AKC, Bank One Unleash Rewards Card
May 10 2004 - 10:01AM
PR Newswire (US)
AKC, Bank One Unleash Rewards Card Cardmembers Earn a Full One
Percent Back on All Purchases WILMINGTON, Del., May 10
/PRNewswire-FirstCall/ -- Every dog has its day and today can be
every dog's day. Now, the American Kennel Club and Bank One are
introducing the no annual fee AKC Rewards Visa* card, which offers
animal lovers and their canine companions the opportunity to gulp
down extra treats with a new rewards card. (Logo:
http://www.newscom.com/cgi-bin/prnh/20030116/NYTH053LOGO )
Cardmembers earn one point for every dollar spent in card purchases
from the first dollar spent. Every time 2,500 points are earned,
cardmembers can redeem them for a $25 check, gift card or gift
certificate that can be used at a pet retail store and select
merchants including gas stations, restaurants and other leading
retailers. "Dog lovers across the country will see the benefits of
having, and using, the AKC Rewards Visa card," said Noreen Baxter,
The American Kennel Club's vice president to Communications.
"Cardmembers can use the card, earn points for their pets, and feel
good about supporting the many American Kennel Club programs
dedicated to health and well-being of their dogs." The AKC Rewards
Visa card is a perfect addition for any dog lover. According to
industry research, over 40 million households have at least one dog
and there are nearly 68 million dogs owned in the United States
alone. Additionally, research shows that there is a $30 billion
pet-sales market. "The combination of the support for AKC's
programs and the rewards earning capabilities for consumers is what
differentiates the AKC Rewards Visa card," said Tom Kerwin,
executive vice president of Bank One's card services division.
"It's the ultimate rewards card because it gives a full one percent
back to cardmembers, while also supporting one of the world's
leading organizations." Existing AKC cardmembers will have the
opportunity to enhance their card by opting to participate in the
AKC Rewards Visa card program. New cardmembers will automatically
receive the AKC Rewards Visa card. Since 1995, the AKC and Bank One
have offered a credit card in which a contribution is made to the
AKC after each card purchase. With the new AKC Rewards Visa card, a
contribution will continue to be made to the AKC after each card
purchase to promote and support responsible dog ownership, canine
health research, recovery of lost pets, public education and more.
Cardmembers can also choose from 35 popular dog breeds to adorn
their plastic and may also choose to have their dog's name embossed
on the card. Other cardmember benefits include no annual fee, a
24-hour customer service helpline and Platinum card benefits
including emergency cash and card replacement and zero liability on
unauthorized purchases. To apply for, obtain additional information
about the AKC Rewards Visa card or view other merchant redemption
opportunities, consumers may call 866.422.6566 or visit
http://www.akc.org/ . To update an existing AKC Visa card to the
AKC Rewards Visa card, contact Bank One at 888.305.4016. The
American Kennel Club (AKC), founded in 1884, is a not-for-profit
organization dedicated to the advancement of purebred dogs. The AKC
maintains the largest registry of purebred dogs in the world,
oversees the sport of purebred dogs in the United States, and along
with its 4,500 licensed and member clubs, educates the general
public about responsible dog ownership. More than 15,000
competitions for purebred dogs are held under AKC rules each year
including conformation, agility, obedience, tracking, herding, lure
coursing, hunt tests, and field and earthdog trials. Affiliate AKC
organizations include the AKC Canine Health Foundation, AKC
Companion Animal Recovery and the AKC Museum of the Dog. For more
information, visit http://www.akc.org/ . Bank One Corporation is
the nation's sixth-largest bank holding company, with assets of
more than $320 billion. Bank One currently has more than 51 million
credit cards issued, making it the largest Visa card issuer in the
world. Bank One offers a full range of financial services to large
corporate and middle market commercial customers and retail
consumers. This press release and additional information can be
found on the Web at http://www.bankone.com/ . * Visa is a
registered trademark of Visa U.S.A.
http://www.newscom.com/cgi-bin/prnh/20030116/NYTH053LOGO
http://photoarchive.ap.org/ DATASOURCE: Bank One CONTACT: Jessica
Iben of Bank One, +1-302-282-6150, or ; or Lainie Cantrell of AKC,
+1-212-696-8228, or Web site: http://www.akc.org/
http://www.bankone.com/
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