NEW
YORK, Sept. 22, 2022 /PRNewswire/ -- Color
Star Technology Co., Ltd. (Nasdaq: CSCW) ("Color Star" or the
"Company"), an entertainment technology company with a global
network that focuses on the application of technology and
artificial intelligence in the entertainment industry, recently
announced that the Asian fashion brand, Unbounded Human, will
officially begin selling its clothing on the ColorWorld Metaverse
platform ("Color World"). Focused on the oriental style, Unbounded
Human not only aspires to expand globally but also has its eyes on
the future developments of Color World. The fashion brand will
become the first of its kind on the platform.
Unbounded Human is committed to creating fashion items that
balance comfort and luxury while taking into account
professionalism and design. It seeks for each item to become a
versatile or even a cultural mainstay item in people's closets,
following and integrating trends in order to create even newer
trends belonging to the orient aesthetic. As the brand continues to
mature, its focus is now on the metaverse commerce era. At the
heart of this cooperation with Color Star is Color World, a
metaverse platform featuring artificial intelligence and celebrity
entertainment that has more than one million users worldwide. To
businesses, this means that Color World will bring its own traffic
to them. Nowadays, the phrase "traffic is king" is even more
crucial to making a profit, and it just so happens that Color
Star's metaverse platform can provide the traffic. It is imperative
for offline brands who want to seize the opportunity in the
ever-changing digital commerce landscape to find itself a platform
with plenty of traffic and popularity.
The cooperation agreement was agreed previously, and the Color
Star team has since designed and built the fashion brand a
headquarter in the metaverse ready with product displays. The new
age of metaverse commerce will bring new developments to Unbounded
Human. Meanwhile, Color World will assist by promoting the brands
on the platform and by creating a big space in the market for the
brands and enterprises.
Farhan Qadir, CEO of Color Star,
said: "The metaverse is the inevitable direction of development for
digital commerce. Our metaverse platform is not only an
entertainment technology platform, but also a platform that can
bring profit to enterprises, and it is very important to generate
value as it allows us to grow even more. Metaverse commerce will
always rely on user traffic, so we will continue to improve the
variety and novelty of software features for the benefit of
companies and users alike. We will continue to collect feedbacks to
improve the user experience. The metaverse commerce era has
arrived, and what we want to do is to make users want to spend more
time in Color World. New business partners are always welcome, you
can contact Color Star by email if you are interested in doing
so."
About Color Star Technology Co., Ltd.
Color Star Technology Co., Ltd. (Nasdaq: CSCW) is an
entertainment and education company that provides online
entertainment performances and online music education services. Its
business operations are conducted through its wholly-owned
subsidiaries, Color China Entertainment Ltd. and CACM Group NY,
Inc. The Company's online education is provided through its Color
World music and entertainment education platform. More information
about the Company can be found at
www.colorstarinternational.com.
Forward-Looking Statement
This press release contains forward-looking statements as
defined by the Private Securities Litigation Reform Act of 1995.
Forward-looking statements include statements concerning plans,
objectives, goals, strategies, future events or performance, and
underlying assumptions and other statements that are other than
statements of historical facts. When the Company uses words such as
"may," "will," "intend," "should," "believe," "expect,"
"anticipate," "project," "estimate" or similar expressions that do
not relate solely to historical matters, it is making
forward-looking statements. Forward-looking statements are not
guarantee of future performance and involve risks and uncertainties
that may cause the actual results to differ materially from the
Company's expectations discussed in the forward-looking statements.
These statements are subject to uncertainties and risks including,
but not limited to, the following: the Company's goals and
strategies; the Company's future business development, including
the development of the metaverse project; product and service
demand and acceptance; changes in technology; economic conditions;
the growth of the educational and training services market
internationally where CSCW conducts its business; reputation and
brand; the impact of competition and pricing; government
regulations; fluctuations in general economic and business
conditions and assumptions underlying or related to any of the
foregoing and other risks contained in reports filed by the Company
with the Securities and Exchange Commission. For these reasons,
among others, investors are cautioned not to place undue reliance
upon any forward-looking statements in this press release.
Additional factors are discussed in the Company's filings with the
U.S. Securities and Exchange Commission, which are available for
review at www.sec.gov. The Company undertakes no obligation to
publicly revise these forward–looking statements to reflect events
or circumstances that arise after the date hereof unless required
by applicable laws, regulations or rules.
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SOURCE Color Star Technology Co., Ltd.