV�s THE DAILY SHOW with JON STEWART. Details about The American Business Awards and the list of Finalists in all categories are available at www.stevieawards.com/aba. About Unica Unica� Corporation (NASDAQ: UNCA) is a leading global provider of enterprise marketing management (EMM) software. Focused exclusively on the needs of marketers, Unica delivers the most comprehensive EMM suite on the market. Unica's Affinium� software streamlines the entire marketing process for brand, relationship and internet marketing � from planning and budgeting to project management, execution and measurement. Offered on premise or on demand, Affinium delivers key EMM capabilities including: web and customer analytics, cross-channel lead and campaign management, and marketing resource management. Unica�s solution uniquely provides a marketing system of record that enables marketers to easily manage marketing information and assets, rapidly assemble campaign components, and track performance. Just as sales force automation has streamlined sales operations, Unica's EMM solution is poised to revolutionize marketing. Today, more than 500 companies worldwide have adopted Unica's Affinium as their EMM solution. Founded in 1992, Unica is headquartered in Waltham, Massachusetts, with additional offices in the US, Australia, France, Germany, The Netherlands, India, Singapore, Spain, and the UK. For more information, visit www.unica.com. Unica sponsors The Marketers� Consortium, an online community where marketers and industry experts discuss the critical challenges of today�s fast paced, interactive, customer-driven world. The Marketers' Consortium�s notable moderators have included Don Peppers, Peppers and Rogers Group, and Elana Anderson, Forrester Research. Visit The Marketers' Consortium blog at www.unica.com/share. Note to Editors: Copyright 2007 Unica Corporation. Unica, the Unica logo, and Affinium are registered trademarks of Unica Corporation. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners. About The Stevie Awards Hailed as �the business world�s own Oscars,� Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, The Stevie Awards for Women in Business, and the Selling Power Sales Excellence Awards. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com. Premier Sponsors of The 2007 American Business Awards include EMCOR Group, Silverjet, and ValueVision Associates. Presentation sponsor is the German State of Bavaria�s U.S. Office for Economic Development. Supporting sponsors include Harris Corporation, High Performance Technologies Inc., John Hancock, Starwood Hotels & Resorts, and Ultimate Software. Media sponsors include the Business TalkRadio Network, Chief Executive, CIO Decisions, CRMAdvocate, and Human Resource Executive. The Business TalkRadio Network will host the live radio broadcast of the June 11 awards ceremonies, and HB Group will videocast the ceremonies worldwide. Forward-looking Statements The information provided in this press release above contains forward-looking statements that relate to future events and future financial performance of Unica. These forward-looking statements are based upon Unica's historical performance and its current plans, estimates and expectations and are not a representation that such plans, estimates, or expectations will be achieved. These forward-looking statements represent Unica's expectations as of the date of this press announcement. Subsequent events may cause these expectations to change; and Unica disclaims any obligation to update or revise the forward-looking statements in the future. Matters subject to forward-looking statements involve known and unknown risks and uncertainties, including volatility of stock price due to the difficulty in predicting operating results and the long sales cycle for Unica's software; failure by Unica to develop new software products and enhance existing products; failure to retain key staff; failure of the Unica software to perform as advertised; failure of Unica to win the awards detailed in this release or to be nominated for future awards of a similar nature; and failure to properly protect Unica's proprietary rights and intellectual property. These and other factors listed in the Annual Report on Form 10K for the fiscal year ended September 30, 2006 under �Risk Factors� could cause Unica's performance or achievements to be materially different from those expressed or implied by the forward-looking statements.