PFSweb, Inc. (Nasdaq: PFSW) today announced that it has signed a contract for its wholly owned subsidiary, eCOST.com with ExactTarget, a leading developer of data-driven email marketing software solutions. With eCOST.com's ever-growing email database, it expects ExactTarget to become an integral part of the company's email marketing initiatives. eCOST.com will leverage ExactTarget's easy-to-use system to improve its email campaign performance and deliverability. Beginning in June 2006, the program will allow eCOST.com to send personalized, relevant emails to its subscribers using list segmentation and dynamic content features. In addition, ExactTarget will also provide advanced reporting capabilities to the eCOST.com's marketing team, integration with other software applications and access to ExactTarget's "Best Practice" guidance. "This is part of an ongoing effort to further improve customer service and increase company efficiencies," said Mark Layton, CEO of PFSweb. "Over the course of this month, eCOST.com will be transitioning from its current in-house system to ExactTarget's advanced hosted software application." "Our goal is to enable our clients to develop a closer relationship with their customers," said Chris Baggott, co-founder and chief marketing officer of ExactTarget. "Through our data-driven software, we will provide eCOST.com with immediate insight into how subscribers are responding to their email marketing efforts. This detailed feedback will allow eCOST.com to make the necessary changes to their email campaigns that will result in the best ROI possible." "We believe that ExactTarget has the right mix of technology and industry expertise to help eCOST.com optimize its email marketing program. Furthermore, we are excited about the opportunity to partner with ExactTarget as we respond to an increasing number of opportunities to provide e-marketing services to current and future BPO clients," added Layton. About ExactTarget ExactTarget is a market leader in on-demand data-driven software solutions for email marketing. More than 5,000 organizations worldwide, including Anthem Blue Cross and Blue Shield, The Home Depot, Scotts, Delta Faucet, CareerBuilder.com and Encyclopedia Britannica, rely on ExactTarget email solutions to strengthen their customer relationships and to control email throughout the enterprise. ExactTarget is a recognized technology leader, ranked highest in business suitability by JupiterResearch in 2004 and 2005 based on the solution's usability, strong feature set and dynamic content tool. ExactTarget solutions meet the needs of all industry verticals and all size organizations, including SMB, corporate divisions, not-for-profits, large retail/direct marketers, agencies and enterprises. Privately owned and headquartered in Indianapolis, USA, the company has more than 30 offices spanning North America, Europe and Australia. To learn more, go to http://www.exacttarget.com. About PFSweb, Inc. PFSweb develops and deploys integrated business infrastructure solutions and fulfillment services for Fortune 1000, Global 2000 and brand name companies, including third party logistics, call center support and e-commerce services. The company serves a multitude of industries and company types, including such clients as Adaptec, CHiA'SSO, FLAVIA(R) Beverage Systems, Hewlett-Packard, International Business Machines, Nokia, Pfizer, Inc., Raytheon Aircraft Company, Rene Furterer USA, Roots Canada Ltd., The Smithsonian Institution and Xerox. Through its wholly owned eCOST.com subsidiary, PFSweb also serves as a leading multi-category online discount retailer of high-quality new, "close-out" and refurbished brand-name merchandise for consumers and small business buyers. The eCOST.com brand markets more than 100,000 different products from leading manufacturers such as Apple, Canon, Citizen, Denon, Hewlett-Packard, Nikon, Onkyo, Seiko, Sony, and Toshiba primarily over the Internet and through direct marketing. For more information, please visit the company's websites at http://www.pfsweb.com and http://www.ecost.com. The matters discussed herein consist of forward-looking information under the Private Securities Litigation Reform Act of 1995 and is subject to and involves risks and uncertainties, which could cause actual results to differ materially from the forward-looking information. PFSweb's Annual Report on Form 10-K for the year ended December 31, 2005 and Form 10-Q for the quarter ended March 31, 2006 identify certain factors that could cause actual results to differ materially from those projected in any forward looking statements made and investors are advised to review the Annual and Quarterly Reports and the Risk Factors described therein. PFSweb undertakes no obligation to update publicly any forward-looking statement for any reason, even if new information becomes available or other events occur in the future. There may be additional risks that we do not currently view as material or that are not presently known.
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