No B.S. Skincare Continues to Lead Innovation
in Clean Ingredient Beauty after Launching a Natural Deodorant +
Skin Treatment Hybrid
VANCOUVER, BC, Sept. 21,
2023 /CNW/ - Simply Better Brands Corp. (TSXV:
SBBC) (OTCQB: PKANF), a growing wellness company in the clean
ingredient plant, food and beauty space, is thrilled to announce a
category expansion to its No BS Skincare brand – the differentiated
Full Body Natural Deodorant with No Bad Stuff.
No BS Skincare's latest innovation, a Full Body Natural
Deodorant has been designed to redefine how we experience both
odor-less freshness and skincare, not just for our armpits but for
all those often-neglected areas like feet, folds, and privates.
This innovative deodorant is a skincare for your armpits and
more. Its commitment to purity and performance is what sets it
apart from other leading natural deodorants, as it goes beyond
simply eliminating odors without the use of aluminum and baking
soda. Full Body Natural Deodorant aims to be a skin-treating
powerhouse that nourishes & brightens skin while preventing
bacteria from forming in the first place thanks to probiotics that
balance the skin's microbiome and keep odor causing bacteria at
bay.
"The Full Body Natural Deodorant with No Bad Stuff' is a
significant milestone for No B.S. Skincare. It solves an important
consumer problem, while maintaining the strict clean ingredient
credentials consumers expect from the No B.S. brand." said
Diana Briceno, CEO of No B.S.
Skincare. "We're not just offering a product; we're reshaping the
way people think about personal care."
Kathy Casey, CEO of Simply Better
Brands, added, "This category-expanding launch is a testament to
our commitment to innovation and our dedication to offering clean,
effective solutions that cater to the needs of our informed
Millennial and Generation Z consumers. It's a proof point of how
we're expanding into high-growth and adjacent consumer product
categories like the natural deodorant category with a 2.5x growth
rate versus the global category*. With strategic brands like
PureKana, TRUBAR, and No B.S. Skincare in our Simply Better Brands'
portfolio, we envision both category and channel expansion as
critical sources of growth."
The deodorant is available for purchase on www.liveNoBS.com and
Amazon.
About the Formula
The carefully crafted formula features probiotics to
balance the skin's microbiome, effectively neutralizing
odor-causing bacteria before it occurs; grapefruit oil-infused
starch for antimicrobial benefits, a natural citrus scent,
helping skin regulate temperature and keeping it dry and cool;
coconut oil to nourish and brighten skin; glycerin to
keep skin moisturized and comfortable. The result is not only
odorless and dry skin but also healthier, smoother, and brighter
skin in the areas that need it most, from your pits to underboobs
and bikini lines.
It is free from baking soda and aluminum, and it's vegan and
cruelty-free, without parabens, phthalates, synthetic fragrances,
or sulfates. Plus, like all other No B.S. Skincare products, it
doesn't contain the 1,600+ toxic ingredients they have banned. It
is also proudly made in the USA.
For those who demand a better way to stay fresh and prioritize
clean ingredient skincare, No BS Skincare's Full Body Natural
Deodorant with No Bad Stuff is the ultimate solution. Discover the
future of personal care by visiting the brand's website here:
https://www.livenobs.com/products/citrus-deodorant
Source
*https://www.expertmarketresearch.com/reports/organic-deodorants-market
About No B.S.
Skincare
No B.S. is on a mission to strip away the B.S. and change beauty
for good with safe and healthy skincare that actually does what it
says and says what it does. A line of vegan and gluten free
products with no harmful petrochemicals, parabens, sulfates,
artificial colorants, fragrances, or phthalates - and no animal
testing, ever.
The No B.S. brand is committed to ousting beauty industry B.S.
with clean ingredients that work smarter to give us healthy,
glowing skin. They do not promise a miracle in a
bottle: they promise clean formulas, visible
results, and a B.S.-free beauty culture we can all get
behind. They proudly partner with organizations striving
to affect real, positive change such as She Recovers,
Feeding America, Project Glimmer, and Lotus House.
For more
information:
Website: https://livenobs.com
Facebook: https://www.facebook.com/livenobs
Media Contact: contact@livenobs.com
Brand Contact: Diana Briceno, CEO
diana@livenobs.com
Instagram: @livenobs
TikTok: @livenobs
About Simply Better Brands
Corp.
Simply Better Brands Corp. leads an international omni-channel
platform with diversified assets in the emerging plant-based and
holistic wellness consumer product categories. The Company's
mission is focused on leading innovation for the informed
Millennial and Generation Z generations in the rapidly growing
plant-based wellness, natural, and clean ingredient space. The
Company continues to focus on expansion into high-growth consumer
product categories including plant-based food, clean ingredient
skincare and plant-based wellness. For more information on Simply
Better Brands Corp., please
visit: https://www.simplybetterbrands.com/investor-relations.
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Forward-Looking
Information:
Certain statements contained in this news release constitute
"forward-looking information" and "forward looking statements" as
such terms are used in applicable Canadian securities laws.
Forward-looking statements and information are based on plans,
expectations and estimates of management at the date the
information is provided and are subject to certain factors and
assumptions, including, among others, that the Company's financial
condition and development plans do not change as a result of
unforeseen events, the impact of the COVID-19 pandemic, the
regulatory climate in which the Company operates, the Company's
ability to execute on its business plans, distribution plans,
reliance on a consistent supply chain, and claims relating to the
efficacy and results of the Company's products. Specifically, this
news release contains forward-looking statements relating to, but
not limited to, expected launch of the Full Body Natural Deodorant
in select retail locations therewith.
Forward-looking statements and information are subject to a
variety of risks and uncertainties and other factors that could
cause plans, estimates and actual results to vary materially from
those projected in such forward-looking statements and
information. Factors that could cause the forward-looking
statements and information in this news release to change or to be
inaccurate include, but are not limited to, changing consumer
preferences, the impacts of COVID-19, that the Company's
financial condition and development plans change, ability to
obtain necessary regulatory approvals and product viability and
risk, as well as the other risks and uncertainties applicable to
the Company and the industries in which it operates, and as set
forth in the Company's filings available under the Company's
profile at www.sedar.com.
There is no representation by the Company that actual results
achieved will be the same in whole or in part as those referenced
in the forward-looking statements and the Company does not
undertake any obligation to update publicly or to revise any of
the included forward-looking statements, whether as a result of
new information, future events or otherwise, except as may be
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SOURCE Simply Better Brands Corp