Circuit City Stores, Inc. Names Ernest V. Speranza Senior Vice President and Chief Marketing Officer RICHMOND, Va., March 31 /PRNewswire-FirstCall/ -- Circuit City Stores, Inc., today announced that Ernest V. Speranza is joining the company as senior vice president and chief marketing officer effective April 19, 2004. Speranza, 58, served for nearly 20 years at Toys "R" Us, Inc., as senior vice president marketing and advertising, international and senior vice president marketing and advertising, U.S. At Toys "R" Us, Speranza developed long-range strategic branding programs, including the "I don't want to grow up, I'm a Toys 'R' Us kid" campaign, planned and implemented the retailer's first e-commerce Internet program, developed database marketing programs, gift registries, coupon programs and catalogs. Prior to working at Toys "R" Us, he served as vice president of marketing and advertising for County Seat Stores and in various advertising positions for Kinney Shoes andFoot Locker. "Ernie has more than 35 years of retail advertising experience," said W. Alan McCollough, chairman, president and chief executive officer for Circuit City Stores, Inc. "His career covers a wide range of marketing programs including unified global campaigns. We are excited to have someone with his proven talents lead Circuit City's advertising and marketing programs." Speranza will report directly to McCollough. About Circuit City Stores, Inc. With headquarters in Richmond, Va., Circuit City Stores, Inc. puts the customer first with high-quality service and more than 5,000 consumer electronics products available in its stores and online at http://www.circuitcity.com/. Top-quality, low-priced products; detailed product information; and product specialists, who complete extensive online and in-store training programs, are all part of Circuit City's promise to provide superior consumer electronics solutions to its customers. Circuit City's store revitalization program reflects the changing needs of consumer electronics shoppers, the stores are brighter and more open, the aisles are wider and virtually every product Circuit City sells is on the sales floor for easy customer access. Circuit City operates 599 Circuit City Superstores and five mall-based stores in 157 markets. http://www.newscom.com/cgi-bin/prnh/20010709/CCLOGODATASOURCE: Circuit City Stores, Inc. CONTACT: Bill Cimino, Director of Corporate Communications of Circuit City Stores, Inc., +1-804-418-8163 Web site: http://www.circuitcity.com/

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