Interchange Corp. (NASDAQ:INCX), owner of Local.com, a leading local-search engine, today announced the launch of its local-search domain syndication network, initially with 60,000 domain sites. Local.com hosts domain partners' sites, and offers a variety of templates created to increase organic search traffic and enhance advertising-based revenue from those sites. The new syndication network is expected to grow as additional partners enroll and add more sites. Two examples of the new syndication network are www.restoredhomes.com and www.chicagoservices.com. "With the recent expansion of our search engine optimization efforts we expect to see further growth for this network as well as for Local.com," said Peter Hutto, Interchange vice president of business development. "Expanding our network enables us to offer specific syndication benefits to enhance the traffic and revenue potential for large domain portfolio owners. By using our proprietary Keyword DNA technology, geo-coding, SEO, targeted local content, and premium advertisers, we provide the owners of domain portfolios with increased revenue potential." "We believe our new local-search domain syndication network will play an important and growing role in our traffic acquisition strategy," said Heath Clarke, Interchange CEO. "Having a broad footprint of sites flowing traffic to our flagship product, Local.com, improves our brand and increases our reach into the emerging local-search market. Our local-search domain syndication network builds on our syndication of local content to leading regional media publishers." About Interchange Interchange Corp. (NASDAQ:INCX) owns Local.com (www.local.com), a leading local-search engine powered by the company's proprietary Keyword DNA(TM) and local-web indexing technologies. The company serves local and national Internet, wireless and operator-assisted local-search markets in the United States and Europe. Interchange generates revenue principally from paid-search advertising. The company has headquarters in Irvine, with European headquarters in Stockholm, Sweden. For more information on Interchange, please visit: www.interchangeusa.com. Forward-Looking Statements: All statements other than statements of historical fact included in this document regarding our anticipated financial position, business strategy and plans and objectives of our management for future operations, are forward-looking statements. When used in this report, words such as "anticipate," "believe," "estimate," "plans," "expect," "intend" and similar expressions, as they relate to Interchange or our management, identify forward-looking statements. Any forward-looking statements are based on the beliefs of our management as well as assumptions made by and information currently available to our management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors, including, but not limited to, our ability to stabilize our national paid search advertising business, our ability to operate, grow and monetize our local-search engine, Local.com, and incorporate our local-search technologies, market the Local.com domain as a destination for consumers seeking local-search results, grow our business by enhancing our local-search services, improve our filtering technologies expand our Advertiser and Distribution Networks, expand internationally, integrate the operations and effectively utilize the technology of Inspire, a Swedish Internet and wireless local-search technology company, which we recently acquired, integrate the operations and effectively utilize the technology of Inspire, develop our products and sales, marketing, finance and administrative functions and successfully integrate our expanded infrastructure, as well as our dependence on major advertisers, competitive factors and pricing pressures, changes in legal and regulatory requirements, and general economic conditions. Any forward-looking statements reflect our current views with respect to future events and are subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. All subsequent written and oral forward-looking statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by this paragraph. Our Annual Report on Form 10-KSB, subsequent Quarterly Reports on Form 10-QSB, recent Current Reports on Form 8-K, and other Securities and Exchange Commission filings discuss the foregoing risks as well as other important risk factors that could contribute to such differences or otherwise affect our business, results of operations and financial condition. The forward-looking statements in this release speak only as if the date they are made. We undertake no obligation to revise or update publicly any forward-looking statement for any reason.
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