WowWee's FlyTech Bladestar(TM) Flyer Revolutionizes Indoor Flight
September 15 2008 - 8:00AM
Marketwired
A video and a photo are included in this release
WowWee, an Optimal Group company (NASDAQ:OPMR), announces the
launch of FlyTech Bladestar(TM), a revolutionary indoor flying
machine set to change helicopter flight as we know it today. The
first flying toy with sensor-based navigation, the FlyTech
Bladestar flyer glides through the air using two wings that spin
with helicopter-like movement. Built-in infrared sensors allow the
flyer to detect and avoid ceilings, walls, and other obstacles
autonomously. Innovative design coupled with infrared technology
also allow for dueling capabilities, enabling two FlyTech Bladestar
flyers to faceoff in aerial combat.
Made from ultra-light, flexible materials, the FlyTech Bladestar
flyer is designed to be crash resistant. The flyer features a
three-channel digital infrared controller that can be set to two
different flight modes: autopilot mode, and RC (remote controller)
mode. In autopilot mode, it will fly autonomously using its
sensor-based navigation to avoid obstacles and ceilings, and users
can even guide the flyer down a hallway or around a room using
their hands. In RC mode, the user has complete control of the flyer
via the throttle to control height and power and the directional
pad to navigate.
Using a "dogfight" accessory that hones the controller's
infrared signal, users can duel two FlyTech Bladestar flyers (each
sold separately) in aerial combat. A simple press of the "fire"
button on the controller enables users to fire invisible infrared
beams at an opponent's flyer - a total of three hits will knock the
player's Bladestar flyer from the skies.
The award-winning WowWee FlyTech line of aeronautical products
launched in 2007 with the FlyTech Dragonfly, the world's first
radio-controlled flyer to use flapping wings, which was named one
of TIME Magazine's "Best Inventions of the Year." The FlyTech
Dragonfly was based on an ornithopter design, the flight of birds
and insects, whereas the FlyTech Bladestar flyer employs helicopter
design coupled with infrared sensor detection.
The FlyTech Bladestar flyer is available at all major retailers
and online at Target.com, Amazon.com, Walmart.com, ToysRUs.com,
CircuitCity.com, DiscoveryStore.com, Buy.com, HSN.com, and
WowWeeStore.com for an approximate retail price of $49.99. The
flyer comes with 2 spare wings, 2 spare propellers, and a
protective carrying case for easy storage.
About WowWee
WowWee, an Optimal Group company, is a leading designer,
developer, marketer and distributor of innovative hi-tech consumer
robotic and entertainment products. The WowWee group of companies
maintains operations in Hong Kong, La Jolla, California and
Montreal, Quebec.
Contacts: 360 Public Relations Mike Rush 617-585-5792
mrush@360publicrelations.com 360 Public Relations Stacey Clement
617-585-5774 sclement@360publicrelations.com www.wowwee.com
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