KUALA LUMPUR, Malaysia,
July 19, 2024 /PRNewswire/ -- In a
groundbreaking move, Zetrix, a leading layer-1 blockchain platform,
is set to transform the Miss Universe Indonesia and Hong Kong pageants by introducing
Decentralised Autonomous Organisations (DAOs) to their operations.
This innovative approach will empower contestants and fans alike,
giving them a direct say in the future of these prestigious
events.
Web3.0 Era of Community Engagement
For the first time in history, these pageants will be governed
by DAOs, allowing communities to actively participate in
decision-making processes. This includes everything from selecting
winners to shaping the overall direction of the organisations.
Contestants will also have their own personal DAOs, enabling
fans to contribute to their journey and success. This unprecedented
level of engagement is expected to foster stronger connections
between contestants and their supporters, while also providing
valuable insights for talent development.
"Integrating DAOs into beauty pageants in the Web3 era marks a
transformative leap towards inclusivity and transparency. By
decentralising decision-making, we empower communities to actively
shape the future of our pageants, ensuring fairness and
authenticity in selecting winners. This new approach fosters a
dynamic ecosystem where contestants and supporters collaborate
closely to support, encourage and grow together," says Kimmy Low, National Director of Miss Universe
Hong Kong.
Zetrix: Pioneering Real-World Blockchain Applications
Zetrix's foray into the world of beauty pageants highlights the
growing potential of blockchain technology to disrupt traditional
industries. By leveraging the transparency and security of
blockchain, Zetrix aims to create a more equitable and inclusive
environment for all participants.
"I believe in the crucial role of Indonesian women as the
spearhead of this generation's interest in our own culture. To be
true pioneers and leaders, we must embrace digitalisation and its
relevance to a more modern audience. That is why we are committed
to continuously developing this platform for inclusivity and
diversity, preserving our rich cultural values while leading in the
ever-evolving digital era," says Teuku
Jordan Zacky, National Director of Miss Universe
Indonesia.
The Future of Community-driven Businesses
This is likely the largest social experiment to determine
whether large communities can use DAOs to operate efficiently to
achieve common objectives. As Zetrix boldly moves to redefine the
landscape of beauty pageants, ushering in a new era of
transparency, fan engagement, and community empowerment, it is
clear that blockchain technology is poised to revolutionise yet
another industry.
About Zetrix
Zetrix is a layer-1 public blockchain that facilitates smart
contracts and delivers privacy, security and scalability. Zetrix's
cryptographic infrastructure can be introduced to multiple
industries to connect governments, businesses and their citizens to
a global blockchain-based economy. Developed by MY E.G. Services
Bhd, the cross-border and cross-chain integration with China enables Zetrix to serve as a blockchain
gateway that facilitates global trade by deploying critical
building blocks for Web3 services such as Blockchain-based
Identifiers (BID) and Verifiable Credentials (VC).
https://www.zetrix.com/
About Miss Universe Indonesia (MUI):
Miss Universe Indonesia is a national beauty pageant and
organisation that crowns a woman to represent Indonesia at the Miss Universe pageant.
Founded in 1974 as Puteri Indonesia, the organisation underwent a
revamp in 2005. MUI is responsible for selecting, training, and
preparing its delegate to compete at the annual Miss Universe
pageant. MUI also emphasises social awareness and community
involvement alongside the beauty pageant.
Website: https://www.missuniverseindonesia.id/
Instagram: https://www.instagram.com/missuniverseindonesia2024
Facebook:
https://www.facebook.com/people/Miss-Universe-Indonesia-2024/61562810639933
TikTok: https://www.tiktok.com/@missuniverseindo2024
YouTube: https://www.youtube.com/@MissUniverseIndo
About Miss Universe Hong Kong (MUHK):
Miss Universe Hong Kong is a recently re-established beauty
pageant organisation responsible for selecting Hong Kong's representative to compete at Miss
Universe. After a 23-year hiatus, MUHK relaunched in 2024 to
celebrate the diverse accomplishments and stories of Hong Kong women. The organisation seeks
candidates who embody beauty, intelligence, and a strong voice.
Instagram: https://www.instagram.com/miss.universe.hk
For media enquiries, please contact:
Lim Siew May
Senior Manager, Corporate Communications
MY E.G. Services Berhad
sm.lim@myeg.com.my
+ 6 016 338 0125
Jason Yiu
Account Manager, Joyous Communications
jasonyiu@joyoushk.com
+852 9689 0197
+852 2560 8669
Photo -
https://mma.prnewswire.com/media/2465070/Miss_Universe_IDN_x_HK_1_both_with_crown.jpg
Logo -
https://mma.prnewswire.com/media/2163610/ZETRIX_Hires_Logo.jpg
View original
content:https://www.prnewswire.co.uk/news-releases/zetrix-blockchain-revolutionises-miss-universe-pageants-with-decentralised-governance-302201623.html