Cinemark to Make the Holidays Merrier with Movies, Beginning with Giveaways to be Thankful for in November
November 11 2020 - 11:00AM
Business Wire
Private Watch Parties serve as the perfect
gathering for family and friends. Moviegoers can now book theirs
for the rest of the year at Cinemark.com with more than 25 classic
holiday films available.
Cinemark Holdings, Inc., one of the world’s largest and most
influential movie theatre companies, is helping everyone get in the
holiday spirit as it brings back the season’s most iconic films and
offers giveaways throughout November for moviegoers across the U.S.
As friends and family prepare for modified holiday celebrations,
they can choose from more than 25 classic holiday films as they
book their Private Watch Party tickets now for the rest of the year
at cinemark.com and on the Cinemark app. In celebration and
gratitude, Cinemark will be delighting customers throughout the
month of November by offering buy one, get one free tickets for
holiday films and giving away 1,000 of its fan-favorite Private
Watch Parties. For all details on holidays at Cinemark, visit
www.cinemark.com/holiday.
“Now more than ever, Cinemark is thankful for its employees,
guests and communities, and, as a token of our gratitude and
appreciation, we will be having a cornucopia of giveaways
throughout November,” said Wanda Gierhart Fearing, Cinemark CMO.
“We know this year’s Thanksgiving celebrations may look different
for everyone, and our Private Watch Parties offer the perfect
gathering for friends and family, especially as we bring back
everyone’s favorite films for this time of year.”
A Cinemark Private Watch Party allows guests to rent an entire
auditorium for up to 20 people to watch a film of their choice with
the group of their choice. Private Watch Parties offer the
opportunity to gather with close friends and family and escape into
the joy of the immersive, cinematic experience. Standard pricing
for a Private Watch Party begins at $99 with no minimum concession
purchase and can be booked with just a few simple clicks at
cinemark.com or on the Cinemark app.
A Harvest of Hollywood Movies
Cinemark will be unwrapping tidings of love, cheer and nostalgia
by bringing back everyone’s favorite films now through January
7. Moviegoers can find the perfect film for their mood, whether
they’re looking for classic heartwarming family films, laughter
with friends and family or those iconic snowy love stories. Movies
coming back to the silver screen for the greatest time of the year
include Elf, Love Actually, The Polar Express, It’s A Wonderful
Life, Planes, Trains and Automobiles, A Christmas Story, Christmas
Vacation, How the Grinch Stole Christmas and so much more. For the
full list of more than 25 holiday Comeback Classics, visit
cinemark.com or the Cinemark mobile app.
For a limited time only, Cinemark will be showing some favorites
from the Disney family, including Pixar’s Toy Story from now until
Nov. 19; Marvel Studios’ Guardians of the Galaxy from Nov. 13
through Nov. 26; The Santa Clause from Nov. 20 through Dec. 3; and
Frozen from Nov. 25 through Dec. 10.
Pricing for these holiday Comeback Classics is $5 for adults and
$3 for children and seniors.
A Cornucopia of Giveaways
In the spirit of Thanksgiving, Cinemark will be delighting
moviegoers with a series of giveaways and deals throughout the
month of November.
Through its Thanks a BOGO campaign, customers can get two
times the moviegoing excitement with a buy one, get one free ticket
offer for any Comeback Classic standard showtime purchase. From
Nov. 11 through Nov. 20, customers can simply select their showtime
and seats on the Cinemark website or app and then use code
THANKS2U to activate the BOGO pricing.
Cinemark knows that it is more fun to see a movie with your
friends and family in a dedicated auditorium. So, nothing could be
more fun than a Friendsgiving Sweepstakes, which gives movie
lovers the chance to win a free Private Watch Party by playing a
game on the Cinemark website. On Wednesday, Nov. 25,
those interested in trying their Thanksgiving luck can visit
cinemark.com/holiday to access the game and see if they will
instantly win one of the 1,000 free Private Watch Parties given
away throughout the day.
Cinemark will be offering unbeatable deals on gift cards and
Movie Club memberships for the best deal-finders to snag on
Black Friday. When customers go to purchase a general gift
card from Nov. 27 through Nov. 29, they will automatically
receive a $10 bonus coupon for every gift card of $50 or more that
is purchased. For a special Cyber Monday deal, customers who
purchase a Private Watch Party gift card from Nov. 27 through
Nov. 30 will receive a free $20 bonus coupon.
The Cinemark Standard
With approximately 90 percent of its theatres re-opened across
the U.S., the exhibitor has consistently received 96 percent guest
satisfaction with Cinemark protecting their health and safety.
Moreover, a resounding number of those moviegoers polled stated
they would return and would also recommend visiting Cinemark to a
friend.
The health and safety of employees, guests and communities is a
top priority. All Cinemark theatres have The Cinemark
Standard, greatly enhanced cleanliness, sanitizing and safety
measures at every step of the moviegoing experience. Employees will
undergo extensive training prior to reopening and will wear face
masks and gloves while working, in addition to completing a
wellness check-in prior to every shift. Each theatre will also have
a designated Chief Clean and Safety Monitor on duty to ensure the
highest standards of safety, physical distancing, cleanliness and
sanitization.
- Each auditorium is extensively disinfected between
showtimes using pressurized sprayers with products identified by
the EPA to be effective in eliminating COVID-19.
- Theatres have staggered showtimes and limited capacities
to maximize physical distancing.
- Seat-Buffering Technology automatically blocks seats
adjacent to a party upon ticket purchase.
- Face masks are mandatory for all guests within the
theatre and may only be removed for eating and drinking in the
auditoriums. Face masks are required for all employees.
- Cinemark is raising the fresh air rate by adding refresh
and replace cycles and utilizing supply fans to increase total
volume of fresh, outside air flowing into our theatres.
- Cinemark vacuums are equipped with HEPA filters
identified to be effective in trapping at least 99.97 percent of
microscopic particles, including COVID-19.
- All public and high-touch spaces are thoroughly sanitized
frequently.
- Ample supplies of seat wipes and hand sanitizer are
available for customer use.
- Guests are encouraged to purchase tickets online and use
contactless payment methods for a more contact-free
experience. With that, cash payments options will be limited.
Click here for a folder of assets, including b-roll and stills
of Cinemark’s enhanced cleaning protocols.
About Cinemark Holdings, Inc.:
Headquartered in Plano, TX, Cinemark (NYSE: CNK) is one of the
largest and most influential movie theatre companies in the world.
Cinemark’s circuit, comprised of various brands that also include
Century, Tinseltown and Rave, operates 533 theatres with 5,974
screens in 41 states domestically and 15 countries throughout South
and Central America. Cinemark consistently provides an
extraordinary guest experience from the initial ticket purchase to
the closing credits, including Movie Club, the first U.S.
exhibitor-launched subscription program; the highest Luxury Lounger
recliner seat penetration among the major players; XD - the No. 1
exhibitor-brand premium large format; and expansive food and
beverage options to further enhance the moviegoing experience. For
more information go to https://investors.cinemark.com/.
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version on businesswire.com: https://www.businesswire.com/news/home/20201111005633/en/
Media Contact: Caitlin Piper pr@cinemark.com Investor
Contact: Chanda Brashears ir@cinemark.com
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