Limited-time pop-up locations offer new fall
and holiday fragrances, exclusive deals and more
SOUTH
DEERFIELD, Mass., Oct. 5, 2023
/PRNewswire/ -- The Yankee Candle Company, Inc., the leader in
home fragrance, and part of the Newell Brands global portfolio of
brands, is surprising and delighting consumers with limited-time
pop-up shops just in time for fall and holiday gifting and
entertaining, so guests can experience both new and longtime
favorite fragrances firsthand this fall and holiday season. Open
now through the end of the year the five locations across
the United States include:
- Williamsburg Premium Outlets in Williamsburg, VA
- The Shoppes at Farmington Valley in Canton, CT
- Harlem Irving Plaza in
Norridge, IL
- Tanger Outlets in Sevierville,
TN
- Summit at Fritz Farm in
Lexington, KY
Guests will have the opportunity to experience the highly
anticipated holiday collection, Yankee Candle Bright Lights, before
the collection officially launches at the end of the month.
"We know for many of our consumers, seasonal fragrances are a
big part of the holiday season," said Michelle Favaloro, Vice
President of Home Fragrance at Newell Brands. "We're excited
to bring a unique hands-on shopping experience to new markets,
allowing consumers to experience and try new fragrances
in-person."
In addition to the newest collection, guests can shop everyday
fragrances as well as expect to enjoy several promotions throughout
the season. All locations will also feature WoodWick® fragrances
and Chesapeake Bay Candles. There will also be up to 75% off
sale/warehouse items, only available at select stores.
To find a pop-up shop or retail location near you, please visit
www.YankeeCandle.com and subscribe to email and SMS updates, and
follow along on Instagram (@YankeeCandle), Facebook
(facebook.com/YankeeCandle), TikTok (@theyankeecandlecompany), or
Pinterest (@YankeeCandle).
About The Yankee Candle Company
The Yankee Candle Company, Inc. is an American company with a
unique 50-year history of creating evocative, mood-setting, and
long-lasting fragrance for the home. The company offers a wide
range of distinctive products, from the brand's iconic candles to
home & car air fresheners, gifts and more. The Yankee Candle
Company, Inc., is a wholly owned subsidiary of Newell Brands
Inc. and is sold through mass and specialty retailers, online and
in Yankee Candle retail stores. Outside of North America, the
Company sells its products primarily through its subsidiary, Yankee
Candle Company (Europe), Ltd.,
which has an international wholesale customer network.
About Newell Brands
Newell Brands (NASDAQ: NWL) is a leading global consumer
goods company with a strong portfolio of well-known brands,
including Rubbermaid, Sharpie®, Graco®, Coleman®, Rubbermaid
Commercial Products®, Yankee Candle®, Paper Mate®, FoodSaver®,
Dymo®, EXPO®, Elmer's®, Oster®, NUK®, Spontex® and
Campingaz®. Newell Brands is focused on delighting
consumers by lighting up everyday moments.
This press release and additional information about Newell
Brands are available on the company's
website, www.newellbrands.com.
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SOURCE Newell Brands