Denver Broncos Add to Game-Day Experience with 24,500 Square Feet of LED Displays from Daktronics in 2023
May 25 2023 - 11:00AM
To add to the game-day experience for their fans, Daktronics
(NASDAQ-DAKT) of Brookings, South Dakota, have once again partnered
with the Denver Broncos to deliver 25 LED displays totaling 24,500
square feet including the fifth largest and tallest main end zone
video display in professional football at Empower Field at Mile
High in Colorado. The height of the display allows for the largest
single 16:9 replay in the league.
The south end zone main display features angles at each end to
direct content toward the sidelines, a feature unique to the
stadium dating back to 2013. This display will be accompanied by
two north-end corner displays, eight vomitory displays and three
tunnel displays installed before football kicks off in the fall of
2023.
All new in-bowl displays installing this year will feature
10-millimeter pixel spacing, eight club displays will feature
2.5-millimeter pixel spacing, two club displays will feature
1.5-millimeter pixel spacing and a forced perspective concourse
display will feature 1.9-millimeter pixel spacing. This project
adds to the existing digital signage to the tune of 55 total LED
displays combining for more than 30,000 square feet at Empower
Field at Mile High – a large amount of digital canvas to cater to
the wants and needs of their fans at every event.
“This new scoreboard powered by Daktronics is an investment into
our overall fan and game-day experience at Empower Field at Mile
High,” said Broncos Chief Marketing Officer Hailey Sullivan. “We
are excited to bring our game-day entertainment to new heights
through these new displays.”
Standing 72 feet tall by 225 feet wide, the south end zone
display will be 77% larger than the previous display. It will also
be HDR-capable to bring excellent image clarity and contrast to all
the fan pleasing content including live video, instant replays,
statistics and game information, graphics and animations, and
sponsorship messages.
“As a long-time partner, we’re thrilled to deliver one of the
largest displays in professional football to the Denver Broncos,”
said Daktronics President and CEO Reece Kurtenbach. “The continual
focus on improving the overall game-day experience has led to
advancements and innovation in LED video display design and
technology, as evidenced by this project at Empower Field at Mile
High. Bringing such a significant stadium enhancement to life will
ensure fans have a great view of all the action and enjoy replays,
stats and much more.”
Two video displays will be added to the north end zone, one in
each corner. Each display will measure 30 feet high by 98 feet wide
and will also be HDR-capable to ensure the best image quality is
delivered to Broncos fans regardless of which end zone displays
they are viewing.
Eight vomitory displays will be installed above entrances to the
main seating bowl of the stadium. Each will measure roughly 3 feet
high by 9.5 feet wide to share additional graphics, animations and
sponsorship messages. Three tunnel displays measuring 3.5 feet high
by 14.5 feet wide will add to the ambiance at the stadium.
A new display in the main concourse measuring nearly 7 feet high
by 28 feet wide will deliver one-of-a-kind forced perspective
content. Two other club display will measure approximately 11 feet
high by 20 feet wide and eight more will measure 9 feet high by 16
feet wide to enrich the live event experience in those areas while
ensuring fans never miss a minute of the action.
About DaktronicsDaktronics helps its customers
to impact their audiences throughout the world with large-format
LED video displays, message displays, scoreboards, digital
billboards, audio systems and control systems in sport, business
and transportation applications. Founded in 1968 as a USA-based
manufacturing company, Daktronics has grown into the world leader
in audiovisual systems and implementation with offices around the
globe. Discover more at www.daktronics.com.
SAFE HARBOR STATEMENTCautionary
Notice: In addition to statements of historical fact, this news
release contains forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995 and is
intended to enjoy the protection of that Act. These
forward-looking statements reflect the Company's expectations or
beliefs concerning future events. The Company cautions that these
and similar statements involve risk and uncertainties which could
cause actual results to differ materially from our expectations,
including, but not limited to, changes in economic and market
conditions, management of growth, timing and magnitude of future
contracts and orders, fluctuations in margins, the introduction of
new products and technology, the impact of adverse weather
conditions, increased regulation and other risks described in the
company's SEC filings, including its Annual Report on Form 10-K for
its 2022 fiscal year. Forward-looking statements are made
in the context of information available as of the date stated. The
Company undertakes no obligation to update or revise such
statements to reflect new circumstances or unanticipated events as
they occur.
MEDIA RELATIONSJustin
OchsnerPublic Relations/MarketingTel 605-692-0200Email
justin.ochsner@daktronics.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/f78671ed-7600-4f7e-b1c6-360ef4da4828
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