CNET.com Launches ''HDTV World,'' the Ultimate Guide to High-Definition Television; Feature-Rich Site Helps Consumers Make the T
September 19 2005 - 9:00AM
Business Wire
CNET (www.cnet.com), the trusted, unbiased resource dedicated to
helping consumers buy and use personal technology, and a property
of CNET Networks, Inc. (Nasdaq:CNET), today announced HDTV World
(http://hdtv.cnet.com). HDTV World is a dynamic and comprehensive
resource designed to make it easy for consumers to make the switch
to high-definition TV and set up a home theater. With buying
guides, expert editor picks of TVs and accessories, videos, simple
how-tos and daily programming updates, HDTV World is truly the
ultimate guide to what to buy, how to set it up, and what to watch,
from CSI to Monday Night Football. Once considered a wish list
item, flat-panel televisions are quickly becoming an affordable,
must-have purchase for the home. Prices are dropping fast. Today
the average HDTV costs between $2,000 and $3,000, compared to well
over $5,000 just a few years ago. And sales of HDTVs are expected
to nearly double this year, with LCD TV sales projected to reach $3
billion and plasma TV reaching $3.9 billion. (1) According to a
survey of CNET users, fifty-nine percent said they don't currently
own an HDTV set, but it's on the top of their shopping lists as
their next purchase. (2) HDTV World is designed to cater to that
growing audience with content organized into three sections
addressing all stages of the buying cycle: Understand HDTV, Choose
an HDTV, and Optimize Your HDTV. Within each section, consumers
will find numerous editorial features such as: -- HDTV Boot Camp --
Quick answers to basic HDTV questions, such as the difference
between analog, digital and high-definition TV. -- Three ways to
get HDTV -- An explanation of all the different options for
receiving HD programming, and the pros and cons of satellite, cable
and antenna. -- Interactive Tools -- Learn to find the best HDTV by
cabinet size, viewing distance from the couch to the wall, or
desired screen size and aspect ratio. A separate calculator tells
consumers how standard (4:3) programming will look on a wide-screen
view (windowbox) versus a normal view (letterbox). -- Videos -- A
collection of online videos demonstrating features of the latest
HDTVs and how to set up a great home theater. -- Daily programming
lineups -- A listing of recommended shows and sports event to watch
in HD, and a complete lineup of all the HD programming available on
every channel. -- "The Screening Room" Community forums -- An
online discussion area for the CNET community to exchange HDTV tips
and advice. -- HDTV Kick-off -- A companion feature geared
specifically for sports nuts and timed for the start of football
season. "Thanks to plummeting prices, a wider array of programming
and a looming deadline for switching to digital TV, more and more
people are finally making the switch to HD and setting up home
theaters to entertain friends and family at home," said John
Morris, director of category development for CNET.com Home. "Simply
put CNET's HDTV World is the best, most comprehensive resource
online for this growing audience. Whether you are just getting
started or already have a high-def home, you'll find a wealth of
useful and compelling information and tools." HDTV World is only
one element of CNET.com's industry-leading home theater coverage.
In addition, the site includes product reviews, videos, Digital
Home DIY (http://digitalhome.cnet.com), real-world home theaters
submitted by users in Show Us Yours (http://showusyours.cnet.com),
Hot Houses, a free online Home Theater Clinic, and much more. About
CNET CNET (www.cnet.com), a property of CNET Networks, Inc., is
dedicated to helping people buy and use personal technology to
enhance and enrich their lives. CNET's award winning editorial
staff reviews thousands of products each year, providing expert and
unbiased advice on what products to buy. The site also offers help
and how-to features enhanced with video content that visually shows
consumers how to get the most out of technology once they own it.
And, with an extensive directory of more than 400,000 products and
price comparisons, CNET also gives consumers the most up-to-date
and efficient shopping resource on the Web. About CNET Networks,
Inc. CNET Networks, Inc. is a worldwide media company and creator
of content environments for the interactive age. CNET Networks
takes pride in being "a different kind of media company," creating
richer, deeper interactive experiences by combining the wisdom and
passion of users, marketers and its own expert editors. CNET
Networks' leading brands -- such as CNET, GameSpot, MP3.com,
Webshots, and ZDNet -- focus on the personal technology,
entertainment, and business technology categories. The company has
a strong presence in the US, Asia and Europe. (1) CEA, September
2005 (2) CEA / CNET Tech First Panel: Digital Home Study, August
2005
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