Pacific Cycle Rides Its Way Into PLAYSTUDIOS’ playAWARDS Program
December 15 2022 - 11:00AM
Business Wire
This partnership expands PLAYSTUDIOS’ rewards
into the retail space for the first time, offering huge discounts
on top quality bikes, eBikes, and scooters for its gamers
Today, PLAYSTUDIOS, Inc., the creator of the playAWARDS loyalty
platform and an award-winning developer and publisher of
free-to-play mobile games that offer real-world rewards to players,
announced the launch of their first ever retail rewards partner
with Pacific Cycle Inc., the parent company responsible for
ingeniously delivering legendary brands in outdoor recreation like
Schwinn, Mongoose, and Kid Trax. Starting December 15, players can
redeem Loyalty Points for discounted prices on Pacific Cycle’s
stunningly sleek bikes, eBikes, and electric scooters that range
from $200 - $2,000.
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“We are excited to kick off our newest category in our
experiential centric rewards in the retail arena with Pacific
Cycle, a trusted and distinguished brand of outdoor play,” said
President of the Americas Region Rob Oseland of PLAYSTUDIOS. “We
deeply appreciate our mobile players and also value the importance
of their well-being and physical activity, and are thrilled to have
Pacific Cycle along for the ride with us.”
Pacific Cycle joins PLAYSTUDIOS’ global collection of exemplary
rewards in leisure, hospitality, and entertainment by adding its
premium brands to PLAYSTUDIOS’ Rewards Store for their more than 12
million highly engaged monthly players. Pacific Cycle’s superior
quality brands such as Schwinn, the original American bike brand
empowering millions of its riders from all ages the joy of its
classic cruisers, mountain and BMX bikes, and commuter road bikes.
Players looking for a more rugged ride on the mountain or on a dirt
trail at the park can get their hands on a Mongoose to fuel that
adrenaline-junkie in them. For the little ones who have been
eagerly wanting to venture the outdoors can enjoy riding Kid Trax’s
award-winning battery powered durable ride-on toys.
“We are delighted to partner with PLAYSTUDIOS through its
playAWARDS program by offering exclusive access to Pacific Cycle’s
bicycle products and accessories,” said Business Development
Manager Alex Milovanovic of Pacific Cycle. “I love when passionate
communities such as biking and gaming collide, where PLAYSTUDIOS
and our beloved team can offer players the joy and adventure of
riding on our best-known and adored bicycles and scooters.”
Players can start redeeming their points for discounted Pacific
Cycle products in the Rewards Store (restricted to U.S. players and
can only be shipped in the U.S.) after earning points playing
PLAYSTUDIOS’ award-winning games, including Tetris®, MGM Slots
Live, myVEGAS Blackjack, Sudoku and more, via iOS, Android, and on
Facebook in your browser.
About PLAYSTUDIOS, Inc.
PLAYSTUDIOS (Nasdaq: MYPS) creator of the groundbreaking
playAWARDS loyalty platform is a publisher and developer of
award-winning mobile games, including the iconic Tetris® mobile
app, Pop! Slots, myVEGAS Slots, myVEGAS Blackjack, myKONAMI Slots,
myVEGAS Bingo, MGM Slots Live, Solitaire, Spider Solitaire and
Soduku. The playAWARDS loyalty platform enables players to earn
real-world rewards from a global collection of iconic hospitality,
entertainment, and leisure brands. playAWARDS partners include MGM
Resorts International, Wolfgang Puck, Norwegian Cruise Line,
Resorts World, IHG, Bowlero, Gray Line Tours, and Hippodrome Casino
among others. Founded by a team of veteran gaming, hospitality, and
technology entrepreneurs, PLAYSTUDIOS apps combine the best
elements of popular casual games with compelling real-world
benefits. To learn more about PLAYSTUDIOS, visit
playstudios.com.
About Pacific Cycle
Pacific Cycle Inc., is a global leader in branded consumer
products. Pacific Cycle designs, markets and distributes high
quality bicycles and other recreational products around the world.
As the parent company of such legendary brands as Schwinn,
Mongoose, and Kid Trax, Pacific Cycle delivers some of the biggest
names in outdoor recreation. But it’s not just the names customers
trust, it’s the look and feel of our products, our superior
quality, and outstanding customer service that help us bring these
premium brands to the hands and feet of our customers.
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