Hackett's Adds KIND(TM) and CLEAN1(TM) to Winning Brands Products Launch
June 16 2008 - 2:40PM
Marketwired
BARRIE, ON (FRANKFURT: WMU), www.WinningBrands.ca, reports that
the Hackett's chain in New York State has decided to add Winning
Brands' KIND(TM) Laundry Products range and CLEAN1(TM) Outdoor
Cleaner to the Hackett's product mix immediately. This follows
Hackett's successful Grand Opening of its new University Plaza
location in Canton, New York Saturday June 14th at which the store
launched Winning Brands' popular new stain removing product --
Winning Colours�. The Grand Opening was the first opportunity for
Hackett's customers to experience the newly listed Winning Colours�
Stain Remover. Winning Colours� was immediately popular amongst
those who tried it because of its unique performance
characteristics. The chain was sufficiently impressed with the
benefit to its customers of having a full range of eco-responsible
cleaners to mobilize all its stores without delay. Hackett's and
Winning Brands will develop an advertising program that builds
awareness of the new products amongst Hackett's current and future
retail customers.
Winning Brands' Snr. VP Lorne Kelly represented Winning Brands
for the grand opening event and co-ordinated the live
demonstrations. "Hackett's hardware program is connected to the
True Value organization. There is a lot of opportunity for growth
as the synergies between Hackett's - True Value and these new
products work themselves out. You can't beat the reality of
unrehearsed stain moments being presented live. Store staff saw how
great it was that even the difficult fluorescent marker they used
for signage was cleaned off skin but left the skin feeling great.
There were other equally positive situations. We had a lot of fun
being put through our paces," reports Kelly following the event.
Kelly concluded, "Way to go Hackett's -- rapid action following
first hand experience is the sign of a healthy organization.
Winning Brands' is honoured to have been put on the fast track."
Winning Brands has recently completed its first radio commercial
for CLEAN1(TM) and will be able to air suitable promotions when the
additional inventory arrives. The chain will be including Winning
Brands products in printed advertising material as circumstances
permit.
Winning Colours� Stain Remover is manufactured by Winning Brands
Corporation for consumer and commercial use as an eco-responsible
alternative to traditional solvents. Main production takes place at
the Grand Rapids, Michigan facility of Surefil LLC with certain
sizes still being manufactured at Winning Brands' St. Catharines,
Ontario facility. Winning Brands' full product range includes a
variety of advanced cleaning solutions, such as its non-toxic
SMART(TM) Wet Cleaning liquid alternative to Perchloroethylene used
in Dry Cleaning, KIND(TM) Laundry Products and CLEAN1(TM) -- the
first choice in outdoor cleaning. The company's mission is to
replace hazardous chemicals in widespread use with safer
alternatives. The initial focus is on cleaning products.
Certain statements in this news release that are not historical
facts are "forward-looking statements" within the meaning of the
Private Securities Litigation Reform Act of 1995. Such statements
may be identified by the use of words such as "anticipate,"
"believe," "expect," "future," "may," "will," "would," "should,"
"plan," "projected," "intend," and similar expressions. Such
forward-looking statements involve known and unknown risks,
uncertainties and other factors that may cause the actual results,
performance or achievements of Winning Brands Corporation (the
Company) to be materially different from those expressed or implied
by such forward-looking statements. The Company's future operating
results are dependent upon many factors, including but not limited
to the Company's ability to: (i) obtain sufficient capital or a
strategic business arrangement to fund its expansion plans; (ii)
build the management and human resources and infrastructure
necessary to support the growth of its business; and (iii)
competitive factors and developments beyond the Company's control.
Winning Colors�, Winning Colours� is a Registered Trademark of
Niagara Mist Marketing Ltd. KIND(TM) and CLEAN1(TM) are trademarks
of Niagara Mist Marketing Ltd. SMART(TM) is a trademark of Solvent
Free Solutions Inc.
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Contact Information: Winning Brands Corporation Office Direct
(705) 737-4062 11 Victoria Street, Suite 220A Barrie, Ontario,
Canada L4N 6T3 News@WinningBrands.ca
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