DraftKings Celebrates International Women’s Day with Support for Women Entrepreneurs & Buy Women-Owned Initiative for Emplo...
March 08 2021 - 1:00PM
In honor of International Women’s Day, DraftKings Inc. (Nasdaq:
DKNG) is undertaking a variety of internal and external efforts to
support women entrepreneurs and small business owners throughout
March, while also recognizing the day as an official company
holiday for its 2,600 global employees. The company will donate up
to $350,000 to several U.S. and global nonprofit organizations
focused on empowering and aiding women entrepreneurs and
women-founded small businesses, and as part of the company’s free
Women’s History Month Sports Popularity Pool, which highlights the
greatest athletes and moments in women’s sports. With an initial
donation of $150,000, for every 25,000 entries into the pool,
DraftKings will increase its donation total by $10,000, up to a
combined total of $350,000.
“DraftKings is committed to empowering and
advancing women at our company and in the communities where we live
and work,” said Jason Robins, DraftKings co-founder, CEO and
Chairman of the Board. “We are intentional in our efforts to foster
a culture of inclusion and belonging within DraftKings and focused
on supporting women entrepreneurs and small business owners to help
them launch, build and grow their own companies.”
The funds generated by DraftKings and player
participation in the Women’s History Month Popularity Pool will
support several U.S. and global organizations which are actively
engaged in providing tools, educational resources, mentorship, and
assistance to female entrepreneurs and leaders including:
- Association of Military Spouse Entrepreneurs
(AMSE): connects military spouse entrepreneurs with the
tools and resources needed to become successful in launching and
growing their businesses. AMSE is an exclusive community for
military spouse entrepreneurs to learn how to launch, build, or
scale their own business.
- Ladies Who Launch: is on a mission to
celebrate and empower women (female-identifying and non-binary)
entrepreneurs around the world. Through experiential events and our
digital platforms, Ladies Who Launch helps women start, run and
grow successful companies by connecting them with other
entrepreneurs and the capital community.
- Bulgarian Fund for Women: Following the
acquisition of SBTech in April 2020, DraftKings now has two major
engineering centers in Sofia and Plovdiv, Bulgaria. The Bulgarian
Fund for Women is the only indigenous donor in Bulgaria that raises
funds and gives grants to local NGOs working to advance women’s
rights, eliminate gender stereotypes, support women entrepreneurs,
and achieve gender equality in all spheres of life and make a
social change.
“AMSE was founded with the core value of creating
economic impact for military spouses through entrepreneurship,”
said ASME co-founders Flossie Hall and Moni Jefferson. “Military
spouses face one of the highest unemployment rates in the country
and we are out to lower that through entrepreneurial programming
and education. This donation from DraftKings will allow AMSE to not
only continue our work, but to expand our program by creating more
education and resources to help us further our mission of
supporting our nation’s military spouses as they build financial
stability by starting, scaling and sustaining their own
businesses.”
“Ladies Who Launch empowers all women globally to
follow their dreams and launch their companies. We are thrilled to
see the commitment shown by DraftKings to celebrate women both
within and outside their organization,” said Julie Kikla, Executive
Director at Ladies Who Launch. “This donation will greatly aid us
in growing our education resources, allow for more accessible
funding programs like our 2021 Launch Program, and continue to
bring female founders together through our events and
programming.”
As outlined in the company’s recently released
inaugural Environmental Social and Governance (ESG) report,
DraftKings views inclusion, equity and belonging (IEB) as a
long-term priority, a key competitive advantage, and a
differentiating characteristic that helps it attract the best
talent. DraftKings annually invests $1 million to accelerate and
implement its IEB philosophy. During March, the company has also
launched a "Buy Women-Owned” initiative, encouraging employees to
make purchases from female-owned businesses in each of the
communities where DraftKings has an employee presence.
Additionally, DraftKings is encouraging its employees to utilize
its quarterly $100 company charity-match program to support their
favorite women-focused charities.
DraftKings is committed to giving back to its
communities and actively donates to organizations where its
employees live and work. In 2020, the company donated approximately
$1.6 million to these important initiatives, among others:
- Donated to United Way through its #DKRally initiative to
support workers on the front line of the COVID-19 pandemic.
- Partnered with VetsinTech and American Corporate Partners
through the DraftKings Tech for Heroes program to provide funding
to military veterans and their spouses for tech skills training and
guidance to begin a career path in tech.
- Raised funds for breast cancer research through our second
annual DraftKings Pink’ Em Initiative in collaboration with the
Larry Fitzgerald Foundation.
- Donated to NAACP, Vera Institute of Justice, and Color of
Change to advance racial and social justice efforts in the
U.S.
- Supported Feeding America with 1 million meals as part of the
company’s collaboration with The Match: Champions for Change,
followed by another round of donations already in 2021 to provide
Texas with nearly 2 million meals during the state’s winter
storm.
About DraftKingsDraftKings Inc. is
a digital sports entertainment and gaming company created to fuel
the competitive spirit of sports fans with products that range
across daily fantasy, regulated gaming and digital media.
Headquartered in Boston, and launched in 2012 by Jason Robins, Matt
Kalish and Paul Liberman, DraftKings is the only U.S.-based
vertically integrated sports betting operator. DraftKings is a
multi-channel provider of sports betting and gaming technologies,
powering sports and gaming entertainment for 50+ operators in 17
countries. DraftKings’ Sportsbook is live with mobile and/or retail
betting operations in the United States pursuant to regulations in
Colorado, Illinois, Indiana, Iowa, Michigan, Mississippi, New
Hampshire, New Jersey, New York, Oregon, Pennsylvania, Tennessee,
Virginia and West Virginia. DraftKings’ daily fantasy sports
product is available in 8 countries internationally with 15
distinct sports categories. DraftKings is the official daily
fantasy partner of the NFL, MLB, NASCAR and the PGA TOUR as well as
an authorized gaming operator of the NBA and MLB and an official
betting operator of the PGA TOUR.
Contact:
media@draftkings.com@DraftKingsNews
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