NeoGames’ Pariplay expands footprint in Sweden with ATG deal
October 03 2022 - 8:30AM
NeoGames S.A (Nasdaq: NGMS) (“NeoGames” or the “Company”), a
technology-driven provider of end-to-end iLottery and iGaming
solutions, announced today that its subsidiary, Pariplay, has
signed a major distribution agreement with Sweden’s ATG that will
see it significantly expand its reach in the country. ATG occupies
the first place in the Swedish operator landscape, holding 30.3% of
the licensed market. Through the deal, ATG will gain access to
Wizard Games titles as well as selected third-party content
available via Pariplay’s aggregation platform, Fusion®.
Top-performing games include Dragons of the North, Spirit of
Mustang, 12 Super Hot Diamonds Extreme and Jade King.
Moti Malul, Chief Executive Officer of NeoGames,
said: “ATG is a well-established and much-loved brand in Sweden
with a long history. Since launching their online casino, it has
gone from strength to strength, and we are thrilled to support
their continuous growth with our premium content that resonates
well with a wide player demographic.”
Maria Allmér, Head of Casino at ATG, said: “Our
promise is to offer exciting gaming experiences in a responsible
and smooth way to our customers. By partnering with Pariplay we
will be able to further reinforce our product portfolio and enhance
our offer in line with our promise.”
The deal marks significant expansion in Sweden for
Pariplay, with ATG boasting a large customer base of 1.3 million at
the end of 2021.
The integration of Pariplay’s Fusion® offering,
which now consists of over 14,000 games from 80+ suppliers, will
also give ATG access to a suite of back-office conversion and
retention tools that enhance player value.
About NeoGamesNeoGames is a
technology-driven innovator and a global leader of iLottery and
iGaming solutions and services for regulated lotteries and gaming
operators. The Company offers its customers a full-service suite of
solutions, including proprietary technology platforms, two
dedicated game studios with an extensive portfolio of engaging
games – one in lottery and one in casino games, and a range of
value-added services. The recent strategic acquisition of Aspire
Global Group enables NeoGames to offer the most comprehensive
portfolio across iLottery, an innovative sports betting platform
from BtoBet, an advanced content aggregation solution from
Pariplay, and a complete set of B2B Gaming tech and Managed
Services. NeoGames remains an instrumental partner to its customers
worldwide, as it works to maximize their revenue potential through
various offerings, including regulation and compliance, payment
processing, risk management, player relationship management, and
player value optimization. NeoGames strives to be the long-term
partner of choice for its customers, empowering them to deliver
enjoyable and profitable programs to their players, generate more
revenue, and maximize proceeds to governments and good causes.
Forward-looking statement:Certain statements in
this press release may constitute “forward-looking” statements and
information, within the meaning of Section 27A of the Securities
Act of 1933, Section 21E of the Securities Exchange Act of 1934,
and the safe harbor provisions of the U.S. Private Securities
Litigation Reform Act of 1995, including but not limited to
statements that relate to our current expectations and views of
future events including our expectations regarding our partnership
with ATG. In some cases, these forward-looking statements can be
identified by words or phrases such as “may,” “will,” “expect,”
“anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,”
“potential,” “continue,” “is/are likely to” or other similar
expressions. These forward-looking statements are subject to
risks, uncertainties, and assumptions, some of which are beyond our
control. In addition, these forward-looking statements reflect our
current views with respect to future events and are not a guarantee
of future performance. Actual outcomes may differ materially from
the information contained in the forward-looking statements as a
result of a number of factors including, without limitation the
risk factors set forth in Item 3.D. “Key Information-Risk Factors”
in our annual report on Form 20-F for the year ended December 31,
2021, filed with the Securities and Exchange Commission on April
14, 2022, and other documents filed with or furnished to the SEC.
These statements reflect management’s current expectations
regarding future events and operating performance and speak only as
of the date of this press release. You should not put undue
reliance on any forward-looking statements. Although we believe
that the expectations reflected in the forward-looking statements
are reasonable, we cannot guarantee that future results, levels of
activity, performance and events and circumstances reflected in the
forward-looking statements will be achieved or will occur. Except
as required by applicable law, we undertake no obligation to update
or revise publicly any forward-looking statements, whether as a
result of new information, future events or otherwise, after the
date on which the statements are made or to reflect the occurrence
of unanticipated events.
Contacts Investor
Contact: ir@neogames.comMedia
Relations: pr@neogames.com
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