Sinclair Names Ryan Moore Chief Revenue Officer and SVP of Digital Sales and Sports
May 11 2022 - 11:37AM
Business Wire
Sinclair Broadcast Group (NASDAQ: SBGI) today announced Ryan
Moore has been named Chief Revenue Officer/SVP of Digital Sales and
Sports.
Moore was previously the company’s Senior Vice President of
Digital Sales, a position he has held since 2019. In addition to
continuing oversight for all broadcast digital sales and Compulse,
Sinclair’s marketing technology and managed services company, Moore
will add oversight of revenue and sales strategy for Tennis,
Stadium, and Bally Sports.
In making the announcement, Rob Weisbord, COO and President of
Broadcast said, “Ryan is a strong financial leader with expertise
in cross-platform sales. He has a successful history overseeing the
company’s digital revenue strategy, and the expansion of his
responsibilities to include sales and revenue growth strategies
across Sinclair’s sports properties was an easy decision. We are
excited to elevate Ryan to this new role as we enhance the
experience for consumers and continue to drive business
growth.”
Moore joined Sinclair in 2013 and has held several executive
sales leadership positions including, Vice President of Digital
Sales, Senior Director of Digital Sales and Director of National
Digital Sales. Prior to joining Sinclair, Moore held sales
leadership roles with Fisher Communications and Belo Corp.
“This is an exciting time in our industry, especially for a
company with the entrepreneurial spirit of Sinclair. I am proud to
have this opportunity to scale company growth, connect with our
customers and support the omnichannel sales initiatives across our
news, sports and digital teams. I am grateful for the support of my
family as we embark on this new adventure in my career,” said
Moore.
Moore holds a BA in Communications from Seattle University.
About Sinclair Broadcast Group,
Inc.
Sinclair Broadcast Group, Inc. is a diversified media company
and a leading provider of local sports and news. The Company owns
and/or operates 21 regional sports network brands; owns, operates
and/or provides services to 185 television stations in 86 markets,
owns multiple national networks including Tennis Channel and
Stadium; and has TV stations affiliated with all the major
broadcast networks. Sinclair’s content is delivered via multiple
platforms, including over-the-air, multi-channel video program
distributors, and digital and streaming platforms NewsON and STIRR.
The Company regularly uses its website as a key source of Company
information which can be accessed at www.sbgi.net.
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