LONDON, Feb. 22, 2016 /PRNewswire/ -- Ella's
Kitchen®, the UK's number one baby food brand and a brand of The
Hain Celestial Group, Inc. (Nasdaq: HAIN), today announced its
certification as a B Corporation. It joins a prestigious global
movement of certified B Corps spanning 42 countries across 130
industries, which have been recognized as pioneering companies that
use business as a force for good.
As one of the UK's most successful British growth businesses and
a household name in countries across the world, the certification
of Ella's Kitchen as a B Corp is a landmark moment for the business
as it aims to create a better world for future generations.
The announcement coincides with the tenth anniversary of Ella's
Kitchen and celebrates the company's founding mission: to
improve children's lives through developing healthy relationships
with food. This founding purpose is manifest in the company's
unique approach to the way it runs its business.
To certify as a B Corp, Ella's Kitchen has demonstrated that it
meets the rigorous standards of accountability, transparency and
social and environmental performance required.
This has been evidenced through a number of initiatives it has
spearheaded over the last ten years, including:
- Activism: campaigning to raise awareness of the
importance of early childhood nutrition, Ella's Kitchen published
'Averting a Recipe for Disaster' in 2013, a national manifesto to
tackle rising rates of obesity and diabetes in the UK
- Collaboration: partnering with charities including Save
the Children's award-winning Families and Schools Together
program
- People: providing personal development and progression
opportunities, and a range of benefits to employees to ensure
healthy, happy teams
- Products: developing innovative products which
prioritize health and nutritional value, but never at the expense
of taste or convenience
The long-term commitment of Ella's Kitchen's to being driven by
a purpose beyond profit is now formally written into its articles
of business and will help the business to create a better world for
future generations.
B Corp is a global movement seeking to change the role of
business in society. Ella's Kitchen joins a group of over 1,600
certified B Corps across the globes, which have been recognized as
pioneering companies that use business as a force for good. This
includes trailblazing companies like Ben & Jerry's, Patagonia
and KickStarter. Since B Corp launched in the UK in
September 2015, 78 companies have
been certified as B Corps in the country.
Paul Lindley, Chairman and
Founder, Ella's Kitchen, commented: "We are thrilled to
announce that Ella's Kitchen is now a certified B Corp. It is a
privilege to be part of a movement of businesses with a shared
mission to transform the global economy for the better."
"We are incredibly proud of how far we have come over the past
ten years and grateful to our loyal base of customers who have
helped their children to develop a positive, healthy relationship
with food."
"Ensuring business is used as a force for good in society is
something that is very close to my heart; it was the founding
purpose behind Ella's Kitchen, and something I have been actively
campaigning for in the UK for many years. This is just the tip of
the iceberg; the time is now for more British businesses to take
accountability for their social and environmental impact."
Mark Cuddigan, Managing
Director, Ella's Kitchen, commented: "Becoming a certified B
Corp is both proof of the force for good that Ella's Kitchen has
been over the last ten years and a signal of what is yet to come
for the business through our continued commitment to our founding
purpose and values."
"I am excited about what we can achieve over the next ten years
– leading further positive change and inspiring others to join us
on this global mission to redefine the meaning of success in
business."
Irwin D. Simon, Founder,
President and Chief Executive Officer of The Hain Celestial Group,
Inc., parent of Ella's Kitchen, commented: "I am
absolutely thrilled that Ella's Kitchen has been certified as a B
Corp. Hain Celestial's purpose is to provide consumers with A
Healthier Way of Life™, and Ella's Kitchen is helping us lead the
way."
"Our company operates with the aligned B Corp mindset that
business can and should be a force for good. To that end,
Hain Celestial will participate on B Lab's working committee, the
Multinationals and Public Markets Advisory Council, to help assess
a meaningful and manageable path for global and public companies to
be accredited".
"The B Corp movement has the potential to be one of the most
important of our lifetime, leading the way in showing how business
can serve shareholders, our communities and the planet," concluded
Irwin Simon.
James Perry, Co-Founder and
Co-Chair, B Lab UK, commented: "Ella's Kitchen is one of the
UK's entrepreneurial success stories of the past decade. Their
certification as a B Corp is a demonstration to the UK's business
community that real change is coming. This is an exciting new
chapter for B Corps in the UK."
About Ella's Kitchen® Brand
Ella's Kitchen®
Brand mission is to improve children's lives through developing
healthy relationships with food. Set up in 2006 by Ella's Dad,
Paul Lindley, the company
prioritizes health and nutritional value, but never at the expense
of taste or convenience. Ella's Kitchen® Brand strives to be
good in every sense, offering healthy, handy and fun food that
doesn't cost the earth.
Visit www.ellaskitchen.co.uk or www.facebook.com/ellaskitchen
for more information.
The Hain Celestial Group, Inc.
The Hain Celestial
Group (Nasdaq: HAIN), headquartered in Lake Success, NY, is a leading organic and
natural products company with operations in North America, Europe and India. Hain Celestial
participates in many natural categories with well-known brands that
include Celestial Seasonings®, Earth's Best®, Ella's Kitchen®,
Terra®, Garden of Eatin'®, Sensible Portions®, Health Valley®,
Arrowhead Mills®, MaraNatha®, SunSpire®, DeBoles®, Casbah®, Rudi's
Organic Bakery®, Gluten Free Café™, Hain Pure Foods®, Spectrum®,
Spectrum Essentials®, Walnut Acres Organic®, Imagine®, Almond
Dream®, Rice Dream®, Soy Dream®, WestSoy®, The Greek Gods®,
BluePrint®, FreeBird®, Plainville Farms®, Empire®, Kosher Valley®,
Yves Veggie Cuisine®, Europe's
Best®, Cully & Sully®, New Covent Garden Soup Co.®, Johnson's
Juice Co.®, Farmhouse Fare®, Hartley's®, Sun-Pat®, Gale's®,
Robertson's®, Frank Cooper's®, Linda
McCartney®, Lima®, Danival®, Joya®, Natumi®, GG UniqueFiber®,
Tilda®, JASON®, Avalon Organics®, Alba Botanica®, Live Clean® and
Queen Helene®. Hain Celestial has been providing A Healthier
Way of Life™ since 1993. For more information, visit
www.hain.com
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SOURCE The Hain Celestial Group, Inc.