MORTON
GROVE, Ill., March 7,
2023 /PRNewswire/ -- Lifeway Foods, Inc. (Nasdaq:
LWAY), a leading U.S. supplier of kefir and fermented probiotic
products to support the microbiome, will debut new flavors,
including Guava Lowfat Kefir, Organic Strawberry Banana Whole Milk
Kefir and Organic Black Cherry Whole Milk Kefir, along with the
seasonal flavors Rainbow Cake Lowfat Kefir and Campfire S'mores
Lowfat Kefir, at Natural Products Expo West 2023, which will take
place from March 7-11th at
the Anaheim Convention Center in
Anaheim, CA.
![Campfire S'mores and Rainbow Cake Lifeway Kefir Campfire S'mores and Rainbow Cake Lifeway Kefir](https://mma.prnewswire.com/media/2017901/Lifeway_Foods_Campfire_Smores_Rainbow_Cake_Kefir.jpg)
Nutritious and satisfying, all flavors of Lifeway Lowfat Kefir
and Whole Milk Kefir are up to 99% lactose-free, gluten-free, and
made with all natural, non-GMO ingredients. Each serving is packed
with protein, calcium, and 12 live and active probiotic cultures to
help support a healthy gut and immune system. Natural Product Expo
West attendees will get the exclusive opportunity to sample
Lifeway's latest flavors before hitting store shelves in April, as
well as taste test the brand's upcoming seasonal lowfat flavors,
including Rainbow Cake to honor Pride Month and Campfire S'mores to
celebrate summer. In addition, 8oz bottles of the brand's
best-selling flavors, which are perfect for gyms, health care,
quick service and convenience stores, will be available for
attendees to take with them on-the-go.
"We are thrilled to be headed back to Natural Products Expo West
again this year," said Julie Smolyanksy, CEO of Lifeway Foods.
"This show gives Lifeway the platform to share our brand story with
an enthusiastic audience of passionate foodies who will get a
preview of Lifeway's latest product innovations. As we travel to
Expo West, I know we're all focused on fortifying our immune
systems with healthy foods, and Lifeway brings the probiotic
microbiome support to every event we attend. Bottles of Lifeway
belong anywhere you need a probiotic and protein boost, from
traditional grocery to gyms, offices, convenience stores and
campuses. We're excited to share our growing portfolio of versatile
Lifeway products and connect with retailers looking to bring
nutritious kefir to their shelves."
Attendees are encouraged to stop by booth #755 to sample
Lifeway's latest products and discover the many health benefits of
probiotics. The brand will also have their Charity Relief Kefir
benefitting Ukraine on-hand, as
well as the innovative Adaptogenic Functional Mushroom Beverages.
Lifeway CEO Julie Smolyansky will
also be signing copies of her book, The Kefir Cookbook: An
Ancient Healing Superfood for Modern Life, Recipes from My Family
Table and Around the World on Thursday, March 9th from 2-4pm at the Lifeway booth.
For more information about Lifeway and its products, visit
lifewayfoods.com.
About Lifeway Foods, Inc.
Lifeway Foods, Inc., which has been recognized as one of Forbes'
Best Small Companies, is America's leading supplier of the
probiotic, fermented beverage known as kefir. In addition to its
line of drinkable kefir, the company also produces cheese,
probiotic oat milk, and a ProBugs line for kids. Lifeway's tart and
tangy fermented dairy products are now sold across the United
States, Mexico, Ireland and France. Learn how
Lifeway is good for more than just you at lifewayfoods.com.
Forward-Looking Statements
This release (and oral statements made regarding the subjects of
this release) contains "forward-looking statements" as defined in
the Private Securities Litigation Reform Act of 1995 regarding,
among other things, future operating and financial performance,
product development, market position, business strategy and
objectives. These statements use words, and variations of words,
such as "continue," "build," "future," "increase," "drive,"
"believe," "look," "ahead," "confident," "deliver," "outlook,"
"expect," and "predict." Other examples of forward-looking
statements may include, but are not limited to, (i) statements of
Company plans and objectives, including the introduction of new
products, or estimates or predictions of actions by customers or
suppliers, (ii) statements of future economic performance, and
(III) statements of assumptions underlying other statements and
statements about Lifeway or its business. You are cautioned not to
rely on these forward-looking statements. These statements are
based on current expectations of future events and thus are
inherently subject to uncertainty. If underlying assumptions prove
inaccurate or known or unknown risks or uncertainties materialize,
actual results could vary materially from Lifeway's expectations
and projections. These risks, uncertainties, and other factors
include: price competition; the decisions of customers or
consumers; the actions of competitors; changes in the pricing of
commodities; the effects of government regulation; possible delays
in the introduction of new products; and customer acceptance of
products and services. A further list and description of these
risks, uncertainties, and other factors can be found in Lifeway's
Annual Report on Form 10-K for the fiscal year ended December
31, 2021, and the Company's subsequent filings with the SEC. Copies
of these filings are available online
at https://www.sec.gov, http://lifewaykefir.com/investor-relations/,
or on request from Lifeway. Information in this release is as of
the dates and time periods indicated herein, and Lifeway does not
undertake to update any of the information contained in these
materials, except as required by law. Accordingly, YOU SHOULD NOT
RELY ON THE ACCURACY OF ANY OF THE STATEMENTS OR OTHER INFORMATION
CONTAINED IN ANY ARCHIVED PRESS RELEASE.
Media:
Derek Miller
Vice President of Communications, Lifeway Foods
Email: derekm@lifeway.net
General inquiries:
Lifeway Foods, Inc.
Phone: 847-967-1010
Email: info@lifeway.net
View original content to download
multimedia:https://www.prnewswire.com/news-releases/lifeway-foods-to-debut-new-kefir-flavors-at-natural-products-expo-west-2023-301764972.html
SOURCE Lifeway Foods, Inc.