SimpleTech Adds Bonzai USB 2.0 Upgradeable Flash Drive To Portable Storage Product Line Company Extends Line of High-Capacity, Easy-to-Use USB Flash Drives SANTA ANA, Calif., Dec. 8 /PRNewswire-FirstCall/ -- SimpleTech, Inc. , a designer, manufacturer and marketer of custom and open- standard memory solutions based on Flash memory and DRAM technologies, today announced the introduction of Bonzai USB 2.0 Upgradeable Flash Drive, enabling business professionals and consumers to quickly and easily store, share and transport their PC and Macintosh files. Consumers can simply plug Bonzai into any USB port to access, transfer and store digital photos, streaming audio and video clips, MP3 music files, documents, presentations, games, applications and more. Bonzai eliminates the capacity constraints of floppy disks and the time-consuming task of burning data onto a CD. Bonzai USB 2.0 Upgradeable Flash Drives offer a transfer rate of up to 480Mbps and are backward compatible with USB 1.1 and 1.0. Bonzai is available in capacities of 64MB, 128MB, 256MB and 512MB with either a SD or MMC Flash card. For the first time, Bonzai is also available without a SD or MMC Flash card for customers who want to use their own Flash cards or plan to purchase Flash cards separately. Measuring just 70mm x 33mm x 12.7mm, Bonzai can easily be carried in a pocket, purse or briefcase. Bonzai is also mass storage compliant and hot- swappable. In addition, the drives do not require an external power source. "Bonzai USB 2.0 Upgradeable Flash Drives deliver a convenient, high- capacity solution for sharing data between computers, such as between a home and office computer," said Ken Roberts, director of product marketing for SimpleTech. "The powerful, portable Bonzai plugs directly into any PC or Macintosh computer that supports USB, offering users plug-and-play cross- platform flexibility for file sharing and storage." Manufacturers suggested retail pricing (MSRP) ranges from $53.99 to $319.99. MSRP for the card reader model is $19.99. The MMC version is available in 64MB and 128MB capacities for $39.99 and $66.99 respectively. General availability is expected in January 2004 at Amazon.com, CDW, Ingram Micro, Insight, Tech Data, Dell, Gateway, other respected retailers, and at SimpleTech's online retail store. To ensure data safety and security, Bonzai 2.0 USB Upgradeable Flash Drives include SimpleTech's StorageSync(TM) backup software for Windows. Bonzai USB 2.0 Upgradeable Flash Drives come with a two-year warranty backed by SimpleTech's reputation for quality and support. All of SimpleTech's Flash cards have a lifetime warranty. About SimpleTech SimpleTech, Inc. designs, manufactures and markets custom and open- standard memory solutions based on Flash and DRAM memory technologies. Headquartered in Santa Ana, California, the company offers a comprehensive line of over 2,500 products and specializes in developing high-density memory modules, memory cards and storage devices. For more information, visit the company's Web site at http://www.simpletech.com/ . Safe Harbor This release may contain forward-looking statements that involve risks and uncertainties, including, but not limited to, statements concerning the performance of SimpleTech's Bonzai USB 2.0 Upgradeable Flash Drive product line. Actual results may differ materially from the results predicted. Important factors which could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under "Risk Factors" in filings with the Securities and Exchange Commission made from time to time by SimpleTech, including its Annual Report on Form 10-K, its quarterly reports on Form 10-Q, and its current reports on Form 8-K. Other factors that could cause our actual results to differ materially from those expressed or implied in the forward-looking statements include the following risks: Bonzai USB 2.0 Upgradeable Flash Drive may not perform in the manner anticipated and customer demand for such products may not grow as projected. SimpleTech undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances occurring after the date hereof or to reflect the occurrence of unanticipated events. DATASOURCE: SimpleTech, Inc. CONTACT: media, Elaine Marshall, Director of Public Relations, +1-949-260-8219, , or investors, Mitch Gellman, Director of Investor Relations, +1-949-260-8328, , both of SimpleTech, Inc. Web site: http://www.simpletech.com/

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