WowWee: World's First Outdoor Projection Art Festival Goes Pico with Cinemin(TM) Swivel
May 13 2009 - 8:05AM
Marketwired
Editors Note: 5 photos are included with this press release.
This June, digital artists from around the world will project
original works onto a town's iconic white walls at the 2009 Digital
Graffiti Festival, the world's first outdoor projection festival.
The festival, sponsored by the sleek new Cinemin(TM) Swivel pico
projector, provides filmmakers, musicians, and animators with an
interactive canvas outside the constructs of boardrooms and movie
theaters. Designed by WowWee Technologies (NASDAQ: OPMR), and
powered by Texas Instruments' DLP� Technology, the Cinemin Swivel
is one of the latest projection devices enabling artists to cast
dynamic images onto urban structures as a means of artistic
expression, referred to as "Photon Bombing,""Guerilla Projection"
or "Urban Projection." The 2009 Digital Graffiti Festival will take
place on June 6, 2009 at the breathtaking resort town Alys Beach,
Florida.
The 2009 Digital Graffiti Festival, sponsored by Cinemin Swivel,
explores how design, technology and architecture can intertwine to
create entirely new art forms. For one evening, Alys Beach opens
its doors, courtyards and pedestrian paths to innovative,
ground-breaking artists who transform the entire town into a living
work of art through a variety of projected mediums including
photography and animation.
In its first public showing since its debut at the Consumer
Electronics Show in January 2009, the Cinemin Swivel is set to
revolutionize the way we consume media. From sidewalks and subways
to camping tents and airplane tray tables, the Cinemin Swivel
allows film, art, and photography to be shared with anyone, any
time, anywhere. Featuring a unique adjustable 90-degree hinge for
ceiling projection, the Cinemin Swivel is designed to work with
popular mobile devices, such as the Apple� iPod and iPhone�.
Lightweight and roughly the size of a candy bar, the Cinemin Swivel
is packed with power, with over 2 hours of battery life, full
volume control, and DLP technology commonly found in
high-definition TVs and large-scale cinemas. For more information,
pre-sale announcements, and special offers, sign up for email
alerts at http://www.cinemin.tv/.
The 2009 Digital Graffiti Festival, sponsored by Cinemin Swivel,
attracts a range of attendees from across the globe, including
photographers, VJs, producers, celebrities, ad agency executives
and fans of art, technology and architecture. The event will be
hosted by author, TV host and fashion model India Hicks, a
trend-spotter following in the footsteps of her father, legendary
interior designer David Hicks. Tokyo-based VJ Shantell Martin,
recently named one of the Top 10 VJs in the world, will be the
headlining performer during the festival. For more festival
information and ticket sales, visit
http://www.digitalgraffiti.com/.
About WowWee
WowWee, an Optimal Group company (NASDAQ: OPMR), is a leading
designer, developer, marketer and distributor of innovative hi-tech
consumer robotic and entertainment products. The WowWee group of
companies maintains operations in Hong Kong, Carlsbad, California;
Brussels, Belgium; and Montreal, Quebec.
For more information, please visit the Company's web site at
http://www.wowwee.com/.
About Alys Beach
One of the most beautiful new towns in the world, Alys Beach is
located on Scenic Highway 30A in Florida's panhandle, along what
The New York Times said "may be the best beach in the continental
U.S." The resort town's extraordinary architectural vision drew
inspirations from both Bermuda and the family courtyard homes of
Antigua, Guatemala. When complete, Alys Beach will be home to 900
villas and courtyard homes, as well as restaurants, parks, shops
and other resort amenities. Alys Beach is the first Fortified�
community in the world, and all homes are built to Florida's Green
Home Designation Standard. For home sales or vacation rental
information, please call 866-481-8387 or visit
http://www.alysbeach.com/.
Contacts: 360 Public Relations Mike Rush 617-585-5792
mrush@360publicrelations.com 360 Public Relations Stacey Clement
617-585-5774 sclement@360publicrelations.com
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