Everlast Worldwide Inc. to Launch Apparel, Footwear in the Philippines
April 26 2006 - 9:00AM
PR Newswire (US)
Fourth quarter debut expected as Everlast enters licensing
agreement with Manila-based WS Sports, Inc. NEW YORK, April 26
/PRNewswire-FirstCall/ -- Everlast Worldwide Inc. (NASDAQ:EVST),
manufacturer, marketer and licensor of sporting goods, apparel and
other active lifestyle products under the Everlast brand name,
today announced that it has signed a licensing agreement with
Manila-based WS Sports, Inc. to manufacture and distribute
Everlast-branded men's, women's and children's apparel, footwear,
underwear and socks in the Philippines. The new products are
expected to be introduced by the fourth quarter of this year. Seth
Horowitz, Chairman, President and CEO of Everlast Worldwide, said,
"The Philippines represent a high growth and relatively untapped
market for Everlast. Given the island nation's heritage in the
martial arts, and recent success in championship boxing, the
Everlast brand name holds special meaning for its citizens and
enjoys a high degree of consumer awareness. In addition to
unparalleled knowledge of the sports apparel and footwear markets,
WS Sports possesses many strengths, particularly in the areas of
design, distribution and marketing and has a tremendous commitment
to quality. We look forward to a successful launch of their
Everlast products." Mr. Chim Esteban, President of WS Sports, Inc.,
added, "The Everlast brand has achieved what many brands strive for
but few accomplish, namely an international reputation for quality
and a universal appeal. We are also particularly impressed with the
company's management team and its commitment to expand the brand in
a controlled and highly strategic way as well as its deployment of
highly impactful marketing and brand-building efforts." About
Everlast Worldwide Inc. Everlast Worldwide Inc. manufactures,
markets and licenses sporting goods, apparel and active lifestyle
products under the Everlast brand name. Since 1910, Everlast has
been the preeminent brand in the world of boxing and is among the
most dominant brands in the overall sporting goods and apparel
industries. Over the past 96 years, Everlast products have become
the "Choice of Champions(TM)," having been used for training and
professional fights by many of the biggest names in the sport.
Everlast is the market leader in nearly all of its product
categories, responsible for leading eight of the top ten boxing
equipment products in sales. In addition to producing and marketing
boxing equipment and accessories, Everlast Worldwide Inc. licenses
its brand to providers of men's and women's sportswear and active
wear, children's wear, footwear, watches, cardiovascular exercise
equipment and gym/duffel bags. At the retail level, Everlast's
licensed products generate over $700 million in revenues. The
company's Web site can be found at http://www.everlast.com/.
Statements made in this Press Release that are estimates of past or
future performance are based on a number of factors, some of which
are outside of the Company's control. Statements made in this Press
Release that state the intentions, beliefs, expectations or
predictions of Everlast Worldwide Inc. and its management for the
future are forward-looking statements. It is important to note that
actual results could differ materially from those projected in such
forward-looking statements. Information concerning factors that
could cause actual results to differ materially from those in
forward-looking statements is contained from time to time in
filings of Everlast Worldwide with the U.S. Securities and Exchange
Commission. Copies of these filings may be obtained by contacting
Everlast Worldwide or the SEC. DATASOURCE: Everlast Worldwide Inc.
CONTACT: Hal Worsham, Senior Vice President of Everlast Worldwide
Inc., +1-212-239-0990; or Gene Marbach or Jeremy Bridgman, Investor
Relations of Makovsky + Company, +1-212-508-9600, for Everlast
Worldwide Inc. Web site: http://www.everlast.com/
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