Martin Diedrich Announces His Departure From Diedrich Coffee
October 29 2004 - 9:30PM
PR Newswire (US)
Martin Diedrich Announces His Departure From Diedrich Coffee
IRVINE, Calif., October 29 /PRNewswire-FirstCall/ -- Martin
Diedrich has announced that after much thought he has decided to
pursue interests outside of Diedrich Coffee, Inc. Martin is the
founder and has played a significant role in developing the
framework and inspiration for the Diedrich Coffee concept. His
vision of providing a truly exceptional coffee experience to our
customers continues to define the quality difference that is
Diedrich Coffee. Roger M. Laverty, CEO stated, "We will miss the
valuable day-to-day influence that Martin brought to the Company.
His vision, however, will continue to guide our company as we enter
a new period of exciting growth. We look forward to the evolution
of our relationship and wish Martin the best with his new
ventures." About Diedrich Coffee With headquarters in Irvine,
California, Diedrich Coffee specializes in sourcing, roasting and
selling the world's highest quality coffees. The Company's three
brands are Gloria Jean's, Diedrich Coffee and Coffee People. The
Company's 494 retail outlets, the majority of which are franchised,
are located in 33 states and 13 foreign countries. Diedrich Coffee
also sells its coffees through more than 460 wholesale accounts,
including office coffee service distributors, restaurants and
specialty retailers, and via mail order and the Internet. For more
information about Diedrich Coffee, visit the Company's Web sites at
http://www.diedrich.com/, http://www.gloriajeans.com/, or
http://www.coffeepeople.com/. Forward-Looking Statements Statements
in this news release that relate to future plans, financial results
or projections, events or performance are forward-looking
statements within the meaning of Section 27A of the Securities Act
of 1933, as amended, and Section 21E of the Securities Exchange Act
of 1934, as amended, and fall under the safe harbor. Actual results
and financial position could differ materially from those
anticipated in the forward-looking statements as a result of a
number of factors, including, but not limited to, the financial and
operating performance of the Company's retail operations, the
Company's ability to maintain profitability over time, the
successful execution of the Company's growth strategies,
franchisees adherence to the Company's practices, policies and
procedures, the impact of competition, the availability of working
capital, and other risks and uncertainties described in detail
under "Risk Factors and Trends Affecting Diedrich Coffee and its
Business" in the Company's annual report on Form 10-K/A for the
fiscal year ended June 30, 2004. Information Contact Roger Laverty,
Chief Executive Officer (949) 260-6734 DATASOURCE: Diedrich Coffee,
Inc. CONTACT: Roger Laverty, Chief Executive Officer of Diedrich
Coffee, Inc., +1-949-260-6734 Web site:
http://www.coffeepeople.com/ Web site: http://www.gloriajeans.com/
Web site: http://www.diedrich.com/
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