Jibbitz, LLC Announces New Customizable Bag Collection at the World Shoe Association Trade Show in Las Vegas
July 30 2007 - 8:00AM
Business Wire
Jibbitz, LLC, a wholly owned subsidiary of Crocs, Inc. (NASDAQ:
CROX), today introduced a new line of customizable hand bags and
messenger bags at the World Shoe Association trade show in Las
Vegas. Two bag styles in various colors, patterns and designs will
be available this fall, and retailers can view them, as well as the
full line of Jibbitz� charms and accessories for Crocs� shoes, by
visiting the Jibbitz booth #7017 in the Central Hall of the Las
Vegas Convention Center on July 30 � August 1. Jibbitz� accessories
will also be on display in the Crocs booth #10037 in the South Hall
of the Convention Center. The new Jibbitz� bags (MSRP $24.99 -
$49.99) allow users to custom-design their look with
interchangeable bag pockets, straps and bag flaps that flip over to
secure the bags. A variety of bag pockets, straps and flaps are
available in various colors and unique graphics, allowing for an
array of personalized, one-of-a-kind bags. Jibbitz also has more
than 25 licensed bag designs, including Superman; Supergirl; Warner
Bros.� characters such as the Tazmanian Devil; and Tweety Bird and
Michigan J. Frog, which feature encrusted rhinestones.
�Personalization in fashion continues to be a major trend, which is
why we�re excited to expand our customizable accessories to include
bags like this this fall,� said Sheri Schmelzer, Chief Design
Officer, Jibbitz. �Our new hand bags and messenger bags feature
various colors and popular designs, and they can be updated and
changed easily to create new looks. Both styles will make great
holiday gifts for the hard-to-buy-for family and friends on your
list this year.� Retail introductions of the Jibbitz� customizable
bags will begin this October. About Crocs, Inc: Crocs, Inc. is a
rapidly growing designer, manufacturer and retailer of footwear for
men, women and children under the Crocs� brand. All Crocs� brand
shoes feature Crocs� proprietary closed-cell resin, Croslite�,
which represents a substantial innovation in footwear. The
Croslite� material enables us to produce soft, comfortable,
lightweight, superior-gripping, non-marking and odor-resistant
shoes. These unique elements make Crocs� footwear ideal for casual
wear, as well as for professional and recreational uses such as
boating, hiking, hospitality and gardening. The versatile use of
the material has enabled us to successfully market our products to
a broad range of consumers. In 2006, the company acquired Jibbitz
LLC, a unique accessory brand with colorful snap-on products
specifically suited for Crocs shoes. Today, more than 1,100
Jibbitz� designs are available to consumers for personalizing and
customizing their Crocs� footwear. Crocs� shoes are sold in more
than 80 countries and come in a wide array of colors and styles.
Please visit www.crocs.com for additional information and also
visit www.jibbitz.com for more product information.
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