- The number of physical shops participating in the Double 11
Shopping Festival through the JDDJ platform, is
doubling from that of last year.
- The first order, a latest Redmi Note 12 was delivered to
customer nine minutes after the order
was placed.
SHANGHAI, Nov. 8, 2022
/PRNewswire/ -- Dada Group (Nasdaq: DADA) ("Dada"), China's leading on-demand delivery and retail
platform, is providing shopping and delivery services for customers
within minutes through the JDDJ (on-demand retail platform of Dada)
and JD Shop Now service as the Singles' Day Grand Promotion, known
as Double 11, the biggest online shopping festival in the world,
kicked off on October 31. Playing
fully to its service advantages characterized by ordering online,
delivered from stores within an hour, Dada is providing
high-quality products and better bargains to consumers across
China, giving a more convenient
and efficient shopping experience, to make the shopping spree more
solid.
More than 200,000 retail shops are participating in the Double
11 shopping festival this year through the JDDJ platform, doubling
the number of vendors from that of 2021. Consumers from over 1,800
cities/counties have experienced the fastest up-to-the-minute
delivery of Double 11 orders.
Within the first ten minutes of the shopping festival kicked off
on Oct. 31 at 8 p.m., customers from over 500 cities/counties
had already received the products they'd purchased. Mr. Yang from
Shenzhen bought the latest Redmi
Note 12 on the JD app, and received the smartphone delivered by a
Dada Now rider in just nine minutes, making it the first order
fulfilled nationwide.
Rapid sales growth driven by JD Shop Now across multiple
categories
Dada's Double 11 support plan has delivered impressive results
in the strong opening phase of the shopping festival, and it has
reported substantial increases in the sales volume of electronics,
egg gift box, pet care, sports & outdoors as well as perfumes
& cosmetics, among which electronics by 500%, sports &
outdoor by 420%, and perfumes & cosmetics by 210%.
The omni-channel integration of online and offline retail
solutions has boosted the sales of leading brands Xiaomi and vivo
by 220%, Asus and Dell by 260% year-on-year, and Decathlon's sales
reached tenfold of that from last year.
Empowering growth of business partners with more
options
Dada is supporting the high-quality growth through not only
on-demand delivery solutions, but also targeted campaigns for this
year's Double 11 shopping festival. It joined hands with top brands
to carry out Double 11 shopping campaigns such as Quality Shops,
Super Brand Alliance and more, and collaborate to offer
discounts up to 50% on best-selling items.
Its comprehensive Double 11 support plan is bringing
high-quality products and services to consumers at affordable
prices, while helping brands and vendors to grow their business as
well as market influence.
Dada's optimized order picking solution is now covering all
Carrefour China stores and helps improve operational
efficiency by increasing picking speed by 23.8%.
At the same time, Dada's platforms are also supporting
businesses to achieve growth in sales, performance and brand
influence. Playing to the "buy it and get it" advantage of
on-demand retail, JDDJ and JD Shop Now have converged different
shopping scenarios such as bulk purchase, grocery shopping, gift
giving and more as well as city specialties to create exclusive
scene-based shopping sessions for this year's Double 11 event.
Stronger order fulfilment capabilities
Dada has also introduced autonomous delivery solution to reduce
delivery operation time and maximize efficiency, integrating larger
unmanned vehicles for bulk order deliveries and smaller ones for
more flexible door-to-door deliveries. The autonomous delivery
technology further enhances Dada and JD's order fulfilment
capabilities, allowing the first order in Beijing to be fulfilled using an unmanned
vehicle in less than 10 minutes after the opening of the shopping
spree. So far Dada's autonomous delivery service has helped fulfil
more than 60, 000 orders.
Leveraging its robust digital capability and flexible logistical
networks, Dada's industry-leading picking and delivery system
offers services including inventory replenishment, item packaging,
collecting and shipping, all operated with exceptional efficiency
and accuracy.
Dada Now, China's leading local
on-demand delivery platform operated by Dada Group, provides fast
and reliable on-demand delivery services to customers, and brings
them unparalleled online shopping experiences.
More intra-city service choices on JD.com for
consumers
JD's intra-city business is also offering more options for
customers during the Double 11 shopping festival, and has reported
40% increase month-to-month for grocery and FMCG orders, and 3.5
times increase year-on-year for housekeeping service reservation
orders and 2.7 times increase year-on year for laundry service
orders, as Dada has now expanded its business scope in the
intra-city services sector. JD's Intra-city business is also
partnering with China's State Grid
to launch 'State Grid Online' mini-app that allows consumers across
26 provinces to check and pay their electricity bills on their
mobile phones.
In addition, the "pay online and consume in-store" business also
sees three times year-on-year growth in order volume.
JDDJ has established and elevated its hyperlocal logistics
infrastructure and on-demand e-shop networks to enable global
brands to provide better, faster and more convenient services for
Chinese consumers, and JDDJ is redefining the retail marketing and
sales model with powerful digital tools to help both online and
brick-and-mortar sellers to build up omnichannel operations and
lower costs through digital transformation.
About Dada Group
Dada is a leading platform of local on-demand retail and
delivery in China. It operates
JDDJ, one of China's largest local
on-demand retail platforms for retailers and brand owners, and Dada
Now, a leading local on-demand delivery platform open to merchants
and individual senders across various industries and product
categories. The company's two platforms are inter-connected and
mutually beneficial. The Dada Now platform enables an improved
delivery experience for participants on the JDDJ platform through
its readily accessible fulfillment solutions and strong on-demand
delivery infrastructure. Meanwhile, the vast volume of on-demand
delivery orders from the JDDJ platform increases order volume and
density for the Dada Now platform. In June
2020, Dada Group began trading on the Nasdaq Global Market,
under the ticker symbol DADA.
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SOURCE DADA GROUP