Northwest Airlines Launches New E-Boarding Passes in Indianapolis
May 22 2008 - 3:12PM
Business Wire
Northwest Airlines (NYSE: NWA) announced today the launch of a
paperless boarding pass, effective May 28, 2008, which will allow
customers to use their mobile phones and other handheld devices to
clear security and board the airplane. Northwest now offers
E-Boarding Passes to customers traveling on non-stop flights from
Indianapolis, Ind. to cities within the U.S. when checking in at
nwa.com, using a PC or a handheld mobile device. Northwest, in
cooperation with the Transportation Security Administration, plans
to expand the E-Boarding Pass option to additional cities in the
near future. The E-Boarding Pass incorporates passenger travel
details on an industry standard mobile barcode that is sent
directly to hundreds of handheld devices and mobile phones in the
form of an e-mail, WAP push/link or MMS message. Passengers
choosing E-Boarding Pass no longer require a printer or kiosk to
print their boarding pass. They can receive their E-Boarding Pass
on the move and proceed directly to airport security checkpoints.
"In 2007, Northwest Airlines began allowing customers to use their
handheld devices to check in for their flights. Now they can take
that one step further, by eliminating the need for a paper boarding
pass," said Al Lenza, vice president distribution and e-commerce.
The new E-Boarding Pass also helps Northwest Airlines in its
efforts to eliminate unneeded paper waste and continue its
conservation efforts. It is estimated Northwest Airlines eliminates
20 million tickets a year by going paperless for ticketing
(E-Ticket). This new feature now expands the paperless concept to
boarding passes. For more information and a list of cities served
directly from Indianapolis, log on to
www.nwa.com/check-in/eboarding/. Northwest is partnering with
Mobiqa, a leader in 2D mobile technology, to deliver a
two-dimensional mobile barcode that is able to reach a wider
variety of mobile devices, providing more customers with access to
the benefits of the E-Boarding Pass product. Unlike the traditional
one-dimensional barcode customers are accustomed to seeing, the
two-dimensional mobile barcode allows a much larger volume of
travel data to be embedded in an industry standard barcode. This
data is scanned by Northwest devices to provide boarding pass
authentication at security checkpoints and boarding validation at
the gate. Northwest Airlines is one of the world's largest airlines
with hubs at Detroit, Minneapolis/ St. Paul, Memphis, Tokyo and
Amsterdam, and approximately 1,400 daily departures. Northwest is a
member of SkyTeam, an airline alliance that offers customers one of
the world's most extensive global networks. Northwest and its
travel partners serve more than 1,000 cities in excess of 160
countries on six continents. For more information pertaining to
Northwest, media inquiries can be directed to Northwest Media
Relations at (612) 726-2331 or to Northwest's Web site at
www.nwa.com. Northwest Airlines (NYSE: NWA) announced today the
launch of a paperless boarding pass, effective May 28, 2008, which
will allow customers to use their mobile phones and other handheld
devices to clear security and board the airplane. Northwest now
offers E-Boarding Passes to customers traveling on non-stop flights
from Indianapolis, Ind. to cities within the U.S. when checking in
at nwa.com, using a PC or a handheld mobile device. Northwest, in
cooperation with the Transportation Security Administration, plans
to expand the E-Boarding Pass option to additional cities in the
near future. The E-Boarding Pass incorporates passenger travel
details on an industry standard mobile barcode that is sent
directly to hundreds of handheld devices and mobile phones in the
form of an e-mail, WAP push/link or MMS message. Passengers
choosing E-Boarding Pass no longer require a printer or kiosk to
print their boarding pass. They can receive their E-Boarding Pass
on the move and proceed directly to airport security checkpoints.
�In 2007, Northwest Airlines began allowing customers to use their
handheld devices to check in for their flights. Now they can take
that one step further, by eliminating the need for a paper boarding
pass,� said Al Lenza, vice president distribution and e-commerce.
The new E-Boarding Pass also helps Northwest Airlines in its
efforts to eliminate unneeded paper waste and continue its
conservation efforts. It is estimated Northwest Airlines eliminates
20 million tickets a year by going paperless for ticketing
(E-Ticket). This new feature now expands the paperless concept to
boarding passes. For more information and a list of cities served
directly from Indianapolis, log on to
www.nwa.com/check-in/eboarding/. Northwest is partnering with
Mobiqa, a leader in 2D mobile technology, to deliver a
two-dimensional mobile barcode that is able to reach a wider
variety of mobile devices, providing more customers with access to
the benefits of the E-Boarding Pass product. Unlike the traditional
one-dimensional barcode customers are accustomed to seeing, the
two-dimensional mobile barcode allows a much larger volume of
travel data to be embedded in an industry standard barcode. This
data is scanned by Northwest devices to provide boarding pass
authentication at security checkpoints and boarding validation at
the gate. Northwest Airlines is one of the world�s largest airlines
with hubs at Detroit, Minneapolis/ St. Paul, Memphis, Tokyo and
Amsterdam, and approximately 1,400 daily departures. Northwest is a
member of SkyTeam, an airline alliance that offers customers one of
the world�s most extensive global networks. Northwest and its
travel partners serve more than 1,000 cities in excess of 160
countries on six continents. For more information pertaining to
Northwest, media inquiries can be directed to Northwest Media
Relations at (612) 726-2331 or to Northwest�s Web site at
www.nwa.com.
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