GUADALAJARA, Mexico,
March 2, 2022 /PRNewswire/
-- Betterware de México, S.A.P.I. de C.V. (Nasdaq: BWMX)
("Betterware" or the "Company") today announced that Campalier,
S.A. de C.V. ("Campalier"), the Company's controlling share holder
has purchased 321,964 shares of the Company in the open market for
an approximate $4.8 million USD.
Campalier now holds approximately 53.4% of the issued and
outstanding shares of Betterware.
Luis G. Campos, Executive
Chairman of the Board of Betterware and controlling shareholder at
Campalier, stated, "We remain confident that our advantageous
business model centered on three growth pillars of product
innovation, business intelligence and technology has us positioned
to deliver on our near-term growth objectives and pursue the
significant opportunities we see ahead for the company to drive
revenue at increasing rates of profitability in the future. The
purchase announced today reflects our belief that our current share
price does not reflect the underlying value of the business. We
remain focused on the successful execution of our strategic
initiatives and believe this has us poised to deliver consistent
long-term profitable growth and increased value for our
shareholders."
About Betterware de México, S.A.P.I. de C.V.
Founded in 1995, Betterware de Mexico is the leading direct-to-consumer
company in Mexico focused on
creating innovative products that solve specific needs regarding
organization, practicality, space saving and hygiene within the
household. Betterware's wide product portfolio includes home
organization, kitchen, commuting, laundry and cleaning, as well as
other categories that include products and solutions for every
corner of the household.
The Company has a differentiated two-tier network of
distributors and associates that sell their products through twelve
catalogues per year. All products are designed by the Company and
under the Betterware brand name through its different sources of
product innovation. The Company's state-of-the-art infrastructure
allows it to safely and timely deliver its products to every part
of the country, backed by the strategic location of its national
distribution center. Today, the Company distributes its products in
Mexico and Guatemala, and has plans of additional
international expansion.
Supported by its asset light business model and its three
strategic pillars of Product Innovation, Business Intelligence and
Technology, Betterware has been able to achieve sustainable
double-digit growth rates by successfully expanding its household
penetration and share of wallet.
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SOURCE Betterware de México, S.A.B. de C.V.