SRS Labs Honored as One of America’s Greatest Brands

SRS Labs, Inc. (NASDAQ:SRSL), the industry leader in surround sound, audio, and voice technologies, announced today that it has been recognized as one of the leading American brands within the annually published book, 2010 America’s Greatest Brands: An Insight into Many of America’s Strongest and Most Valuable Brands, Volume 8.

“While working relentlessly to strengthen and grow our portfolio of patented audio solutions, we’ve been actively engaged in interacting directly with consumers and further expanding our brand’s mindshare and relevance within the Consumer Electronics and Audio/Video markets in the past couple of years,” said Allen H. Gharapetian, Vice President of Marketing for SRS Labs. “As an affirmation of our success and continued marketing efforts, we are thrilled to be honored as one of America’s greatest brands and particularly proud that our brand is the only ingredient brand in the audio space ever recognized by this prestigious publication.”

Published annually by SuperBrands LTD., an international independent authority and arbiter on branding, the 2010 edition of America’s Greatest Brands matters most because it directly pays homage to corporate brands across America that have positively and significantly differentiated themselves from those with whom they compete. Those honored as America’s Greatest Brands, including SRS Labs, are painstakingly reviewed, researched and approved by the American Brands Council. The Council consists of a distinguished group of independent advertising, marketing and communication professionals.

As an honored 2010 brand, SRS Labs has joined an elite class of past-honored brands including: ABC, Coca Cola, Chevron, Energizer, Ford, IBM, Memorex, National Football League, The New York Times, Nikon, Sony, State Farm, Whirlpool and Xerox to name just a few.

In order to be included within this exclusive annual publication, a specific set of criteria and benchmarks must be met, including:

Market Leadership
Brand Quality
Longevity
Resilience
Customer Loyalty
Market Dominance

Meeting or exceeding standards set forth by the American Brands Council in all of the criteria above, SRS Labs was selected for inclusion in the 2010 America’s Greatest Brands as the only ingredient brand in audio throughout the entire history of the publication, further establishing SRS’ position as the de facto audio standard within the consumer electronic market. Millions of HDTVs, PCs, mobile phones and automobiles proudly featured one or more SRS audio solutions in 2010, while nearly 2-billion products have shipped to date since SRS’ inception as an independent company in 1993.

SRS audio and voice solutions effectively overcome a product’s physical limitations and deliver premium features such as front-rendered surround sound, Internet 5.1 surround streaming, level TV volume and the restoration of compressed audio among other improvements for truly immersive and compelling entertainment. Today, SRS continues to lead the industry through unmatched innovation, as well as a loyal fan base that has consistently and rapidly increased within the last two years.

The 2010 Edition of America’s Greatest Brands, featuring SRS Labs, will be available for purchase at major book resellers across the United States beginning in November 2010 as a 100+ page, 14”x10” hardbound book.

To commemorate SRS Labs’ recognition as one of America’s Greatest Brands, SRS Labs is launching a sweepstakes to give away a 42-inch VIZIO LED TV featuring SRS TruSurround HD™ and TruVolume™, a Dell Inspiron 15R Notebook PC featuring SRS Premium Sound™, and a Samsung Galaxy S smart-phone featuring SRS 5.1 Mobile™. The sweepstakes will run from October 20, 2010 – November 17, 2010. To enter the sweepstakes for a chance to win, visit www.srslabs.com/greatbrand/. To increase the odds of winning, participants can enter a second time on SRS Labs’ Facebook page at www.facebook.com/srslabs.

About SRS Labs, Inc.

Founded in 1993, SRS Labs is the industry leader in audio signal processing for consumer electronics across the four screens: TV; PC; Mobile Phones and Automotive Entertainment Systems. Beginning with the audio technologies originally developed at Hughes Aircraft, SRS Labs holds over 150 worldwide patents and is recognized by the industry as the foremost authority in research and application of audio post processing technologies based on the human auditory principles. Through partnerships with leading global CE companies, semiconductor manufacturers, software developers, and content aggregators, SRS is recognized as the de facto standard in audio enhancement, surround sound, volume leveling, audio streaming, and voice processing technologies. SRS solutions have been included in over two billion electronic products sold worldwide including flat panel HDTVs, AV products, STBs, PCs, mobile phones, and automotive entertainment and telematics systems. For more information, visit www.srslabs.com.

Except for historical information contained in this release, statements in this release, including those by Mr. Gharapetian, may constitute forward-looking statements regarding our assumptions, projections, expectations, targets, intentions or beliefs about future events that are based on management's belief, as well as assumptions made by, and information currently available to, management. While the Company believes that its expectations are based upon reasonable assumptions, there can be no assurances that the Company's goals and strategy will be realized. Numerous factors, including risks and uncertainties, may affect the Company's actual results and may cause results to differ materially from those expressed in forward-looking statements made by or on behalf of the Company. Some of these factors include the acceptance of new SRS Labs’ products and technologies, the impact of competitive products and pricing, the timely development and release of technologies by the Company, general business and economic conditions, especially in Asia, and other factors detailed in the Company's Form 10-K and other periodic reports filed with the SEC. SRS Labs specifically disclaims any obligation to update or revise any forward-looking statement whether as a result of new information, future developments or otherwise.

Srs Labs (NASDAQ:SRSL)
Historical Stock Chart
From Jun 2024 to Jul 2024