Crocs, Inc. Introduces Robust Collection of New Back to School Shoes

As millions of parents across the country prepare for the back to school, Crocs, Inc. introduces a new kid’s collection of colorful, playground-friendly and classroom-ready styles that meet school requirements. This collection includes Crocs’ first sneaker, the Crocband Sneak, as well as flats, slip-ons and lined boots for boys and girls. Each new style protects children’s feet with a fully enclosed design, matched with snuggly soft, lightweight, odor resistant and easy-to-clean Croslite™ material, the loyal and loving technology found in every pair of Crocs™ shoes. These new looks are available now at www.crocs.com and at select retailers nationwide.

“We are very excited about this year’s back to school styles, particularly our new sneaker. We take great pride in continually advancing the design of kid’s shoes for optimum support, comfort and of course, style,” said Ken Chaplin, Vice President of Marketing. “It is the versatility and flexibility of our proprietary Croslite™ material that allows us to introduce new styles kids will love, and that will take them anywhere – from the classroom to the cafeteria to the playground.”

Key Crocs Back to School Styles for Children

From the playground to home room, Crocband Sneak (MSRP: $34.99; sizes c6-j3) is perfect for the new school year. Crocband Sneak offers full and secure foot coverage and easy on/off features to keep up with busy, energetic kids. With a Croslite™ material footbed and Jibbitz™ shoe charm holes so kid’s personality can shine through, Crocband Sneak comes in a variety of adventurous color combinations including navy/red, bubblegum/white, sea blue/navy, black/black and white/black.
Keeley (MSRP: $24.99; sizes c4-13) is a cute, "grown up" Mary Jane style shoe for the little ladies. A simple slip-on, Keeley features a Croslite™ material strap across the forefoot for a precise fit and function that will support her from jumping rope to art class. With multiple Jibbitz™ holes, these special charms will make this shoe all her own. Keeley is available in bubblegum/fuchsia, dahlia/sky blue, black/black, espresso/sky blue and fuchsia/bubblegum.
Crocband Gust (MSRP: $34.99; sizes c6-j3) is a full-coverage shoe with a cozy sweatshirt fabric and durable microfiber lining making these shoes perfect for active kids everywhere. Kids can chose from a variety of colors, including black/white, espresso/orange, navy/pink lemonade, navy/red, espresso/sky blue and fuchsia/bubblegum.

Retro looking yet innovative, Genna (MSRP: $29.99; sizes c6-j3) is a slip-on flat perfect for recess play and after school activities. With a sporty style and strap for a more secure fit, Genna is one shoe that can keep up with your on-the-go daughter. Available in black/black, bubblegum/fuchsia, dahlia/fuchsia, espresso/sky blue, navy/pink lemonade, and red/black. Genna also offers holes for Jibbitz™ rhinestones and sparkle charms to personalize every pair.
For the winter months ahead, CrocaSam (boys) and CrocaSally (girls) (MSRP: $39.99; sizes c4- j3) are slip-on boots made with sleek, fleece lining on the inside to keep feet warm and cozy. Available in black/sea blue, espresso/natural, natural/yellow, black/bubblegum, natural/bubblegum, and sky blue/dahlia, both styles also have a rubber outsole made for added traction and durability that will help keep kids on the go and incredibly comfortable as the leaves begin to fall.

About Crocs, Inc.

A world leader in innovative casual footwear for men, women and children, Crocs, Inc. (NASDAQ: CROX), offers several distinct shoe collections with more than 120 styles to suit every lifestyle. As lighthearted as they are lightweight, Crocs™ footwear provides profound comfort and support for any occasion and every season. All Crocs™ branded shoes feature Croslite™ material, a proprietary, revolutionary technology that produces soft, non-marking, and odor-resistant shoes that conform to your feet.

Crocs™ products are sold in 125 countries. Every day, millions of Crocs™ shoe lovers around the world enjoy the exceptional form, function, versatility and feel-good qualities of these shoes while at work, school and play. Visit www.crocs.com for additional information.

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