Life Fitness Adds Approachability To Its Dual Adjustable Pulley With User-Guide Touch Console
January 07 2011 - 8:08AM
Marketwired
Life Fitness, globally recognized for its quality fitness
equipment, has introduced a 15-inch LCD console with more than 60
video demonstrations of the product, from set-up to performance, to
enhance the personal training experience on its Signature Series
Cable Motion Dual Adjustable Pulley.
The silent touch-screen gives users the option of targeting
muscle groups in two ways. Select from six muscle groups, total
body, chest, arms, shoulders, back, legs or core. Or, choose from
workout positions-standing, bench or exercise ball-with the option
to focus on upper body, lower body or the core.
"We want gym-goers to maximize their workout on the Dual
Adjustable Pulley by showing them the range of motion this machine
is capable of and how to best utilize its accessories," said Bob
Quast, vice president of brand management for Life Fitness. "The
console will reduce intimidation and increase trial of the machine
in a discreet way that users will appreciate."
The demonstration console supports facility staff by reducing
the instructional time spent with each user, and helps to ensure
that exercises are being performed correctly. Basic exercises
displayed on the intuitive interface will guide users through a
natural fitness progression to prepare the person for more advanced
exercises that staff can provide.
"The console shows users that a facility is dedicated to
improving the workout experience," said Quast. "And, increasing the
user's competency keeps them engaged and returning to the
equipment."
Retrofittable to any Signature Series Dual Adjustable Pulley,
the console can be wall-mounted or attached to the machine with
brackets included. Video text is available in six languages
(English, Spanish, German, Japanese, Dutch and Russian) and
software can be easily updated by facilities when released by Life
Fitness.
For more information on the Life Fitness Dual Adjustable Pulley
Console please visit www.lifefitness.com or call 800-634-8637.
About Life Fitness
Life Fitness is the global leader in providing commercial
fitness equipment. The company manufactures and sells strength and
cardiovascular equipment under the brand names Life Fitness and
Hammer Strength and distributes its equipment in more than 120
countries. Headquartered outside Chicago, in Schiller Park, Ill.,
Life Fitness is a division of Brunswick Corporation (NYSE: BC).
# # #
Life Fitness and Hammer Strength are registered trademarks of
Brunswick Corporation
Life Fitness, 5100 River Road, Schiller Park, IL 60176. Phone:
847.288.3300, www.lifefitness.com
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that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Brunswick Corporation via Thomson Reuters ONE
[HUG#1477840]
Editorial Contact: Lauren Kamm Life Fitness 847/288.5978 Email
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